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A Look at 5 Successful AI-Driven Marketing Campaigns

Strategic Communications

Artificial Intelligence (AI) is revolutionizing the marketing landscape, offering unparalleled opportunities for innovation, precision, and personalization. As AI technology advances, the digital marketing space is set to become even more dynamic and personalized, rewriting the rules of customer engagement and brand loyalty.

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International Marketing Benchmark 2024 from Meridian West – AI dominates the agenda

Red Star Kim

Strategic adoption of AI With regards to AI, I was really impressed by a webinar I attended last year in the not-for-profit sector. Their personalities and differences may be hidden further behind AI generated content. It advocated a more strategic and fundamental approach to AI adoption throughout an organisation with the following steps.

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McKinsey’s Three Horizons of Growth

Flevy

McKinsey & Company partners published the Three Horizons (3H) of Growth framework in 2000. This is the initial growth horizon, which focuses on short-term growth (1-3 years) in maintaining and growing the margins and profits from existing, cash-generating core businesses.

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6 2023 Marketing Trends You Can’t Ignore

ACT

In 2023, that means keeping an eye on important new trends like artificial intelligence , video marketing, automation , and more. Artificial intelligence In 2022, AI went mainstream with ChatGPT and Dall.E Similarly, it can help you optimise your advertising spending by identifying your most profitable channels.

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Sales Tech Game Changers: How to Exceed Revenue and Profit Projections

SBI

Jared: Since our founding in 1999, Zilliant has partnered with our customers by curating actionable insights hidden in their data that drive sales actions, customer relationships, and profitable growth. And they continue to keep us because our customers regularly exceed revenue and profit projections thanks to our AI.

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The Top Marketing Trends for 2023: AI Captures the Most Mindshare, but Marketers Have More on Their Plates

Strategic Communications

When it comes to trend spotting in the marketing space, there’s a bright, shiny thing in the room: artificial intelligence. One catalytic digital experience matters even more than having a large number of memorable brand interactions and rating all of them as high-value,” Gartner concludes in a recent report.

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Proven sales forecasting methods for small businesses

PandaDoc

If you’re a small business without access to economists, artificial intelligence platforms, and decent number-crunching tools, this method may not be for you. Company: A small digital marketing agency specializing in web design and SEO. Other business forecasting tools to consider 1. It’s best if we explain this with an example.