Strategic Communications

JANUARY 10, 2023

Artificial intelligence is getting better and better, which is what it does. We work with clients to plan, create and publish high-quality, unique content. Stay up-to-date on the latest traditional and digital marketing trends and insights for communication leaders: subscribe to our monthly e-newsletter.

Marketing 52

Marketing Artificial Intelligence Digitalization Advertising 52

Flevy

SEPTEMBER 14, 2023

McKinsey & Company partners published the Three Horizons (3H) of Growth framework in 2000. Product revisions, the introduction of accessory product features, new services, Digital Marketing, and improved customer support are examples of Horizon 1 initiatives. Interested in learning more about the Horizons of Growth framework?

Value Proposition 52

Value Proposition Artificial Intelligence Innovation Digital Transformation 52

ACT

APRIL 13, 2023

In 2023, that means keeping an eye on important new trends like artificial intelligence , video marketing, automation , and more. Artificial intelligence In 2022, AI went mainstream with ChatGPT and Dall.E Read on to see some of the biggest trends you can’t ignore that show where marketing is headed in 2023.

Marketing 52

Marketing Artificial Intelligence Advertising Digitalization 52

Strategic Communications

JUNE 10, 2023

For example, if you’re writing an article about the latest trends in artificial intelligence (AI) for B2B marketing, you might want to interview AI experts, marketing professionals with experience in AI-driven campaigns, or researchers specializing in AI applications.

Artificial Intelligence 52

Artificial Intelligence B2B Publishing Leadership 52

Red Star Kim

FEBRUARY 1, 2024

CX (Client Experience) remains the clear focus for CMOs and BD leaders Priorities for the marketing and BD team Making improvements to client service/experience (50%) Obtaining feedback from clients (39%) Providing training and support for fee-earners (33%) Improving/establishing account management (30%) Relaunching or refreshing the firm’s brand (..)

Marketing 130

Marketing Leadership Profitability Digitalization 130

Strategic Communications

JANUARY 23, 2024

As we move further into 2024, the landscape of Search Engine Optimization (SEO) is evolving at an unprecedented pace, largely driven by advancements in artificial intelligence (AI) and machine learning. We work with clients to plan, create and publish high-quality, unique content.

e-Learning 52

e-Learning Artificial Intelligence Internet Prioritization 52

Strategic Communications

NOVEMBER 21, 2022

Believe it or not some organizations, and individuals, are using artificial intelligence (AI) apps to help them create content. We work with clients to plan, create and publish high-quality, unique content. Direct Mail in the Digital Age. Consider the Use of AI. Recommended Reading: 21st Century Secrets to Effective PR.

Artificial Intelligence 52

Artificial Intelligence Media Digitalization Communication 52

Strategic Communications

JANUARY 11, 2022

Marketers in the digital environment need many different skills than they used to. The skills they need have been impacted not only by technology and a massive shift to digital but also by experiences companies of all kinds have had during the pandemic. We work with clients to plan, create and publish high-quality, unique content.

Marketing 52

Marketing Artificial Intelligence e-Learning Communication 52

Red Star Kim

MAY 2, 2023

Following my past research (some of which was published in my 2020 book Essential soft skills for lawyers (kimtasso.com) ) I keep an eye out for the latest information relating to the soft skills (particularly leadership skills) most in demand and how these relate to the professional services sector. And why are they so important?

Emotional Intelligence 130

Emotional Intelligence Leadership Decision-making Publishing 130

Strategic Communications

OCTOBER 10, 2023

ChatGPT is a form of generative AI—“a type of artificial intelligence technology that can produce various types of content including text, imagery, audio and synthetic data,” according to George Lawton in an article from TechTarget. Shafqat Islam is CMO at Optimizely, which is a digital experience platform.

Artificial Intelligence 52

Artificial Intelligence Media Publishing Brainstorming 52

Strategic Communications

FEBRUARY 21, 2024

One, for instance, shared a story on how Apple is exploring AI deals with news publishers and said: “This does not bode well for writers and journalists.” In 2023, Politico reports, 3087 digital, broadcast and print news jobs were lost. We work with clients to plan, create and publish high-quality, unique content.

Publishing 52

Publishing B2B Digitalization Communication 52

Showpad

APRIL 23, 2021

In fact, in a Forrester blog post, the author cited the organization’s official definition for sales readiness , in part, as being “digital tools that increase sellers’ and managers’ effectiveness through practice, coaching and collaboration.”. Artificial intelligence, smart sales enablement and next-generation sales readiness.

