Marketing Procurement Profitability Suppliers 
Flevy
OCTOBER 23, 2023
The procurement function in most organizations deserves more attention than it gets. Most executives associated with procurement lack the competencies and perspectives required to identify gaps and effectively manage the function. Collaborate with suppliers, or rivals, to manufacture critical components cost-effectively.
Account Management Skills
MAY 22, 2023
In this episode, I chat to Mike Lander, CEO of Piscari, a former procurement director who now assists sales teams in negotiating with procurement departments. We also dive into a five-step framework to help you negotiate more effectively and shed light on some questionable tactics employed by less experienced procurement professionals.
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Zendesk
MARCH 21, 2022
Every executive in the world spends part of their day wondering how to make their products and services stand out while still turning a profit. Ideally, companies can use the value chain model to create a competitive advantage by widening their profit margin—more efficiency, fewer costs. In this piece, we cover: Value chain definition.
Account Management Skills
JANUARY 11, 2022
In this episode we talk about making client relationships more profitable. He’s a consultant, a speaker, a trainer for marketing and communications agencies. He specialises in helping agency leaders and their teams negotiate more profitably. And I thought there’s possibly a gap in the market.
Account Manager Tips
JUNE 29, 2021
Capture Strategy Tips A capture strategy identifies how to position organizations as the supplier of choice and convince clients to renew without considering alternatives. Recognize market trends as well as the strengths and weaknesses of competitors. Suppliers submit proposals to provide them. Create sustained value.
Revenue Storm
JULY 13, 2021
Are we enabling our client to increase revenues, profits, enter new markets, and beat their competitors? When responding to a known need, maybe through an RFP/RFI process, the project and procurement team charged with selecting a supplier must be convinced. It is not about us and the features of our solutions.
Zendesk
MARCH 15, 2021
As we enter year two of “life after coronavirus,” procuring proper personal protective equipment (PPE) can be just as difficult as it was in the early days of the pandemic. We’re making that process easier for everyone and providing fair market prices,” said Paulk. That’s where Project N95 comes in.
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