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COVID-19 and the Digital Transformation of Alliance Management

PartnerTap

Dinners and face-to-face meetings have been replaced with Zoom happy hours, sales conferences are now virtual, and work from home is the new normal. Nimble, strategic business decisions are only possible when key processes are clearly defined, and senior leadership is actively engaged in Alliance activities. 5 (Autumn 2002). [2]

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Book review – Managing Brands

Red Star Kim

Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. So Davis, Dunn & Aaker proposed the brand touchpoint wheel in their 2002 book – pre-purchase experience, purchase experience and post-purchase experience.

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Book review: Coaching skills: A handbook by Jenny Rogers

Red Star Kim

I qualified as a coach in 2002, having had the great privilege of the late Eric Parsloe (who wrote many books on coaching) as my supervisor. She ran management development and leadership programmes at the BBC before founding a leading coaching consultancy. So here is a book review of Coaching skills: A handbook by Jenny Rogers.

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3 Legacy Recruiting Tactics CEOs Should Eliminate Now

SBI Growth

In your next board meeting, they will ask what you will do differently to make the number in 2013. If your next sales leader candidate has 15 years of software sales experience, does it really matter if he was able to sell an on premise enterprise system to a customer in 2002? Too many rules get in the way of leadership.

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B2B Wholesale & Distribution: Challenges and Triumphs of Industrial Wholesale Companies Facing Insolvency in Germany

QYMATIX

In Germany, specialist wholesalers and industrial distributors who can no longer meet their payment obligations due to current or foreseeable overindebtedness must, by law, file for insolvency protection. If you will not be able to meet your obligations, insolvency is cast. Forget your revenue, your brand, your years in the market.

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The Sexism and Sweet Success Behind Becoming a First-Time CEO

Hubspot Sales

If you associate craft chocolate with long beards, serious stares, and masculine aesthetics, you aren't alone -- especially if you were part of the chocolate industry in 2002, like Jean Thompson was. When I called an all-company meeting to make the announcement, everyone thought I was shutting the business down.

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How the 10 Worst Ecommerce CRM Fails of All Time Could Have Been Prevented

Agile CRM

If some, or all, of these conditions, are not met, then there is a high likelihood that you will not meet your business objectives. Lack of senior leadership where top management of the business is not engaged in the CRM implementation or loses interest midway. CIGNA Healthcare. CIGNA implemented a CRM that saw it migrate 3.5

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