Red Star Kim

APRIL 17, 2023

Last week I facilitated MBL’s full day training session on “Developing more work from referrers and intermediaries”. The main takeaways for the delegates can be summarised with the following themes: Referrer management – Grading, Research, Discipline, Storytelling and Leveraging your exemplars. Colour coding was popular (e.g.

Management 130

Management Manufacturing Client Relationships Facilitation 130

Sandler Training

FEBRUARY 8, 2022

The referral generation process we are about to share with you can transform your month, your quarter, your year, and your career. Step 1: Pick Your Referrers. Identify five people, five centers… The post Four Powerful Steps for Generating Referrals appeared first on Sandler Training. Practice it!

Organization 129

Organization Sales 129

Red Star Kim

JUNE 16, 2022

The MBL workshop on Referrer and Intermediary Management earlier this week combined those in front-line fee-earning roles (e.g. The Wild West, Cher and Covid – Reflections from a Referrer Management workshop. A key delegate challenge was how to promote the adoption of a client-focused (and referrer-focused) philosophy across the firm.

Management 130

Management Key Account Management Digitalization Communication 130

RAIN Group

SEPTEMBER 9, 2021

Referrals are among the top ways sellers get leads and new business, but many struggle with generating them consistently. They don’t have a system in place for generating referrals. Referrals build a seller's trustworthiness and credibility—two cornerstones of effective selling.

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128

Sales Readiness Group

MARCH 14, 2023

No, Steve was looking for referrals. It turns out it was a painter named Steve with a unique specialty: painting your home address on the curb in front of your house. Steve wasn’t looking for my business, in fact, he reminded me, he had already painted my address on the curb a few years ago.

Sales 127

Sales 127

The Center for Sales Strategy

NOVEMBER 15, 2021

Everyone agrees that referrals are an essential part of growing a business. Despite the sundry benefits of a referral program , how to ask for referrals has never been easy. Let's face it: asking is the best way to get customer referrals. But breaking the ice and asking directly for referrals can feel awkward, right?

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93

Account Manager Tips

OCTOBER 1, 2023

Discover how to confidently ask clients for referrals without making things awkward. A comprehensive guide with actionable strategies, scripts and templates.

Sales 100

Sales Account Growth 100

ACT

DECEMBER 19, 2023

That’s precisely what referral networks help you achieve. A strong referral network helps fill your sales pipeline with high-quality leads in your target market who are interested in purchasing from you. In this post, we’ll discuss effective ways to build a referral network for your business.

Acquisition 52

Acquisition Advertising CRM Media 52

Sandler Training

JANUARY 7, 2022

The post The Neglected Art of Generating Referrals appeared first on Sandler Training. What do we mean by that? Even if we get a no, we can ask ourselves where the potential is, where the opportunity is – and we can pursue that.

Sales 79

Sales 79

Jeffrey Gitomer

MARCH 4, 2019

Finding, establishing, and developing strategic alliances and referral partners will get you more business than you can handle. When you get a referral, someone is putting their own reputation on the line. Don't ask for referrals – earn them. Getting a referral means someone is willing to take a risk. Are you worth it?

Suppliers 115

Suppliers Construction Decision-making Sales 115

Jeffrey Gitomer

MARCH 5, 2019

The most coveted prize in selling besides a sale is a referral. Everyone tells you to get referrals, no one tells you what to do next. How do you maximize the selling power of this referral? Here are the preferred methods for a first meeting with a referral and customer in order of preference (and effectiveness).

Meetings 113

Meetings Communication Sales 113

Sales Outcomes

MARCH 14, 2022

B2B referral marketing is a simple concept, but it’s not easy to do. If your organization doesn’t have a formal referral marketing program, it’s missing out on one of the best and most trusted marketing approaches to revenue growth. Referrals resonate with buyers because they are hearing from someone they trust.