Artificial Intelligence 52

Artificial Intelligence Sales Digitalization Decision-making 52

Nutshell

DECEMBER 7, 2023

Artificial intelligence (AI) in keyword research Frequently asked questions What is a keyword research tool? The B2B Marketer’s Toolkit collects 120+ of the best lead generation tips ever published on the Nutshell blog. You can go through the following sections to learn more: Table of Contents What is a keyword research tool?

Artificial Intelligence 62

Artificial Intelligence CRM Internet Marketing 62

Strategic Communications

JUNE 2, 2023

Generative AI, also known as Artificial Intelligence, is a type of machine learning that uses algorithms to create new and unique content. We work with clients to plan, create and publish high-quality, unique content. What is Generative AI?

Marketing 52

Marketing Artificial Intelligence B2B e-Learning 52

Strategic Communications

JANUARY 12, 2021

Topping the list are the increasing use of chatbots, a focus on voice search engine optimization (VSEO) and technologies augmented with artificial intelligence (AI). Growing Use of Artificial Intelligence . We work with clients to plan, create, and publish high-quality, unique content. Increasing Use of Chatbots.

Artificial Intelligence 59

Artificial Intelligence Marketing e-Learning Advertising 59

MDI Training

JANUARY 26, 2022

In a world where buzzwords such as VUKA1, BANI2, digitalization and agility have found their way into the operational meetings of HR departments, it is essential to actively address the constantly new and changing realities of our society. Knowledge as the foundation for innovation and development. Breakthrough Sessions. With the Pandemic.

e-Learning 98

e-Learning Leadership Digitalization Artificial Intelligence 98

Strategic Communications

APRIL 25, 2024

We work with clients to plan, create and publish high-quality, unique content. Stay up-to-date on the latest traditional and digital marketing trends and insights for communication leaders: subscribe to our monthly e-newsletter. Whether on- or offline, or both, we’ll help you achieve desired results at reasonable rates.

e-Learning 52

e-Learning Communication Decision-making Marketing 52

MDI Training

MAY 20, 2021

Impuls Series - The Future of Workplace Learning Part 2 with Marina Begic: Digital Business Development Expert and Senior L&D Consultant. Those who already had a learning management system (LMS) in place probably found it easier to make digital learning materials and videos available to their employees and co-workers.

e-Learning 86

e-Learning Leadership Digitalization Digital Transformation 86

Hubspot Sales

DECEMBER 23, 2022

Artificial Intelligence (AI). To do this, Bombora collects data from a consent-based data cooperative of B2B publishers. HG Insights is a market intelligence platform. Why we recommend it: Cognism offers users a combination of artificial intelligence and human verification to ensure the accuracy of its data.

Artificial Intelligence 103

Artificial Intelligence Sales CRM Decision-making 103

Strategic Communications

JULY 11, 2023

Artificial intelligence. Digital game creators were early adopters of metaverse-related technology and continue to be on the cutting edge as they compete to attract and retain the attention of gamers. We work with clients to plan, create and publish high-quality, unique content. Machine learning. Virtual reality.

Internet 40

Internet e-Learning Retail Digitalization 40

Strategic Communications

SEPTEMBER 27, 2023

In this increasingly digital environment, though, marketers have an aid to assist them in understanding and acting upon buyer intent: technology. Artificial intelligence, Parikh says, is the newest method that is proving to be useful when it comes to delving into customer intent. We are getting better at it, though.

Banking 52

Banking B2C Decision-making B2B 52

QYMATIX

MARCH 14, 2023

Innovation can include implementing e-commerce, dynamic pricing, or even artificial intelligence in sales. Business operations continued, but the financial losses associated with the insolvency impacted 5,000 publishers who sold books through KNV. These companies need support navigating the new digital B2B sales landscape.

B2B 40

B2B Investors Retail Manufacturing 40

SBI

MAY 2, 2018

Companies choose Zilliant because of our ability to uncover and prescribe specific areas that our artificial intelligence-based solution can help them grow. Provides your sales reps with a virtual sales analyst that generates customized sales plays for every customer to drive revenue through traditional and digital channels.

Profitability 55

Profitability Artificial Intelligence eCommerce Sales 55

Hubspot Sales

MARCH 23, 2018

With business intelligence software, social media, and other digital resources, approaching a prospect without any clue about who they are and what they need has become a grossly desperate if not an outright stupid move to make. It was originally published in May 2015 with permission and has been updated for comprehensiveness.

Decision-making 145

Decision-making Sales Artificial Intelligence Value Proposition 145

Red Star Kim

SEPTEMBER 26, 2023

Or their focus may be on digital and predictive analytics. Increasingly, firms are looking at e-commerce and developing digital products that can be purchased or subscribed to via web sites. Artificial Intelligence (AI) The impact of AI on M&BD teams in professional services is still being explored.

