Account Management Skills

FEBRUARY 6, 2023

We discussed the future, and why agencies need to keep evolving their services to keep ahead of changing data protection rules, and helping clients explore different advertising channels. It’s mergers and acquisitions. He also talked about what’s most attractive to a potential buyer, and the actual process of selling.

Acquisition 52

Acquisition Finance e-Learning Advertising 52

AchieveIt

MARCH 6, 2024

AchieveIt offers a comprehensive suite of tools that are designed to not only meet but also exceed your performance measurement needs. When choosing your KPIs, consider the SMART criteria — select indicators that are Specific, Measurable, Achievable, Relevant, and Time-Bound.

Decision-making 52

Decision-making Profitability Finance Advertising 52

ACT

AUGUST 4, 2023

Before you meet potential investors, you must outline a solid financial plan. If your finances permit, bootstrapping your business ensures complete ownership and gives you more control over business operations. You also need a well-defined cash-flow management strategy to make the most of business finances.

Insurance 52

Insurance Small Business Investors Finance 52

CMOE

AUGUST 26, 2020

It’s important to consider how what’s currently in place can be adapted to meet needs in the future. While you might need a quick turnaround between advertising and hiring new staff, attention must be paid to the onboarding process to make sure the best applicants are recruited. As the adage goes, “fail to plan, plan to fail.”.

Onboarding 98

Onboarding Profitability Leadership Business Growth 98

OnStrategyHQ

APRIL 6, 2022

How does each attribute impact your finances, people, customers, product, or market? Food: Not enough culinary experiences are available to meet the demand for tourism in the region. Product Fit: Some of our current product sets are well positioned to meet the needs of emerging markets if we shift our pricing and sales approach.

Supply Chain 52

Supply Chain Transportation Healthcare Manufacturing 52

Zendesk

NOVEMBER 23, 2021

There are many benefits to running a sales promotion in the short term: Creating new leads: Sales promotions increase customer acquisition by offering them discounts, free products, free trials, and more. According to Harvard Business Review, the average business spends 66 percent of its advertising budget on sales promotions.

Sales 52

Sales Retail Advertising Acquisition 52

SalesGlobe

FEBRUARY 9, 2022

The company learned that the consumption of beer was driven by TV, radio, and social media advertising. Point of sale advertising, they discovered, was another driving force. But Kelly implemented a customized, consultative approach, connecting advertisers to entertainment marketing. We made money. I learned that sales is sales.

Value Proposition 52

Value Proposition Advertising Sales Profitability 52