Account Management Account Planning Management Organization 
Upland
FEBRUARY 29, 2024
Sales leaders often find that commitment to change is the single most important ingredient in a successful account planning practice. A lthough change can be scary, difficult and potentially costly if not managed correctly, it is ultimately the key to achieving higher win rates, championing large buying groups, and growing revenue.
Strategic Account Management Association
OCTOBER 14, 2021
By Saleh Al-Ben Saleh, Strategic Account Manager, Emerson. A while ago, I came across a discussion about the optimal way to capture strategic customers in a customer relationship management (CRM) tool in a way that enables effective, efficient account planning using account planning applications or tools.
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Strategic Account Management Association
FEBRUARY 3, 2022
But as a provider of a robust set of sales management and methodology capabilities , our teams work with some of the biggest sales organizations in the world. But how, exactly, we do that—how we build account planning motions that drive real wins—rests on the twin pillars of people and problems.
Upland
MAY 18, 2023
Account planning and effective account management strategies are about much, much more than your key accounts. That said, any account manager worth their salt has a strategy for their key accounts. First, what is a key account? Everyone calls their key accounts something different.
Upland
APRIL 20, 2023
How can effective account management help you defend and grow revenue? You need a strategy to defend and grow revenue in not only key accounts, but in every account. Here’s where having a sales account management strategy becomes indispensable. First, a quick primer – what is account management?
Upland
JANUARY 29, 2024
Sales productivity involves how efficiently and effectively a sales team can generate revenue—while managing costs and resources, building customer relationships, and staying competitive in the market. Without account planning, the sales process is reduced to putting basic facts and information into a proposal and emailing it to the prospect.
Account Manager Tips
MAY 25, 2021
Definition of key account management. If you're not sure what key account management is, don't worry, you're not alone. Before we get to that, let me explain how key account management became a business strategy. Key account managers kept them. Access to all or most levels of management.
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