Planview

JUNE 27, 2023

Strategic planning between enterprise architects and portfolio managers sounds simple enough. It’s just two groups coming together to make a plan, right? But the reality is more complicated. Strategic planning is a difficult process — even when there’s strong collaboration and open communication between groups. It’s even more challenging when the groups that need to work together are operating in silos.

Management 64

Management Prioritization Digital Transformation Government 64

Account Management Skills

JUNE 26, 2023

Welcome to episode 89. This episode is for you if you’re curious to understand what a senior account director does in a brand strategy agency. I chat to Andy Kaye, senior account directory at Mr B & Friends and we discuss: the importance of being proactive with clients and staying informed about industry trends share tips on staying up to date with your clients business discuss how often you should be looking at your forecast why and how to build strong client relationships that result

Account Management 52

Account Management Client Relationships Management Communication 52

Customer Think

JUNE 24, 2023

In the ever-evolving landscape of customer experience, personalization has emerged as a crucial factor in driving conversions and return on investment (ROI). According to Gartner, “tailored help,” as they call it, can increase a brand’s chances for intent, purchase, repurchase, and increased cart size by 20%.

Customer Experience 59

Customer Experience Digitalization Marketing 59

Apptivo

JUNE 27, 2023

1. Undеrstanding CRM and its importancе in building customеr rеlationships 2. Primary componеnts of CRM stratеgiеs 3. Kеy CRM strategies & techniques to еnhancе customеr rеlationships 4. Measuring thе succеss of your CRM stratеgiеs 5. Looking for a CRM system? In today’s highly compеtitivе businеss landscapе, customer rеlationship managеmеnt (CRM) has bеcomе a crucial aspеct of running a succеssful businеss.

Business Growth 52

Business Growth CRM Communication Organization 52

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

FinListics Solutions

JUNE 27, 2023

One of the first things all salespeople learn is how to articulate the value proposition of their product or service to a prospect or customer. Understanding what your company does, and being able to explain it to a customer such that they understand it is part and parcel to the sales process.

Customer Knowledge 40

Customer Knowledge Value Proposition Sales 40

Upland

JUNE 30, 2023

Enterprise sales is going through a rapid evolution. One groundbreaking development on the horizon is the convergence of Natural Language Processing (NLP) AI technology and enterprise sales methodology. This powerful merger will revolutionize sales organizations, enhance customer engagement, and drive unprecedented insight into how B2B sellers and their prospects collaborate.

Co-Creation 195

Co-Creation Sales B2B Decision-making 195

The Center for Sales Strategy

JUNE 26, 2023

As a sales manager, you've realized that the sales world is not a constant, static environment. It's a dynamic, ever-changing landscape influenced by various factors, including the seasons. Understanding the seasonal nature of sales is crucial for any business to thrive and adapt to the challenges and opportunities that arise throughout the year. In this blog, we will explore the challenges faced by sales managers in relation to seasonal fluctuations, as well as the opportunities that can be lev

Sales 117

Sales Sales Management Management 117

Customer Think

JUNE 26, 2023

If you use social media, you’ve likely encountered influencers sharing advice on how to live, where to go, what to wear, and, most importantly, what to buy. Often perceived as more trustworthy and reliable than other paid spokespeople, influencers have become powerful players in digital marketing.

Digitalization 119

Digitalization Media Marketing 119

Zendesk

JUNE 27, 2023

Many businesses rely on Zendesk to manage their customer conversations and create satisfying service experiences. Unfortunately, those experiences can get quite complicated the moment you leave the Zendesk application. That’s because businesses rely on numerous SaaS applications to keep operations running smoothly, and those applications don’t always play well together despite most being built on a common cloud service, Amazon Web Services (AWS).

Facilitation 98

Facilitation Prioritization Customer Experience Communication 98

MDI Training

JUNE 26, 2023

Why Should We Lead More Sustainably? It is hard to imagine most companies today without the concept of “ sustainable leadership.” Leaders are not only becoming more privately aware of the impact of climate change but also want to fight it on a corporate level. In this article, you will learn what exactly is meant by Sustainable Leadership and how we at MDI are doing our part.

