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SMB sales playbook — tips, tools, and strategy to increase your wins

PandaDoc

Thousands of small and midsize businesses (SMBs) are joining the market every week. In 2026, SaaS spending by SMBs is projected to reach $291 billion , constituting 63% of total global spendings. One way to revamp your sales pipeline while catering to the SMB market is with online CPQ software. In the U.S.

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How B2B Commerce Businesses Can Accept International Payments

Hubspot Sales

E-commerce (accepting virtual payments) has already grown significantly among B2C brands, and the digital payment market is predicted to more than double by 2026 , growing from a market size of $80B to $180B. With natively-built CRM-powered payments, the customer experience is seamless and secure and you get paid faster.

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Marketing’s New Reality: The Metaverse

Strategic Communications

These are just a few of the many new technologies that are confronting marketers and literally all professions today. How prepared are marketers to step into this new reality and leverage its opportunities to meet customer needs while prospecting for new customers? Artificial intelligence. Machine learning. Virtual reality.

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Why your CRM configuration is vital

Insightly

CRM configuration is an essential step in the process of implementing a customer relationship management (CRM) system for businesses. CRM systems serve as a critical tool for managing interactions and relationships with customers, helping businesses to maintain, grow, and improve their offerings. So why is CRM important?

CRM 52
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Why your CRM configuration is vital

Insightly

CRM configuration is an essential step in the process of implementing a customer relationship management (CRM) system for businesses. CRM systems serve as a critical tool for managing interactions and relationships with customers, helping businesses to maintain, grow, and improve their offerings. So why is CRM important?

CRM 52
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ERP vs. CRM: What’s the difference?

Zendesk

You’ve likely seen terms like ERP and CRM floating around, but the specifics of each are as unclear as cloudy broth. Make no mistake, though—ERPs and CRMs are key for sales teams. The ERP software market is expected to reach $78.41 billion by 2026 , while the global CRM market size is estimated to reach $96.5

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A 5-minute guide to drip campaign marketing

Insightly

One particular avenue that has stood the test of time is email marketing. Just when many thought it was fading away, email marketing is a stronger channel than ever. It’s projected that by 2026, there will be a staggering 4.73 A 2020 study from Litmus indicates that email marketing drives whopping $36 for every $1 spent.