B2B 52

B2B Marketing Media Organization 52

Zendesk

JUNE 21, 2023

Many businesses prefer to invest in the employee experience to organically boost word-of-mouth referrals since employees are typically credible sources and their advocacy is more cost-effective than traditional advertising. Develop an easy-to-use referral program Complicated customer referral programs can deter advocates from participating.

Media 52

Media Onboarding Advertising Customer Experience 52

Nutshell

JULY 5, 2019

Referral marketing is the unicorn of B2B marketing. In simple terms, referral marketing is when you get your customers to tell their friends about you. But referral marketing isn’t just for brick-and-mortar businesses. In the B2B space, 84% of decision-makers start their buying process with a referral.

B2B 85

B2B Marketing Digitalization Decision-making 85

Customer Think

NOVEMBER 13, 2023

This is the first in a series of posts on the role technology and human service play in creating repeat business and customer referrals. This initial post focuses on the strengths of technology-aided and human-powered customer experiences.

Customer Experience 51

Customer Experience 51

Engage Selling

APRIL 11, 2019

?????????????The number one question I get from sales leaders: how do I get my sellers to ask for more referrals? Sellers are notoriously bad at asking for referrals at a business to business environment because it makes them sound needy, … Read More »

Sales 90

Sales Client Relationships 90

Crank Wheel

SEPTEMBER 14, 2022

Top 12 tips to gain incredible referrals in telesales

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98

Outbound Engine

SEPTEMBER 6, 2020

Online referrals are just like traditional word-of-mouth referrals, only better. Asking someone for a referral the old-fashioned way is fine, but today we use our online networks to crowdsource multiple recommendations and referrals all at once. Those social media referrals are valuable. How Do Referrals Happen?

Advertising 84

Advertising Media Small Business Insurance 84

Hubspot Sales

MARCH 5, 2018

My goal became to set up a by-referral only business. By that time, I had an ironclad referral process, and my business is still thriving today. When I talk to salespeople, however, I hear the same thing over and over: Referrals are very important, but their referral processes are weak or only moderately effective.

Meetings 110

Meetings Customer Success Sales 110

MTD Sales Training

OCTOBER 23, 2017

I have seen and heard tons of techniques and tricks on how to ask for referrals from your customers. I am going to make this short and sweet, because asking for referrals from your clients should be a natural and comfortable act and not some slick technique. The whole problem is in the way you THINK about asking for referrals.

Sales Training 95

Sales Training Profitability Meetings Sales 95

Outbound Engine

NOVEMBER 15, 2019

One way to bolster your reputation is by taking advantage of various types of referrals—word-of-mouth, online reviews, social sharing, and email reviews. Reputation matters, especially when you consider that most new business stems from customer referrals of one kind or another. Word-of-Mouth Referrals. Email Referrals.

Media 65

Media Small Business Internet Advertising 65

Outbound Engine

NOVEMBER 6, 2019

Growing your referral business isn’t always a comfortable or easy process. While you can play the build-it-and-they-will-come game, we all know that getting referral business requires active planning and execution. One advocate marketing firm found that referrals have a higher conversion, close faster, and have a higher lifetime value.

Small Business 63

Small Business Decision-making Marketing Communication 63

Engage Selling

JUNE 16, 2015

“Colleen – how can I get more referrals?” If you’re not taking advantage of referrals in your business, you are leaving (lots of) money on the table. Referrals are, simply put, critical for any business looking to grow and expand. A referred prospect is […].

Management 85

Management Sales 85

Engage Selling

NOVEMBER 22, 2019

I was surprised when one of the clients I’ve been working with for close to 10 years asked me to discuss referral selling for a sales roundtable I was going to facilitate for them. I was surprised because this client … Read More »

Facilitation 78

Facilitation Sales 78

MTD Sales Training

MAY 25, 2018

So you’ve achieved that great goal of getting a referral from a customer. How should you approach this referral? So be aware of what the link is between the referrer and the person you are going to approach. Next, what does the referrer know about the person? Are they in the same business? What are their specific needs?

