Customer Think

DECEMBER 8, 2022

Not All Customers Want to Help Themselves Self-service is an increasingly sought-after offering, as digital-native consumers now expect to troubleshoot issues on their own before reaching out to a representative. This should come as no surprise, as consumers have always demanded the breadth of options that comes with sophistication and personalization.

Digitalization 121

Digitalization Customer Experience 121

Flevy

DECEMBER 8, 2022

A “megatrend” is a large-scale pattern or movement that has a major, long-lasting impact on business and society. Examining Megatrends to interpret global intricacies has a long history that goes back to mythology. Megatrend was not a term used before 1982; John Naisbitt came up with the term in his 1982 book by the same name. Modern times have seen experts such as the Tofflers, Naisbitt, and Drucker trying to decipher change in large-scale trends.

Energy and Utilities 111

Energy and Utilities Digital Transformation Government Internet 111

Customer Think

DECEMBER 8, 2022

Your brand reputation matters. With a better brand reputation, people will be more likely to make purchases with your company. Your existing customers will be more loyal, and your competition will be less threatening. Additionally, brand visibility may increase, which means you’ll have a chance to reach more people than ever before. So, how do […].

Digitalization 120

Digitalization Marketing 120

Hubspot Sales

DECEMBER 8, 2022

One of my first customer visits as a young sales manager was in support of a salesperson — with a client I hadn't met before. Prior to the visit, we had done a lot of technical work for the client's company, substantially improving its product. However, being a supplier offering significant technical service, our product's price wasn't exactly cheap.

Sales Management 77

Sales Management Management Decision-making Negotiation 77

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Customer Think

DECEMBER 8, 2022

Ecommerce brands are being forced to streamline their budgets due to economic pressure and uncertainty. For many, marketing can often be one of the first departments to suffer budget cuts. In fact, according to a recent survey by SALESmanago, 74% of marketers say they have already cut – or are cutting marketing costs – from […].

Marketing 83

Marketing eCommerce Digitalization 83

Force Management

DECEMBER 8, 2022

It's been another year full of unexpected challenges, big wins and learning opportunities. Now is a time to congratulate yourself on this year's journey and gear up for more growth. As we look forward to 2023, we're taking a look back on some of the most powerful lessons we've shared this year.

Sales 77

Sales Sales Leadership Leadership 77

Arpedio

DECEMBER 8, 2022

Podcast: The Guide to Account-Based Selling. ← Back to blog. Together with GetAccept , our CEO, Ulrik Monberg, sat down to discuss everything related to account-based selling, including: What is account-based selling? Why is account-based selling important in a recession or economic downturn? How do account-based selling and account-based marketing play into each other?

Account Management 52

Account Management B2B Innovation Management 52

Customer Think

DECEMBER 8, 2022

There is plenty of bad news to be had about a recession. However, if you think about it, there are some silver linings, too. With that in mind, we are going to explore some of these surprising advantages to manage how we respond to the looming threa.

Management 69

Management Customer Experience Leadership 69

SalesGlobe

DECEMBER 8, 2022

A Way to Look at Performance Measures to Achieve Your Business Goals. We’re entering 2023, and organizations are navigating the post-Covid effects on sales, supply chain, and how we work. Despite recent corporate layoffs, the war for sales talent is raging on. I will walk you through what organizations are doing to retain and attract talent with statistics from SalesGlobe’s 2022 Sales Role and Compensation Practices survey conducted with WorldatWork that included approximately 700 companies.

Organization 52

Organization Healthcare Value Proposition Supply Chain 52

Customer Think

DECEMBER 8, 2022

If your startup is about to develop a mobile application, one crucial decision you have to make is which platform to use. Should you go with Android or prefer iOS? Picking any one of these two platforms is not like deciding between tea and coffee. There are numerous factors you have to consider while making […].

Decision-making 64

Decision-making 64

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Brooks Group

DECEMBER 8, 2022

Improve Your Sales Process. In the sales process, it’s critical to concentrate on the customer. Solution selling is an art that considers the customer’s needs above all, putting the problem of the target audience first instead of focusing on the product or service. . In this article, we will cover everything you need to know about solution selling and give you a new prospect for the sales pitch approach.

