Red Star Kim

AUGUST 24, 2023

I facilitate various workshops designed to increase commercial awareness. For young professionals. And it’s good to be able to recommend reliable sources of information at those sessions. This short (130 pages) information-packed book was revised in 2019. And I commend it to those looking to initiate their commercial awareness journey. And it’s particularly valuable to those working in professional services firms.

Finance 130

Finance Government Profitability Banking 130

Force Management

AUGUST 24, 2023

The sales landscape has changed more rapidly in the past few years than ever before. From a worldwide pandemic to emerging technologies and fluctuating economic factors, the way that buyers make a purchase decision has evolved. In some ways, these changes require new sales approaches. More likely, these changes have created a stark disparity in the skills of teams who succeed and those who fall behind.

Decision-making 84

Decision-making Sales Negotiation 84

Hubspot Sales

AUGUST 24, 2023

Imagine a sales representative who never sleeps, never gets tired, and possesses an uncanny ability to analyze vast amounts of data in seconds. This is the promise of AI sales reps, and their potential to revolutionize the sales industry is undeniable. While skepticism lingers among traditionalists who value personal interactions, the reality is that AI is swiftly reshaping the sales landscape, driving revenue growth and cost savings for businesses worldwide.

Artificial Intelligence 76

Artificial Intelligence Emotional Intelligence Negotiation Sales 76

Customer Think

AUGUST 24, 2023

Many years ago, I read a book that changed my life, The Experience Economy by Joe Pine, founder of Strategic Horizons. As a pioneer in the experience movement, Pine has a new customer strategy concept that we discussed on a recent podcast, so I thought I would share what we learned here as well. Time […] The post Critical Thinking: Where are you on this new customer time paradigm?

Customer Experience 52

Customer Experience 52

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Strategic Planning and Management Insights

AUGUST 24, 2023

You’ve probably heard of at least one of many personality assessments that are used in the workplace (CliftonStrengths, DiSC, MBTI, Talent Dynamics, etc.). Chances are, you’ve even taken at least one of these assessments before. But if you’re like most people, you’d be hard-pressed to remember much about the results you received. More than 90% of Fortune 500 companies have used CliftonStrengths (formerly called “StrengthsFinder”) concepts in one way or another.

Management 52

Management Leadership 52

Customer Think

AUGUST 24, 2023

According to the blogosphere, and based on conversations with clients, there appears to be a movement afoot to free marketing content from the shackles of registration forms and offer everything from white papers to Webinars ungated.

Marketing 52

Marketing Digitalization 52

Customer Think

AUGUST 24, 2023

A Never Stop Learning Article! What’s in this article for you? An exploration of your own and your prospect’s objectives for automated demos and associated Use Cases Definition of two types of demos to map to the Use Cases A stepwise process to prepare each type of demo Let’s begin!

Sales 52

Sales 52

Apptivo

AUGUST 24, 2023

" title="Top 5 Mobile CRM Benefits for Your Enterprise Business" data-src="[link] /> 1. What is mobile CRM? 2. How does a Mobile CRM benefit your business? 3. Top 5 Benefits of Mobile CRM 4. Mobile CRM use cases 5. Criteria to look for while choosing a Mobile CRM 6. Final Notes As it enters the realm of enterprise innovation, mobile CRM adopts the saying that “fortune favors the prepared mind.” We’re about to expose the fundamental five benefits that mobile CRM bestows on your

CRM 52

CRM Manufacturing Transportation Logistics 52

Customer Think

AUGUST 24, 2023

Customer interaction is the lifeblood of any company. It includes associates answering customers’ questions, staff engaging with prospects at the conference booth, and onboarding new customers. In short, customer interaction extends throughout the entire customer journey. And it includes a company’s surveys!

Onboarding 52

Onboarding 52

Help Scout

AUGUST 24, 2023

Your customers know what they want from your product, and you know what your customers want from your product, but you can't get the product team to make those changes. Here's what to do.

40

40

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Customer Think

AUGUST 24, 2023

We launched in 2007 and rebranded in 2011. The middle logo was transitional. Sooner or later, every small business should rebrand. There are many reasons, such as a change in direction or ownership. Or there might be a change in consumer behaviour, social attitudes or even competition.

Small Business 52

Small Business Digitalization Marketing 52

ReviewTrackers

AUGUST 24, 2023

Join ReviewTrackers in a deep dive of what to look for when working with an automotive marketing agency!

Marketing 26

Marketing 26

Customer Think

AUGUST 24, 2023

So, you’ve got a groovy website, app, or product—awesome! But have you ever wondered if it truly meets your users’ needs? You know what? Content is all around a user interface. Here’s the deal: how you present it can either make or break your product design. Step into the world of great content design!

Meetings 52

Meetings Customer Experience Digitalization Marketing 52

LinkedFusion

AUGUST 24, 2023

I started with a free LinkedIn account like many other professionals. I worked a little bit to figure out what LinkedIn premium pricing would work best for me once I was ready to pay for LinkedIn. There are nine different sorts of LinkedIn accounts available to you, which most individuals are unaware of when they consider the various forms of LinkedIn Premium.

CRM 52

CRM Small Business Prioritization Marketing 52

Advertisement

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Customer Think

AUGUST 24, 2023

I never went to business school. I never even made it to the end of that book that’s supposed to distill all the key insights of an MBA. Maybe I would have done things differently if I had anticipated building an 8-figure business with over 150 employees and more than 2,000 clients around the world.

Leadership 52

Leadership 52

Sales Gravy

AUGUST 24, 2023

Mastermind Group Incredible Asks Jeb Blount Their Toughest Sales Questions In this episode of the Sales Gravy Podcast, Mastermind Group Incredible asks Jeb Blount their real-life questions as he provides solutions to overcome their toughest sales challenges. Some of their questions include: standing out in a final round interview process, targeting and selling into larger accounts, losing to a competitor, and ways to contact hard-to-reach stakeholders on LinkedIn.

Stakeholders 77

Stakeholders Sales Decision-making Small Business 77

Customer Think

AUGUST 24, 2023

Today’s interview is with Carey Smith, who is Founding Contrarian at Unorthodox Ventures.

52

52

Customer Think

AUGUST 24, 2023

Source: BenBella Books, Inc.Innovation has long been an important element of business success. For years, astute business leaders have looked for ways to improve the quality and value of the products or services they offer.More recently, business.

Customer Experience 52

Customer Experience Innovation 52

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing

Customer Think

AUGUST 24, 2023

As more and more enterprises jump on the digital transformation bandwagon, they find themselves exposed to many cyber threats and risks. And the paramount importance of securing digital assets and sensitive information can’t be overstated.

Digital Transformation 52

Digital Transformation Digitalization 52

Customer Think

AUGUST 24, 2023

The word efficiency is everywhere these days, with digital businesses across industries looking to maximize efficiency and dramatically cut costs to stay ahead of market variability. But, it’s a fallacy to think that most organizations and groups will ‘become efficient’ simply because there is a mandate to do so.

Digitalization 52

Digitalization Organization Marketing Customer Experience 52

Customer Think

AUGUST 24, 2023

If the pandemic has taught us anything, it’s that having the right staff with the right skills at the right times is absolutely crucial for adapting quickly to change. Staying competitive in business requires a proactive approach to talent management. So how exactly do you identify the skill gap in your organization?

Organization 40

Organization Management Leadership 40

Customer Think

AUGUST 24, 2023

A revolutionary conversational shopping product built for a new world of e-commerce, powered by the latest advancements in generative AI and large language models

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Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

Customer Think

AUGUST 24, 2023

Integration of generative AI into Quadient's cloud platform will further contribute to transforming the way organizations engage with their customers

Artificial Intelligence 52

Artificial Intelligence Organization 52