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Craft a Positioning Statement With This Template & Examples

Hubspot Sales

Its purpose is to be a guide for evaluating whether decisions about strategy, marketing campaigns, product design, etc. Before you get started writing, make sure you've developed your business' value proposition. Make it unique and memorable. This is where the positioning statement comes to the rescue.

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What Is Economy Pricing? (& How Can You Leverage It?)

Hubspot Sales

This decision is often affected by your second option: what type of seat will you choose? Outside of air travel and the actual economy, the word economy rarely comes up, but this tactic applies in many sales businesses ranging from retail to the food industry. When booking a flight, you have a few options to consider.

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Where Do We Go From Here? Get Ahead of the “New Normal”

Blue Canyon Partners

While a food & beverage ingredient supplier will be significantly impacted by an increase in time spent at home, a metal working equipment provider will not. This article is a continuation of our thoughts on the impact of the COVID-19 pandemic and the key strategic decisions B2B companies should be focusing on.

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Where Do We Go From Here? Get Ahead of the “New Normal”

Blue Canyon Partners

While a food & beverage ingredient supplier will be significantly impacted by an increase in time spent at home, a metal working equipment provider will not. This article is a continuation of our thoughts on the impact of the COVID-19 pandemic and the key strategic decisions B2B companies should be focusing on.

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How Proper Training is Kryptonite to Bad Online Reviews

ReviewTrackers

Training staff to following proper steps of service is a great practice to avoid service-related trauma by making sure that your guests are receiving adequate attention. Inform them of any specials, or favorite items that shouldn’t be missed on the food menu. Deliver Drinks: Drop drinks to table, ask if they are ready to order food.

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The Impact of Tipping (and Alternative Approaches) on Online Ratings and the Restaurant Dining Experience

ReviewTrackers

Recently, we here at ReviewTrackers partnered with Michael Lynn, professor of Food and Beverage Management at Cornell University, who took a deep dive into the data about tipping and customer experience. . But more importantly, reviews can offer penetrating insight into the customer experience.

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The Impact of Tipping (and Alternative Approaches) on Online Ratings and the Restaurant Dining Experience

ReviewTrackers

Recently, we here at ReviewTrackers partnered with Michael Lynn, Professor of Food and Beverage Management at Cornell University, who took a deep dive into the data about tipping and customer experience. . But more importantly, reviews can offer penetrating insight into the customer experience.