ProlifIQ

JUNE 21, 2023

Additionally, an effective account plan identifies key stakeholders within the account, including decision-makers and influencers. Understanding the roles and priorities of these stakeholders allows sales representatives to engage with them strategically and build stronger relationships.

Account Planning 52

Account Planning Value Proposition Account Management Stakeholders 52

Arpedio

DECEMBER 15, 2023

At its core, account management is all about ensuring customer satisfaction and driving business growth through effective client management. In this section, we’ll delve deeper into the meaning and importance of account management for businesses of all sizes.

Account Management 52

Account Management Management Client Relationships Negotiation 52

SmartKarrot

MAY 12, 2023

This process involves segmenting the customer base to determine which accounts have the most potential for growth and profitability. Relationship mapping involves identifying the stakeholders, understanding their roles and responsibilities, and assessing the strength of the existing relationship with them.

Key Account Management 10

Key Account Management Account Management Business Growth Value Proposition 10

ProlifIQ

JUNE 21, 2023

The focus on customer retention within strategic account management is paramount as it ensures the longevity and profitability of the relationships with these strategic customers. In conclusion, strategic accounts are the key customers that hold immense value for an organization’s growth and success. We touch on this more below.

Account Management 52

Account Management Management Account Planning Stakeholders 52

Arpedio

APRIL 30, 2024

Understanding Account Growth Strategy In this section, we will take a closer look at the intricacies and purpose of account growth strategy. Understanding how to effectively implement this strategy is crucial for long-term success in maximizing your business growth and revenue.

Account Growth 52

Account Growth Client Relationships Business Growth CRM 52

Arpedio

JANUARY 5, 2024

Understanding the Basics of Account Management The complexities of client relationship management and the nuanced strategies that underpin successful account management are essential knowledge for any professional seeking to navigate the intersection of customer engagement and business growth strategy.

Account Management 52

Account Management Customer Success Management Energy and Utilities 52

SuperOffice

AUGUST 1, 2022

Time passes and you notice that it takes you a lot of effort to convert and serve new customers, yet your profits grow rather slowly. 40% of businesses miss their revenue targets. It just might not be the right fit for your business growth ambitions. How many stakeholders usually take part in the decision-making process?

Decision-making 117

Decision-making Prioritization B2B Marketing 117

Arpedio

FEBRUARY 27, 2024

As businesses strive to differentiate themselves and establish long-term success, the concept of relationship selling has emerged as a critical component of sales excellence. What is Relationship Selling? Relationship selling goes beyond the traditional transactional approach to sales.

Prioritization 52

Prioritization Communication Software Software 52

Hubspot Sales

APRIL 27, 2023

They should also know how to negotiate terms that make clients happy and move the needle toward business growth. My litmus test is to ask 'Would I feel comfortable putting this person in front of a senior stakeholder in a large deal?'" You could even volunteer in a related role, like fundraising for a non-profit.

Sales 109

Sales Account Management Communication Sales Management 109

SmartKarrot

MAY 10, 2023

Stakeholder engagement in the change management process can be encouraged by sharing plans and strategies for change with them. Through maximising value, play a crucial role in sustaining business growth and profitability. Mediate disputes between customers and the business.

Customer Success 19

Customer Success Client Relationships Stakeholders Onboarding 19

Arpedio

MARCH 26, 2024

Understanding the unique role and significance of pre-sales strategy is essential for organizations seeking to drive successful sales outcomes and achieve sustainable business growth. Importance of Pre-Sales Strategy in Driving Business Success The pre-sales phase is where the groundwork for successful sales transactions is laid.

Value Proposition 52

Value Proposition Prioritization Sales Organization 52

Insightly

SEPTEMBER 27, 2023

Companies worldwide are implementing CRM systems to help them get to know and interact with their customers, streamline sales processes, and boost overall profitability. Implementing a robust CRM system that addresses these factors can help organizations manage customer relationships effectively while driving growth and profitability.

CRM 52

CRM Onboarding Brainstorming Software 52

Insightly

SEPTEMBER 27, 2023

Companies worldwide are implementing CRM systems to help them get to know and interact with their customers, streamline sales processes, and boost overall profitability. Implementing a robust CRM system that addresses these factors can help organizations manage customer relationships effectively while driving growth and profitability.

CRM 52

CRM Onboarding Brainstorming Software 52

SmartKarrot

OCTOBER 22, 2021

Uses in-depth knowledge of client industry and/or business processes, deep knowledge of the product being sold and technical expertise to drive and increase adoption and utilization of service contracts. Ensures customers achieve specific business results, maximum value from service contracts, and communicate value to key stakeholders.

Customer Success 19

Customer Success Facilitation Onboarding Customer Experience 19

SmartKarrot

OCTOBER 5, 2023

Businesses today strive to get growth from existing accounts and, the role of Enterprise Account Management has come to the forefront in that regard. Designing and implementing the perfect playbook for managing large-scale clients is crucial to ensuring consistent customer experience and business growth.

Account Management 10

Account Management Management Value Proposition Stakeholders 10

SmartKarrot

OCTOBER 29, 2020

Drive new business growth through greater advocacy and reference-ability. Sustain business growth and profitability by maximizing value. Send period newsletters to customer stakeholders about the value-added from the solution. Also, bring new business from the customers.