Digital Transformation 98

Digital Transformation Leadership Transportation Digitalization 98

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

The Center for Sales Strategy

JUNE 28, 2023

It’s common knowledge that professional athletes who reach peak performance no longer need coaching, right? Wrong. Even top-performing athletes still have coaches because there’s always room for improvement. Coaches observe what athletes can’t see – athletes are too busy playing! The same can be said for your sales team. Coaching helps your team members by boosting their confidence, improving their performance, and helping them see things they’re unable to see – they’re too busy selling!

Sales 95

Sales 95

Customer Think

JUNE 26, 2023

Source: Canva free Your work entails sending a lot of cold emails; that’s just the nature of the beast. You’re always looking for leads, but it can feel like an uphill battle without a strategy.

Sales 111

Sales 111

Zendesk

JUNE 28, 2023

Things move fast in the world of AI, and that pace of change evokes mixed feelings for people working in customer support. While the technology shows obvious potential for helping businesses provide richer customer experiences, it also spawns concerns about the unknown. In this episode, Zendesk’s Cristina Fonseca , vice president of product, chats with host Nicole Saunders about the challenges and opportunities AI presents.

Customer Experience 96

Customer Experience 96

MDI Training

JUNE 26, 2023

“The Future of Learning in London: 3 Highlights of the HR & Learning Technologies 2023″ The Learning Technology 2023 in London was a groundbreaking event that showcased the latest developments in learning and technology. The event attracted a wide range of diverse vendors who wowed the attendees with innovative solutions. In this blog post, we take a quick look at the exciting experiences and trends we witnessed at the conference.

Digital Transformation 96

Digital Transformation Artificial Intelligence e-Learning Leadership 96

Advertisement

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

The Center for Sales Strategy

JUNE 29, 2023

Salespeople often slow down a sale or lose it altogether because they are not willing to create tension. I am not talking about relationship tension. I am talking about task tension. You want to get to task tension as quickly as you can. This is what sales acceleration is all about. However, smart salespeople know you need to create a foundation of relationships—essentially reducing relationship tension so you can create task tension.

Sales 92

Sales 92

Customer Think

JUNE 24, 2023

Recently, I attended the Gartner CSO & Sales Leader Conference in Las Vegas – let me tell you why it was the ideal location. In any major Las Vegas casino, you’re confronted with the strange dichotomy of human emotion and technology.

Management 99

Management Sales 99

Hubspot Sales

JUNE 29, 2023

Insurance sales is a highly lucrative industry. Paul Moss, Founder of HeyDriver and a 14+ years insurance veteran, says, “There is a lot of cheddar to feed the mouths of insurance professionals.” He adds that the industry is easily accessible to anyone. With a diploma, you can start working as an insurance salesperson. Stay long enough, and you could get massive results.

Insurance 94

Insurance Sales Interpersonal Skills Decision-making 94

Envisio

JUNE 28, 2023

Strategic planning is a key tool for running an effective public sector organization. When done correctly, it turns today’s vision into tomorrow’s reality–but in order to meet the goals in the plan efficiently, these organizations need a management reporting system that helps them implement their plan. In this way, a good management reporting software is the foundation for successful strategy execution.

Management 92

Management Government Stakeholders Decision-making 92

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

Force Management

JUNE 29, 2023

This month, the Revenue Builders Podcast featured six guests who are experienced in driving efficiency and creating repeatable success that fuels growth. Their conversations ranged from strategies for increasing deal size within the sales process, to creating a culture of accountability and improvement within your team. We even shared a special episode featuring three guests who offered unique perspectives from outside investors on what drives growth across their portfolios.

Investors 90

Investors Decision-making Leadership Sales 90

Customer Think

JUNE 26, 2023

Almost everything is going digital nowadays, including businesses. Advanced technologies have facilitated us with new innovative ways to interact, engage, and serve customers.