Sales Training 52

Sales Training Value Proposition Banking Internet 52

Customer Think

DECEMBER 8, 2022

Source: Unsplash Any serious CX professional recognizes the need to evolve alongside their customers, which is why making the effort to get to know buyers as individuals is so important… even if, in some cases, you return to where you were before. Customer journeys are rarely linear. They go in cycles. Preferences come and go, […].

Customer Experience 64

Customer Experience Innovation 64

Crank Wheel

DECEMBER 8, 2022

Small business owners are the backbone of the economy, but they often face unique challenges when it comes to sales. Selling Software as a Service (SaaS) to small and medium-sized businesses (SMBs) can be a daunting task, but with the right approach, it can be a highly profitable venture.

Small Business 52

Small Business Profitability Software Software 52

Customer Think

DECEMBER 8, 2022

When it comes to user experience, businesses must strive to provide a seamless authentication experience to their users. This can be achieved by following some of the best practices while designing digital systems. No matter what kind of identity management system you’re building — desktop or mobile — you want users to interact with your […].

Customer Experience 64

Customer Experience Digitalization Management 64

Advertisement

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Outbound Engine

DECEMBER 8, 2022

What’s in a subject line? A lot, actually. If you’ve ever spent time in the world of email marketing, you already know that a great subject line can be the difference between a campaign that drives results and one that flops. The best subject lines are usually short, pithy and promising something valuable inside the email (without misleading the reader).

Insurance 52

Insurance Small Business Marketing 52

Vantage Partners

DECEMBER 8, 2022

Management 83

Management Leadership 83

SmartKarrot

DECEMBER 8, 2022

Role: Customer Success Manager Location: Remote, United States Organization: thinkLaw As a Customer Success Manager, you will perform onboarding training with the partners, ensuring strong adoption and ongoing engagement throughout the partner’s lifetime. Execute a comprehensive engagement and communications strategy that proactively maintains high partner satisfaction.

Customer Success 19

Customer Success B2C Insurance CRM 19

ProlifIQ

DECEMBER 8, 2022

Opportunity management – a term thrown around by sales and operations professionals with vastly different meanings depending on the company. Sales teams have a lot to juggle when it comes to managing their pipeline. How do you ensure your reps are building support within the account and getting wide enough to ensure a higher level of success? How do they navigate blockers?

Management 52

Management Stakeholders Prioritization CRM 52

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing

SmartKarrot

DECEMBER 8, 2022

Client partner is a relatively new position that has opened in the B2B SaaS (Software As A Service) world. In this blog, we focus on the definition of a client partner, their job role, and their job description. The client partner is an employee of a firm or business who interacts with current and prospective clients and is solely focused on offering the highest level of customer service.

Customer Success 10

Customer Success Communication Account Management Management 10

Zendesk

DECEMBER 8, 2022

We often associate the summer with the sporting action we’re able to enjoy, whether it’s the baseball games, NBA Finals, tennis action from Wimbledon, or the Women’s Euro 2022 football championships. But this year, the fiercest competition is taking place in retail. With gas shortages, rising energy prices, and inflation, we’re in the midst of what is the toughest retail market we’ve seen in a generation.

Retail 52

Retail Supply Chain eCommerce Customer Experience 52

Chally

DECEMBER 8, 2022

For business owners, CEOs, and HR managers, a solid ability to answer why employee engagement is important is essential in addressing multiple workforce problems and ultimately increasing revenue and return on investment for labor costs. What Is Employee Engagement? Employee engagement is the measure of employee motivation, commitment, and involvement in their job and the company.

Innovation 52

Innovation Leadership Profitability Communication 52

Farland Group

DECEMBER 8, 2022

Coming out of Customer Advisory Council meetings, there is generally a list of action items, and areas identified for further exploration. There are many ways to follow through, but one vehicle is invaluable when it comes to keeping engagement up while moving topics forward – the working group. A working group provides opportunity for a subgroup of the Council (and potentially their teams) to explore new opportunities, further define an existing offering, co-create, etc.

Co-Creation 40

Co-Creation Meetings 40

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales