Remove leading-client-meetings-with-jenny-plant
article thumbnail

Leading client meetings, with Jenny Plant

Account Management Skills

This episode’s for you if you’re an account manager managing client relationships on a day to day basis. In this episode, I’m going to share with you three key steps to leading a client meeting. Transcript: In this episode, I’m going to share with you three key steps to leading a client meeting.

article thumbnail

How agencies are navigating the legalities of AI use, with Sharon Toerek

Account Management Skills

Transcript: 00:02 Jenny Plant So I am absolutely delighted that I’ve managed to persuade Sharon Toerek to come and join me on the show. 00:50 Sharon Toerek Jenny, I’m so thrilled to be here. 00:53 Jenny Plant Thank you so much for coming. What should we be talking to our clients about?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to market your agency business, with Dan Archer

Account Management Skills

If your account managers are proactively looking for ways to help your clients reach their goals, you will grow your revenue too. Transcript: Jenny Plant 00:02. Dan is Managing Partner at Cactus , Europe’s leading agency growth consultancy. Jenny Plant 00:46. Jenny Plant 00:55.

article thumbnail

A creative director’s perspective on account management, with Joey Tackett

Account Management Skills

If you want to develop your account management skills, be seen less as an order taker and more like a consultant by your clients, then check out the details of my 9 week Account Accelerator and 1 week Account Booster programmes. Transcript: 00:00 Jenny Plant Today, I have Joey Tackett. 00:39 Jenny Plant I can imagine.

article thumbnail

How to systemise account management in your agency, with Alex Raymond

Account Management Skills

Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships. We chatted about: – the importance of having a client development plan. – how to avoid client churn. Jenny 00:27.

article thumbnail

How to pitch to procurement, with Jessica Bowler and Iris Gatzweiler

Account Management Skills

I spoke to Jessica Bowler and Iris Gatzweiler , two senior procurement clients who shared some insights into the pitching process. And if you want to expand your current client relationships and you’re working in agency client service, my Account Accelerator programme is designed specifically for you. Thank you, Jenny.

article thumbnail

Why every agency account manager needs to be good at brief writing, with Ceylan Boyce

Account Management Skills

why it’s important to agencies and clients to get the writing of the brief right. I’m also asked Ceylan to share some experiences that she’s had, where the agency has written a brief and challenged the brief with their client. Transcript: Jenny 00:03. what’s the implication of having a shitty brief.