Sales Training 65

Sales Training Marketing Sales Management 65

Red Star Kim

MARCH 16, 2023

We were joined by delegates from legal, accountancy and consultancy firms for PM Forum’s “Cross-selling and referrer management accelerator” workshop earlier in March. While we discussed various tools and methods to promote cross-selling and referral management, a key theme emerged around changing culture. They need to be focused.

Key Account Management 130

Key Account Management Onboarding Communication e-Learning 130

Sales Gravy

DECEMBER 18, 2019

Referrals are higher quality leads, easier to close, and shorten the sales cycle. In this podcast with Joanne Black, you learn how to build your pipeline with referrals. Referrals are higher quality leads, easier to close, and shorten the sales cycle. And, most salespeople never ask for them.

Sales 57

Sales 57

Engage Selling

APRIL 9, 2015

Are you actively seeking referrals from your current client base? According to recent studies, 78% of happy clients want to give out referrals. Yet only 8% of salespeople actually ask for them. Can you see the disconnect?

Sales 91

Sales 91

Sandler Training

FEBRUARY 5, 2020

Mike Montague interviews John Rosso on How to Succeed at Getting More Referrals. In this episode they will answer, why are referrals so critical, how to create a well rounded prospecting plan, and so much more. The post How to Succeed at Getting More Referrals [PODCAST] appeared first on Sandler Training.

Sales 52

Sales 52

Red Star Kim

NOVEMBER 17, 2023

Here I summarise brand, referrals, research, key account management (KAM) and new service development case studies. Referrals Marketing programmes are tailored to the needs of different office markets. The media coverage showed referral network that the firm was punching above its weight. Like tea and biscuits).

Marketing 130

Marketing Key Account Management Innovation Account Management 130

Jeffrey Gitomer

OCTOBER 6, 2014

Unbreakable Laws of Selling earning referrals Jeffrey gitomer referrals' This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us. Networking Sales Uncategorized 21.5

Sales 134

Sales 134

Engage Selling

MARCH 7, 2017

Is your sales team actively seeking out referrals from your current client base? According to recent studies, 78% of happy clients want to give out referrals. Yet only 8% of salespeople actually ask for them. Can you see the disconnect? It doesn’t … Read More »

Sales 83

Sales 83

Engage Selling

JANUARY 18, 2018

Referrals don’t work. It turns out they’d ask for referrals all the time in the past, but they’d receive people that my client didn’t want to work with, or weren’t the … Read More » That’s what a client of mine recently told me.

Client Relationships 56

Client Relationships Communication Management Sales 56

Engage Selling

SEPTEMBER 2, 2015

Today I’ll share the four steps to finding the best inside or internal referrals. Today I’ll share the four steps to finding the best inside or internal referrals.

Sales 89

Sales 89

The Center for Sales Strategy

AUGUST 30, 2018

When was the last time you asked for a referral? Well, a referral is an implied recommendation. So, again, how often do you ask satisfied customers for a referral? Go ahead and fill in the date here __. If the answer is yesterday , congratulations. Think about it. When you are looking to hire a professional what do you do?

Sales 69

Sales 69

SBI Growth

SEPTEMBER 11, 2013

Gaining B2B prospects via LinkedIn referrals is the best way to succeed in 2014. Read the 3 Reasons why you aren’t getting enough quality referrals. Read the 3 Reasons why you aren’t getting enough quality referrals. LinkedIn Referrals – this is the real money maker. 5 Steps to More Referrals. Hands down.

Prioritization 132

Prioritization B2B Marketing Meetings 132

Engage Selling

NOVEMBER 3, 2017

This particular group was whining to me that they used to ask for referrals all the time, but they were terrible. They got referrals from people that they didn’t … Read More » Recently, I’ve been working with a lot of financial selling professionals.

Sales 65

Sales Client Relationships 65