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28th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023)

Red Star Kim

28 th PM Forum Conference: Organisational culture, mentoring, digital distraction, ESG and client experience (2023) Reprinted from PM Magazine With 100+ people enjoying coffee in bright orange TUC mugs, the buzz heightened to good vibrations: Connecting with familiar faces and new friends, both old hands and the next generation.

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Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

At the recent PM Forum online workshop on campaigns, thought leadership and project management there were 17 delegates from legal, accountancy and insolvency firms located in London, Belfast, Sutton Coldfield, Manchester, Newcastle, Cambridge and Dubai. The delegate aims, poll results and key takeaways are shown below.

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Beyond the Horizon: GenAI and Ethical Leadership

MDI Training

Beyond the Horizon: GenAI and Ethical Leadership Prefer to listen to the article? Beyond the Horizon: GenAI and Ethical Leadership In this blog post, keynote speaker Bailey Parnell gives us a few snippets of her exciting keynote speech at our upcoming Leadership Horizon event. Enjoy reading!

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Legal marketing case studies – Law firm media relations and integrated campaigns (Kysen)

Red Star Kim

The challenge was to raise BBK’s profile in an increasingly busy space and ensure that it integrated with the firm’s wider digital marketing (especially it’s SEO and Google rankings). After the campaign, the evergreen content served as a valuable digital asset that continued to draw traffic to the site.

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Lessons from a Winning Global Account Management (GAM) Program

Strategic Account Management Association

AVI-SPL is a digital enablement solutions provider that serves 86 percent of the Fortune 100. This research revealed that our clients’ greatest need for strategic alignment was in envisioning and maintaining a digital enablement roadmap. Customers brainstormed new ideas for solving common problems and avoiding common pitfalls.

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Growth Hacking Experimentation

Flevy

Foster a culture of brainstorming and hypothesis development. The process should have well-defined steps from brainstorming ideas to creating hypotheses, executing hypotheses, and prioritizing ideas. Foster a culture of brainstorming and hypothesis development. Establish objective. Prioritize ideas. Evaluate results.

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How to Create a Leadership-Development Plan in 9 Steps

CMOE

A leadership-development plan is a detailed blueprint of the professional development and learning activities you’re going to engage in during a certain period of time. Its goal is to improve your leadership abilities. Below, you’ll find a simple process to teach you how to create a leadership-development plan.