Strategic Account Management Association

OCTOBER 26, 2021

We too often confuse strategic account sponsorship with corporate project sponsorship, where sponsorship is a way to escalate issues or decision-making when in need. Strategic account management is a team sport and requires cross-functional, multi-tiered vertical level engagement and strong accountability.

Account Management 520

Account Management Co-Creation Leadership Decision-making 520

Flevy

JUNE 10, 2024

The Chemicals Value Chain spans from raw material sourcing to customer support, requiring seamless integration of diverse activities. Effective value chain management enhances operational efficiency, reduces costs, and improves product quality, thereby creating significant value for customers and stakeholders.

Supply Chain 52

Supply Chain Logistics Artificial Intelligence Manufacturing 52

Flevy

MARCH 8, 2022

Marketing, Sales, Engineering, Manufacturing, and Procurement. Due to the difficulty in managing these demands and balancing trade-offs, we cannot address issues like cost, customization, speed, and price in an effective, cross-functional manner. Customizers. Value Players. Buy Decision. Premium Players.

Supply Chain 111

Supply Chain Value Proposition Procurement Manufacturing 111

QYMATIX

SEPTEMBER 6, 2022

Between supplier price pressure, supply chain problems and customer anger: Why wholesalers win with value-based customer management. Which customers can order quantities be reduced in view of the supply chain problems and which are better off not in the interests of the company itself? This has consequences.

B2B 40

B2B Supply Chain Suppliers Decision-making 40

QYMATIX

APRIL 19, 2022

Key Performance Indicators (KPIs) are also used to manage companies in the retail and wholesale sectors. Because medium-sized distribution and retail companies, including wholesalers, operate in an increasingly complex and dynamic environment, it is essential to make and implement business decisions quickly. Customer value.

Artificial Intelligence 52

Artificial Intelligence Retail Procurement B2B 52

Mercuri International

MARCH 8, 2022

In a previous article , we discussed the factors driving up to 85% of business leaders to consider the customer-value approach as critical to success. In order to become customer-value oriented and value-creating in your sales you need to understand what customer value is and how to create it.

Sales 52

Sales Suppliers Artificial Intelligence Customer Value 52

Luminas Strategy

NOVEMBER 1, 2022

Sales visits, trade shows, and demonstrations present opportunities to engage with customers and highlight your knowledge, experience, and the ability to solve problems at scale are key differentiating factors that can make or break your growth curve. Apply design thinking to meet the needs of specific customer personas.

Supply Chain 52

Supply Chain B2B Marketing Digitalization 52