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Top sales blogs all sales managers need to follow

PandaDoc

Although 71% of companies say closing more deals is their top sales priority, further data from Forrester suggests that only 0.75% of leads generated become closed revenue. Compounding this issue is sales reps can spend up to 40% of their time looking for somebody to call, according to Insidesales. Adaptive Business Blog.

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Sales coaching at scale in 2019: How to improve performance across Sales teams

Showpad

Successful Sales is a combination of art and science. Modern analytics platforms provide data at a breakneck pace that can galvanize the Sales process. But Sales is still about the perfection of communication, at its essence. That’s why Sales coaching is so important. . What’s the key to effective Sales coaching?

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How to Automate Email Prospecting Without Losing Your Soul

Hubspot Sales

Forty-two percent of salespeople report that prospecting is the part of the sales process they struggle with most. But as a sales professional, consistent prospecting efforts are arguably your most important activity. The average rep only makes two attempts before giving up, yet the average sale requires eight attempts.

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16 Creative Spring-Themed Sales Email Templates to Use in 2018

Hubspot Sales

The more sophisticated buyers become, the less likely they are to open -- much less reply to -- generic sales emails. To boost your response rates, send timely, unconventional sales emails. Not only will your messages stand out, showing a little personality will make you more likeable. They’re extremely busy. Back to the Future.

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The complete guide to writing much better marketing emails

Nutshell

How are marketing emails different from sales emails? Email marketing is the dominant channel for marketing communications when measured by ROI, reach, cost, etc., and the gap continues to widen. Don’t get left behind. Basically every lead-generation strategy from events to discounts was just considered “marketing.”. Steal these templates!

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Due to rapid changes in buyer behavior and expectations, non-personalized content is now an unacceptable marketing practice.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.