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Big Rocks for Sales Managers to Focus On

The Center for Sales Strategy

In addition to resetting your priorities, recruiting and selecting the right talent, and managing people individually — there’s another aspect sales managers need to focus on. Great management begins and ends with YOU.

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Sales Leadership Series with Carrie Berkbuegler, Director of Sales at Zimmer Communications

The Center for Sales Strategy

Straight from the Director of Sales at Zimmer Communications, Carrie Berkbuegler discusses sales leadership, sales performance tips, and answers a few questions that we all have. What are the big rocks that you’re focused on? And how has sales management changed over the past few years?

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

At the recent Business Development for Professionals – 2024 Virtual Conference – MBL Seminars I presented a session entitled “Supporting Fee-Earners in Sales Targeting”. Here is a summary of the sales targeting toolbox for professional services firms. The second question is “ Where will we play?”.

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Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

From the animated discussions I selected a few topics of focus – Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing. From the animated discussions I selected a few topics of focus – Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing.

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How to engage fee-earners in the M&BD planning process?

Red Star Kim

It’s rare to have a sales team in professional services as they do in other sectors. Have empathy – Most fee-earners are really stretched to meet their targets, serve their clients and manage their teams. So here are ideas on how to engage fee-earners in the M&BD planning process. The company might submit a brief.

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Sales performance: Why it matters and what managers can do about it

Zendesk

Maybe you’ve heard it before: “People don’t quit their job; they quit their managers.” ” Bad managers can make your work life miserable. But the reverse is also true: good managers can boost a team’s productivity and morale. In sales performance, it’s especially true.

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Book review – Managing Brands

Red Star Kim

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).