Customer Success 8

Customer Success Onboarding Customer Experience Business Growth 8

SmartKarrot

DECEMBER 16, 2021

Right now, as we prepare for economic flux and conservative demand from customers, companies need to drive up their CX quality if they are to grow the business. Growth in complex times. 2020 will see businesses face several roadblocks to BAU operations. A stellar experience equals loyal customers.

Customer Experience 11

Customer Experience Prioritization Stakeholders Customer Success 11

SmartKarrot

JULY 8, 2020

Customer success managers often design the whole process of product orientation from a business perspective. Because these are the stakeholders who are in constant interaction with them initially. And this is where they miss out on including the end-users perspective who might not be from the business background.

Stakeholders 10

Stakeholders Decision-making Onboarding Software 10

ProlifIQ

AUGUST 17, 2023

Introduction: In the dynamic landscape of B2B sales, adopting innovative strategies is essential for sustained growth and profitability. Creating an ‘Expand’ Strategy: To drive expansion effectively, businesses need a well-crafted expand strategy. Multi-threading ensures continuity in the sales process.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

Arpedio

MARCH 5, 2024

Furthermore, effective account management is crucial for driving growth and profitability. By identifying upsell and cross-sell opportunities , mitigating churn, and optimizing resource allocation, businesses can maximize the lifetime value of their client relationships and achieve sustainable business growth.

Account Management 52

Account Management Management Client Relationships Facilitation 52

Insightly

SEPTEMBER 19, 2023

However, the role of CRM in business strategy doesn’t end with customer interaction management — it also plays a crucial part in driving the overall growth and profitability of a business. Proposal and Engagement Management: The consulting proposal process can be complex, involving multiple stakeholders and iterations.

CRM 52

CRM Insurance Healthcare Manufacturing 52

Insightly

SEPTEMBER 19, 2023

However, the role of CRM in business strategy doesn’t end with customer interaction management — it also plays a crucial part in driving the overall growth and profitability of a business. Proposal and Engagement Management: The consulting proposal process can be complex, involving multiple stakeholders and iterations.

CRM 52

CRM Insurance Healthcare Manufacturing 52

SmartKarrot

JULY 21, 2020

Then your product would be specifically providing solutions in their business context. It can either add business value by reducing the cost of their operations or maximize their profit margins. To build a B2B product, you must have a good understanding of the business context where it will fit in.

B2C 10

B2C B2B Customer Success Onboarding 10

Arpedio

JULY 12, 2023

You can think of it like this: Marketing creates the initial demand and interest after which account-based selling activities take over to build relationships, engagement and consensus among the stakeholders involved in the buying decision. In other words, ABM focuses on quality over quantity. Superior together.

Marketing 52

Marketing Advertising Decision-making Communication 52

Insightly

JULY 25, 2023

As a business, it is critical to know what types of customers get the most value out of your products and services. An ICP allows marketers and stakeholders to understand the institutional needs of their target market. An ideal customer is one that is profitable, scalable, and a long-term fit for your business growth.

Manufacturing 52

Manufacturing B2C Decision-making B2B 52

Janek Performance Group: Account Planning

AUGUST 4, 2021

Coach them in how to identify what mix of communication styles they themselves use and the ones that key stakeholders in their client organizations use. What inefficiencies or gaps are present in a client’s processes that could represent opportunities for business growth ?

Account Management 40

Account Management Management Communication Stakeholders 40

Hubspot Sales

JANUARY 11, 2021

the natural result of business growth). The org charts provide a visual understanding of an account’s stakeholders and the relationships between them. There are also placeholder contacts available to use until you’ve identified all stakeholders. Here are 16 of our favorite options. Sales Hub Enterprise.

B2B 117

B2B Sales CRM Banking 117

SmartKarrot

OCTOBER 12, 2022

A close look at the B2B customer account journey in a multi-stakeholder organization. As a B2B company, you still have clients and a client journey even though you sell to other businesses rather than consumers directly, as in the B2C world. Business growth and customer satisfaction are closely related.

B2B 10

B2B Onboarding Customer Success B2C 10

SmartKarrot

JULY 15, 2020

Role: Customer Success Manager, Collaboration Location: Offsite, Michigan, US Organization: Cisco As a Customer Success Manager for Webex, you will be responsible for creating and fostering cross-functional relationships with internal and external stakeholders to help customers achieve their business outcomes.

Customer Success 10

Customer Success Onboarding Stakeholders Profitability 10

SmartKarrot

DECEMBER 7, 2020

Drive new business growth through greater advocacy and reference-ability. Develop trusted advisor relationships with key accounts, customer stakeholders, and executive sponsors. Clearly communicate the progress of monthly/quarterly initiatives to internal and external stakeholders.

Customer Success 10

Customer Success Customer Experience Stakeholders Onboarding 10

SmartKarrot

AUGUST 23, 2022

Almost every SaaS B2B Company trusts the net promoter score to assess its profitability and success in the true sense. Net Promoter Score is a metric of business growth. The underlying logic is how the NPS should be simple for every stakeholder to understand and interpret. Net Promoter Score: Everything You Need to Know.

Customer Life Cycle 10

Customer Life Cycle B2B Customer Success Customer Experience 10