Customer Think

APRIL 12, 2024

Whether your brand is new to the creator economy or has been at it for some time, here are three rules to help maximize your influencer marketing investments. Influencer marketing plays a key role in the creator economy, accounting for $5.89 billion in marketing spend in the U.S. According to EMARKETER, more than 80% of […]

Marketing 67

Marketing Digitalization 67

Strategic Account Management Association

JANUARY 3, 2023

The ever-shifting landscape of the digital economy has created a new demand for solutions to emerging problems, representing both a threat and opportunity for strategic account managers. The post Understanding the Hidden Needs of Key Accounts for Sustained Growth appeared first on Strategic Account Management Association.

Account Management 520

Account Management Digitalization Co-Creation Management 520

Customer Think

SEPTEMBER 3, 2021

While the “gig economy” surfaced several years ago, it’s becoming increasingly relevant in today’s post-pandemic world. Here’s a look at how this gig economy evolution is likely to pan out as it […].

Organization 127

Organization Management 127

Hubspot Sales

FEBRUARY 11, 2022

One of the most common examples of economy pricing happens on an airplane. Passengers choose between first class, business class, and economy seating. Then, they use economy pricing to fill standard seats on the plane at a lower price. Economy Pricing Strategy. Economy Pricing Advantages. Customer Acquisition.

Food and Beverage 89

Food and Beverage Advertising Retail Profitability 89

Customer Think

JULY 4, 2021

The Gig Economy – Work On-Demand In recent years, the world has been trending toward a gig-based economic format. A gig refers to when an independent worker is hired, often through a digital marketplace, to work on a short-term project or task on-demand, such as freelancers, independent contractors, and temporary hires.

Digitalization 132

Digitalization 132

Hubspot Sales

OCTOBER 5, 2020

A lot can change for salespeople when the economy takes a turn for the worse — both personally and professionally. A poor economy often means less consistent or more erratic interest from prospects and existing customers. Maybe, they don't hit quota. Maybe, they lose out on accounts. Start with some positive feedback to ease the mood.

Performance Review 134

Performance Review Sales Remote Working Prioritization 134

Customer Think

MAY 24, 2023

There has always been a certain level of uncertainty in most industries, but this decade is only three years old and we have already faced a global pandemic, war in Europe, and a very uncertain economy. […]

Management 57

Management Leadership 57

Customer Think

FEBRUARY 28, 2023

According to recent statistics posted September 22, 2022 on Zippia, the gig economy has grown by 15 percent in the past decade. That’s 15 times the rate of overall job growth experienced during that time. In addition, at least 48 percent of companies currently hire freelancers and 90 percent of these organizations see gig work […]

Organization 62

Organization Leadership 62

Customer Think

MAY 22, 2023

In today’s experience economy customer experience (CX) can make or break a brand. This is especially true as rising consumer expectations, inflationary pressures and an increasingly competitive business landscape are converging to make CX a business imperative.

Customer Experience 62

Customer Experience Marketing 62

Force Management

NOVEMBER 17, 2022

Buyers are more cautious when the economy is uncertain. Each week, we will cover a different essential area of sales effectiveness. Check our blog next week for the newest installment, or subscribe for updates straight to your inbox.

Management 80

Management Stakeholders Sales 80

Force Management

OCTOBER 26, 2022

With recent uncertainty and shifts in the economy, price-based decisions are becoming more common. Each week, we will cover a different essential area of sales effectiveness. Check our blog next week for the newest installment, or subscribe for updates straight to your inbox.

Organization 87

Organization Marketing Sales 87

SOAR Performance Group

MARCH 30, 2022

Senior executives share experiences, insights and perspectives on the digital economy and engagement requirements for sales and customer success. The post Episode 41: Evolving Business Models In The Digital Economy appeared first on SOAR Performance Group.

Digitalization 52

Digitalization Customer Success Organization Sales 52

Force Management

AUGUST 18, 2022

Changing dynamics in the economy may demand a strategic pivot for how you reach revenue goals in your sales organization. The challenge becomes identifying which priorities are most critical to devote resources to. Define where to focus and align your organization behind a message that delivers on those objectives. Take action.

Organization 81

Organization Management Sales 81

Customer Think

MAY 2, 2024

If you buy stock in Costco, then you’re basically buying stock in chickens, gold and hotdogs. And you have two legendary retail leaders to thank for this winning mix. This year, these legends are closing a chapter.

Retail 62

Retail 62

Sales Readiness Group

AUGUST 31, 2022

It’s easy for sales professionals to get frustrated and lose motivation when selling into a slowing economy. There are many headwinds facing client organizations these days – including recovery from COVID , ongoing recessionary pressures, inflation, budget cuts, supply chain issues, and continued employee turnover.

Supply Chain 62

Supply Chain Sales Organization Sales Leadership 62

Kainexus

MARCH 26, 2020

Many conversations about our fight against the Coronavirus imply that combating the virus is unnecessarily destroying the economy. Or, said another way, to preserve the economy, we need to relax our fight against the virus.

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58

Strategic Communications

JULY 9, 2021

Who could have predicted the rapid expansion of remote work and the “gig economy”? I’ve been a member of the “gig economy” since 2008 when I started Strategic Communications, LLC. Big Benefits of the Gig Economy—For Businesses and Workers. Recommended Reading.