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130

PandaDoc

FEBRUARY 16, 2023

If you’re a small business without access to economists, artificial intelligence platforms, and decent number-crunching tools, this method may not be for you. Company: A small digital marketing agency specializing in web design and SEO. It’s best if we explain this with an example. Let’s get into the thick of the numbers.

Small Business 52

Small Business Sales Decision-making Artificial Intelligence 52

Strategic Communications

JULY 27, 2023

If, for example, a company has consistently published two blog posts a week for the past two years, that’s 208 blog posts. “Although repurposing content can save time and resources, it also has its drawbacks,” admits Jan Suski, content and outreach specialist at Chilli Fruit Web Consulting, a digital marketing agency.

Marketing 52

Marketing Publishing Media Energy and Utilities 52

SmartKarrot

SEPTEMBER 25, 2020

Today in 2020, there exists a service-based digital solution for every other problem or cause. Artificial Intelligence (AI) is the perfect solution to bind it all. While Shopify delivers a digital platform to be used by businesses, it relies on a SaaS model to construct this relationship with the customers. Proofpoint.

Cybersecurity 8

Cybersecurity Artificial Intelligence e-Learning Software 8

SmartKarrot

SEPTEMBER 25, 2020

Today in 2020, there exists a service-based digital solution for every other problem or cause. Artificial Intelligence (AI) is the perfect solution to bind it all. While Shopify delivers a digital platform to be used by businesses, it relies on a SaaS model to construct this relationship with the customers. Proofpoint.

Cybersecurity 8

Cybersecurity Artificial Intelligence e-Learning Software 8

Strategic Communications

OCTOBER 3, 2023

When it comes to trend spotting in the marketing space, there’s a bright, shiny thing in the room: artificial intelligence. One catalytic digital experience matters even more than having a large number of memorable brand interactions and rating all of them as high-value,” Gartner concludes in a recent report.

Marketing 80

Marketing Advertising Co-Creation Digitalization 80

Agile CRM

DECEMBER 2, 2022

But as digital marketing has become increasingly sophisticated, content planning tools have been developed to streamline and automate the process. . Content Planning Tools have become increasingly powerful in recent years, with the emergence of Artificial Intelligence and Machine Learning technologies. AI Content Writer.

Publishing 52

Publishing Media Artificial Intelligence Brainstorming 52

Zendesk

JUNE 30, 2022

Capture feedback immediately across multiple channels, including digital experiences. Landingi allows you to quickly create, publish, and optimize marketing creations without programming skills. Quickly take action to drive better agent engagement and customer experience across the entire journey. Bloomreach Engagement.

Artificial Intelligence 98

Artificial Intelligence Retail Suppliers Customer Experience 98

Zendesk

MAY 9, 2023

It’s fair to say the manufacturing industry is on the fast track to digital transformation. Artificial intelligence (AI) can unlock savings and create better CX. The company implemented an AI-powered help center that houses a library of searchable digital manuals so customers can help themselves.

Manufacturing 52

Manufacturing Supply Chain Artificial Intelligence Logistics 52

Strategic Communications

JULY 5, 2023

She notes that the real implication for plagiarism “is that content produced by ChatGPT can be directly shared or published as one’s own thoughts or ideas.” AI will match writing against specific style sheets from specific publishers, editors, or clients. We work with clients to plan, create and publish high-quality, unique content.

Co-Creation 52

Co-Creation Supply Chain Publishing e-Learning 52

Hubspot Sales

APRIL 23, 2021

Publish articles, share polls, host events, send messages, and set up groups on your branded platform. VentureBeat is a business publication focused on transformative technology news, with an emphasis on machine learning and artificial intelligence. You can mix and match features to choose the ones that work for you.

Small Business 92

Small Business Finance Banking eCommerce 92

Hubspot Sales

OCTOBER 4, 2019

Sales automation is the mechanization of manual, time-consuming sales tasks using software, artificial intelligence (AI), and other digital tools. Editor's note: This post was originally published in September 2017 and has been updated for comprehensiveness. What is sales automation?

CRM 97

CRM Sales Artificial Intelligence Software 97

SmartKarrot

JANUARY 20, 2022

Duffel targets digital travel agencies. The company’s automation software employs artificial intelligence to determine whether government documents are legitimate before matching the confirmed ID with face biometrics. For this, LoopMe uses artificial intelligence and advertising optimization tools.

Artificial Intelligence 10

Artificial Intelligence Insurance Software Software 10