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A Look at 5 Successful AI-Driven Marketing Campaigns

Strategic Communications

Artificial Intelligence (AI) is revolutionizing the marketing landscape, offering unparalleled opportunities for innovation, precision, and personalization. The campaign, known as Nutella Unica, demonstrated how AI can be used for innovative design in marketing campaigns in a unique way that engaged consumers and created buzz.

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Update on marketing and business development (M&BD) team structures

Red Star Kim

They may be project-based to support innovation projects. The research team will ensure that all data and surveys are managed and integrated in central knowledge systems and integrated with CRM and performance monitoring. Innovation and new product and service development These were often areas beyond the scope of M&BD departments.

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6 2023 Marketing Trends You Can’t Ignore

ACT

They failed to innovate and evolve with changing market dynamics. In 2023, that means keeping an eye on important new trends like artificial intelligence , video marketing, automation , and more. Artificial intelligence In 2022, AI went mainstream with ChatGPT and Dall.E For example, using Act!,

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Incoming: Hot, fresh integrations

Zendesk

Ometria (Support) is a customer data and marketing platform that helps retailers increase CRM revenue. Zero Friction transforms the way collective heat and cooling suppliers engage with their end customers and support the meter to cash processes by providing an innovative SAAS Cloud Platform. Bloomreach Engagement.

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The Top Marketing Trends: Automation and AI Are the “New Normal”

Strategic Communications

Topping the list are the increasing use of chatbots, a focus on voice search engine optimization (VSEO) and technologies augmented with artificial intelligence (AI). Growing Use of Artificial Intelligence . This article first appeared in destination CRM.). Increasing Use of Chatbots.

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Customer Intent: Elusive, but Not Impossible to Obtain

Strategic Communications

The same was true of the development of the personal computer, also an Apple innovation. Artificial intelligence, Parikh says, is the newest method that is proving to be useful when it comes to delving into customer intent. NOTE: This piece initially appeared in destination CRM.) We are getting better at it, though.

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Marketing’s New Reality: The Metaverse

Strategic Communications

Artificial intelligence. Note: This piece originally appeared in the February 2023 issue of destination CRM.) We work with clients to plan, create and publish high-quality, unique content. Machine learning. Virtual reality. Augmented reality. Mixed reality. The opportunities can be both exciting and overwhelming.