Remote Working 52

Remote Working Healthcare Communication Manufacturing 52

The Center for Sales Strategy

SEPTEMBER 13, 2022

Although face-to-face meetings are happening more often, being creative and using video to stay connected with customers as well as propose and close business with new prospects is still a trend that’s not slowing down. The best sellers know it’s time to move from playing defense to playing offense because customers and prospects need help.

Sales 111

Sales Meetings 111

Sales Gravy

APRIL 9, 2020

In the worst economic meltdown since the great depression, we need sales professionals on the front lines because you are the new superheroes of the economy. In the worst economic meltdown since the great depression, we need sales professionals on the front lines because you are the new superheroes of the economy.

Sales 52

Sales 52

Force Management

OCTOBER 19, 2023

Competitive differentiation is at the core of every organization’s sales strategy. It’s why customers choose your solution and why sellers get excited about bringing your product to market. As markets change, though, customer needs change too. It’s possible that your differentiation may need to adapt to fit these changing customer behaviors.

Marketing 100

Marketing Sales 100

SOAR Performance Group

JANUARY 20, 2022

The post Evolving Business Models in the Digital Economy – Sales Leadership Community Virtual Meeting Hosted by Houston Chapter appeared first on SOAR Performance Group. Please join the March 24 virtual meeting of the Sales Leadership Community hosted by the Houston Chapter.

Sales Leadership 52

Sales Leadership Leadership Digitalization Meetings 52

Customer Think

NOVEMBER 13, 2023

Republished by author from: [link] Economic forecasts are subdued for 2024. There are some shards of light. But, uncertainty remains high in Americas, Europe, the UK and beyond. B2B leaders know their continued resilience, and recovery from the shocks of the past few years, is rooted in their customers.

B2B 78

B2B 78

Sales Readiness Group

MAY 8, 2023

With many companies facing economic headwinds, sales leaders are looking for ways to grow revenues without adding headcount. This reality has resulted in a consistent message from sales leaders: “We need our sales representatives to become much more self-sufficient in building their own pipelines.”

Sales 71

Sales Sales Management Management 71

Sales Readiness Group

APRIL 17, 2023

In times of economic uncertainty, corporate spending garners greater scrutiny and more decision-makers. This is undoubtedly the case today, when sales organizations see buying decisions being put on hold, budgets getting canceled and deals taking longer to close.

Organization 126

Organization Management Sales 126

Strikedeck

DECEMBER 16, 2019

Sunil Mittal talks about the role Customer Success plays in a subscription economy and how it helps shape the overall customer experience.

Customer Success 59

Customer Success Prioritization Customer Experience Onboarding 59

MTD Sales Training

JULY 19, 2012

A sluggish economy gives prospects a ton of objections and reasons to stall. The state of the economy, be it local, national or global, is a condition , hence the term “economic conditions.” Therefore, bad economy or no, business must and will go on. Economy Objection or Economic Strategy. As an example: Prospect.

Sales Training 113

Sales Training Sales Management 113

Holden Advisors

AUGUST 16, 2021

Usage-based pricing, or quantity-based pricing, is the next iteration of the subscription economy, especially for B2B software companies. The shift to subscription pricing many years ago led to what we now call the subscription economy, a term coined by Zuora.

B2B 370

B2B Software Software Meetings 370

Sales Gravy

AUGUST 27, 2022

If you want to succeed at any job, make yourself invaluable. Go the extra mile; make them never be able to imagine what life without you there would be like. Ross Mathews Selling in a crisis is tough. Losing your job during an economic downturn is worse. Now more than ever, you need your income.

Decision-making 115

Decision-making Profitability Leadership Meetings 115

MTD Sales Training

FEBRUARY 15, 2013

Despite the fact that our economy is now growing and we are finally moving away from the dreaded “recession objection”, many sales people are finding that they are still coming up against. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Sales 111

Sales 111

The Great Game of Business

JANUARY 16, 2024

As we set our sights on 2024, many businesses are starting to feel the effects of the slowing economy. What Business Leaders Should Know Going Into 2024 Another year is in the books.

Business Planning 101

Business Planning 101

Sandler Training

MAY 6, 2020

The post Evaluating Your Total Market Opportunity During the New Normal Economy: How Sales Leaders Can Plan With KARE appeared first on Sandler Training.

Marketing 57

Marketing Leadership Sales Sales Leadership 57

Force Management

AUGUST 3, 2022

Given the current economic downturn, your salespeople may be more inclined to invest time in an unqualified deal or skip important steps in the sales process to keep pipelines moving.

Prioritization 81

Prioritization Sales 81

Customer Think

JULY 21, 2023

The metaverse holds the promise of substantial reductions in carbon emissions, whether through the substitution of physical goods with digital ones, replacing real-world presence with virtual interactions, or digital twins that will help us optimise the physical world — from the planet to individual humans.

Digitalization 97

Digitalization 97

Customer Think

APRIL 12, 2024

UBS Global Wealth Management has pegged the subscription economy to become […] Some retailers and grocers are already leveraging the idea of augmenting a loyalty program with a paid membership, and, by the numbers, they have very good reason for doing so.

Retail 70

Retail Management Digitalization Marketing 70