Digitalization 98

Digitalization Business Growth Marketing Facilitation 98

Hubspot Sales

JUNE 26, 2023

Lead generation specialists play a crucial role in the sales process. Not only do they prospect for new business, but they help bring them into the sales funnel during the early stages. Alead generation specialist is one of the first people a prospect interacts with. If you’re interested in becoming a lead generation specialist or are considering hiring one, let’s explore what a lead generation specialist does and how they contribute to an organization’s sales and marketing efforts.

CRM 88

CRM Communication Account Management Leadership 88

Sales Gravy

JUNE 30, 2023

Moving From A Culture of Efficiency to A Culture of Effectiveness Acting and improv skills are similar to soft skills in sales— leading with empathy and understanding your audience and your customer is paramount. Sales leaders need to build a strong sales culture and eliminate mediocrity, which starts with the willingness to invite, embrace, and accept feedback.

Emotional Intelligence 79

Emotional Intelligence Stakeholders Innovation Sales Technology 79

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.

Negotiation

Brooks Group

JUNE 28, 2023

This article is part of our Key Fundamentals of IMPACT Selling ® series. Ask a Direct and Simple Question The U.S. Marines conduct a great exercise to demonstrate how simple it is to tie up a sale (or in their case, gain commitment for enlisting). They line up all the new recruiters and ask them, “If I was a potential recruit, what would you say to gain my commitment?

Negotiation 78

Negotiation Sales Training Sales Management 78

Customer Think

JUNE 24, 2023

I was speaking with a friend recently who had some car trouble. Hers is a fancy car (much more fancy than mine) and she’s used to having concierge-type service and treated very well by her car company when she needs help. However, on this instanc.

Customer Experience 98

Customer Experience 98

Hubspot Sales

JUNE 26, 2023

Welcome to "The Pipeline" — a weekly column from HubSpot, featuring actionable advice and insight from real sales leaders Regardless of how you feel about its ethics or long-term ramifications, artificial intelligence's influence is becoming an inescapable reality in almost every field — and sales is no exception AI is poised to fundamentally alter key elements of sales as a practice, and sales professionals need to account for those shifts.

Artificial Intelligence 78

Artificial Intelligence Banking Sales Construction 78

The Great Game of Business

JUNE 28, 2023

SRC Celebrates 40 Years In Business—And The Best Is Yet To Come The employee-owners of SRC have a lot to celebrate this year. Not only does 2023 mark the company’s 40 th anniversary, but the ten businesses that comprise SRC Holdings continue to set records with their performance despite the challenges of high inflation, soaring interest rates, and continued supply chain challenges.

Supply Chain 75

Supply Chain 75

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing

Nutshell

JUNE 29, 2023

Using a customer relationship management (CRM) platform can bring your business major value and a wealth of benefits, from streamlining and automating parts of your sales process to helping you craft marketing campaigns tailored to the right audience. But without a clear roadmap for launching your new software, the transition could be a little rocky.

CRM 62

CRM Software Software Decision-making 62

Customer Think

JUNE 28, 2023

Great experiences — from the brand, product, and digital experience to the customer, employee, and user experience — are not a simple byproduct of great data. Those experiences — good, bad, or otherwise — are the result of the decisions companies make and the actions they take through their people, policies, processes, and culture.

Management 78

Management Decision-making Digitalization Customer Experience 78

SBI Growth

JUNE 28, 2023

Uncertainty still prevails in today’s business environment. For salespeople, it has led to significant challenges in sales productivity. The results from our recent research illustrate the problem clearly.

Sales 54

Sales Marketing 54

NG Data

JUNE 29, 2023

At NGDATA, we enable organizations to develop long-lasting customer relationships through data-driven experiences. We identified real-time interaction management (RTIM) as a crucial element for connecting insights with activation. Enhancing our advanced customer data platform (CDP) with RTIM functionalities at its core, was the required evolution for our platform to deliver the next best.

Organization 52

Organization Management 52

Advertisement

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.

B2B