AchieveIt

JANUARY 2, 2024

As the strategy leader, you face a number of challenges — updates delayed, clarity lost, team resistance, and decision-making based on gut feeling rather than data. If this sounds familiar, you might consider shifting to a new tool to manage your strategy. This can lead to resistance and frustration.

Organization 52

Organization Government Onboarding Transportation 52

SBI Growth

JULY 21, 2013

CMO’s can help sales make the number in 2014. WANTED: CMO’s to Guide Sales to Make the Number in 2014. Sales leaders need support from marketing to make the transformation to buyer-centricity. Buyer Process Maps – BPM’s are a sales tool that maps the decision-making process used to purchase a product or service.

Marketing 134

Marketing Decision-making Sales Facilitation 134

Hubspot Sales

MARCH 2, 2018

So, you think you want to be a sales manager? If you’re an individual top-performing contributor in your sales organization and you’re thinking of applying for a sales manager role, let me give you a bit of a reality check first. What You Should Know Before Getting into Sales Management.

Sales Management 108

Sales Management Management Sales Leadership 108

SBI

MARCH 5, 2013

What if today you were given notice that your sales quota will double in 2014. There is something you’ll be allowed to change and you’re given these next 10 months to make it happen. You can select and provision for sales tools that will make it possible for reps to sell more. I’m betting your answer is YES.

CRM 51

CRM Facilitation Decision-making Innovation 51

Miller Heiman Group

OCTOBER 17, 2019

In 2014, the Journal of Personal Selling and Sales Management reviewed and critiqued the Challenger model, arguing that the approach had “inherent empirical and conceptual limitations that actually represent fatal flaws.”. What Challenger Gets Wrong about Customer Relationships. Why Perspective Matters.

Decision-making 51

Decision-making Sales Facilitation Prioritization 51

Red Star Kim

NOVEMBER 9, 2023

I deliver and facilitate strategy workshops and it’s always good to be able to recommend strategy books to delegates. And another that a command-and-control approach often leads to out-of-date strategy and out-of-touch leaders (See Book review: The Management Shift by Vlatka Hlupic (kimtasso.com). What are senior managers scared of?

Strategic Thinking 147

Strategic Thinking Decision-making Innovation Facilitation 147

SBI Growth

AUGUST 3, 2013

He was struggling to make his number. BPM’s are a sales tool that map the decision-making process used to purchase something. Marketing’s Role in the BPM: Facilitate the creation of BPM. Manage the selection of a consulting firm who specializes in developing Buyer Process Maps. Meet Kathy. Social Selling Guidance.

Meetings 121

Meetings Marketing Logistics Sales 121

SBI Growth

NOVEMBER 6, 2013

Making the transformation to revenue contribution requires time and a solid plan. Focus on wins that positively impact the ability of the sales force to Make the Number. Generates meetings with decision makers inside of your target prospects. Social Selling provides expanded access to decision makers. Buyer Process Maps.

Decision-making 113

Decision-making B2B Facilitation Marketing 113

Red Star Kim

MAY 11, 2023

This post reviews the core material covered in Managing Brands Chartered Institute of Marketing (CIM) professional qualification (Level 6 elective New CIM professional marketing qualifications – 2020 (kimtasso.com) ) and the Cambridge Marketing College’s Marketing Manager Apprenticeship – a Level 6 Qualification (kimtasso.com).

Management 130

Management Co-Creation Publishing Leadership 130

ReviewTrackers

FEBRUARY 28, 2019

In 2018, TripAdvisor acquired Bokun, which provided services such as inventory channel and price management to suppliers in the burgeoning tours and activities sector. The TripAdvisor Bokun acquisition helped expose suppliers to TripAdvisor and facilitate smaller tours and activity operators coming online.

Acquisition 20

Acquisition Suppliers Facilitation Decision-making 20

Red Star Kim

SEPTEMBER 5, 2023

Neuroplasticity There’s a detailed section on brain basics (including explanations on neurons, neurotransmitters and brainwaves) for those who are unfamiliar with neuroscience which you’ll need to make sense of the later content of the book. And guidance on making best use of digital training technologies. Stories aid stickiness.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Red Star Kim

OCTOBER 18, 2022

I completed my MBA two decades ago although I consume the latest management books voraciously. This 2014 book by Professor Vlatka Hluplic didn’t appear on my radar but I had the privilege of meeting the author through my work with the Managing Partners Forum. Management Shift Solutions Limited. In a nutshell. The author.

Organization 130

Organization Innovation Leadership Management 130

Red Star Kim

SEPTEMBER 6, 2022

I haven’t reviewed a book on the topic of internal communication and yet it’s a vital element of marketing, branding, organisational culture, change management and leadership. Fitzpatrick and Valskov’s (2014) eight golden rules are included: It’s about results and outcomes, not activity. Line managers matter. What we do matters.

Communication 130

Communication Facilitation Leadership Stakeholders 130