Cosawi

JANUARY 31, 2020

Customer buying journey: The Marketing and Sales roles in this tight collaboration. In both Sales and Marketing, we work so hard on customer centricity, customer focus and customer knowledge. This can result in loyalty and market share gains at the earliest stage of the customer journey. Get closer than ever to your customers.

Co-Creation 52

Co-Creation Marketing Sales Innovation 52

SBI Growth

MARCH 9, 2018

Hassane’s mission is to establish Cypress as the global supplier of choice for innovative companies in high-growth markets. Joining us for today’s show is Hassane El-Khoury, the CEO of Cypress, the leader of the semiconductor industry. Cypress is leading the industry.

Marketing 54

Marketing Suppliers Innovation Key Account Management 54

KAM With Passion

FEBRUARY 22, 2021

The concept of Key Account Management (KAM) appeared in the 70s, within industrial companies who wanted to build a closer and more stable relationship with their largest customers. In the 80s and 90s, it was picked up by other industries and sectors while evolving with the global economy and the dynamic of all markets.

Key Account Management 130

Key Account Management Account Management Management Co-Creation 130

Cosawi

AUGUST 4, 2021

Disruption, although most times unwelcome, gives way to innovation. Could the mother of creativity and innovation be, in fact, disruption? . This is leading many companies to accelerate their strategic account management journeys and transformations. Disruption, although most times unwelcome, gives way to innovation.

Innovation 52

Innovation Account Management Global Accounts Publishing 52

KAM With Passion

NOVEMBER 11, 2020

For example, suppliers of professional services (bookkeeping, corporate travel and accommodation, marketing & communications) leverage regular reviews with customers to share a precise picture of what has been delivered against the Service Level Agreement (SLA), discuss performance as well as encountered issues.

Key Account Management 130

Key Account Management Suppliers Account Management Account Planning 130

Cosawi

SEPTEMBER 30, 2020

The business world is currently a fascinating incubator of innovation where being agile, adapting and pivoting is vital to take the uncomfortable but exciting place of reinventing ourselves. Disruption, although most times unwelcome, gives way to innovation. Dominique is a panelist and keynote speaker in Europe and the U.S.

Leadership 52

Leadership Innovation Global Accounts Publishing 52

Cosawi

DECEMBER 28, 2021

Beyond creating a COE and rethinking executive sponsorship, it is time to bring back Marketing in a co-orchestrator role as account-based marketing (ABM) to help accelerate the strategic account management journey. She is the owner and founder of Cosawi and also a Principal at The Summit Group.

Leadership 52

Leadership Co-Creation Account Management Decision-making 52

KAM With Passion

MARCH 17, 2022

The customer was a regional market leader in software technologies for online payments through a network of affiliates. The leading contributing functions to this capability are marketing and sales. If you are leading Sales, Marketing or Strategy & Corporate Development, here is a suggestion for a small exercise.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

SmartKarrot

APRIL 16, 2020

Apply here: [link] Role: Customer Success Consultant, Benelux Location: Amsterdam, Netherlands Organization: Zendesk This is a growth headcount position to join the Customer Success team based in Amsterdam or Copenhagen office focusing on their customer accounts in the Emerging market territories. Apply here: [link] Role: Sr.

Customer Success 8

Customer Success Innovation Customer Experience Onboarding 8

Mercuri International

MAY 23, 2023

Here is a non-exhaustive list of the current practical applications of AI in strategic account management. Gain account insights SAMs gather information on the account to gain insights and analyze information about the customer’s market, competitive situation, objectives, and needs. Account-based marketing.

Artificial Intelligence 52

Artificial Intelligence Value Proposition Account Management Co-Creation 52

SmartKarrot

SEPTEMBER 14, 2022

Maintain Pinnacle and PinnacleTech values of excellence, impact, growth, and innovation. Work with global accounts to drive success through initial onboarding, product adoption, retention, and identifying value-add features. Facilitate performance reviews and coaching sessions, encouraging team members to continuously grow.

Customer Success 3

Customer Success Global Accounts Performance Review Customer Experience 3