DemandFarm

MAY 12, 2023

One of the main issues with the sales funnel, especially in the B2B industry, is that the customer journey is no longer linear. Customers come in at any stage and often jump stages or move back & forth between them. Since customer acquisition has changed within the B2B sphere, the sales funnel is a bit outdated.

B2B 52

B2B Key Account Management Account Management Manufacturing 52

SmartKarrot

MARCH 8, 2022

In celebration of International Women’s Day, we are honored to present our Top 50 Women Leaders in Customer Success to Follow list for 2022, celebrating 50 influential women leaders and their inspiring stories of strength and success. Her diverse yet unique skills include customer life cycle optimization from pre-sales.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21

SmartKarrot

MARCH 4, 2021

Role: VP, Customer Success – SaaS Location: Remote, Boston, MA, US Organization: Blue Signal Search As a VP of Customer Success, you will manage and provide executive leadership to all facets and members of the customer success department. We can only improve what we can measure.

Customer Success 10

Customer Success Onboarding Stakeholders Leadership 10

SmartKarrot

JANUARY 28, 2021

Role: Vice President of Customer Success Location: Remote, United States Organization: 3DLOOK As a Vice President of Customer Success, you will architect and build the customer success organization to support customers from onboarding and training through to long-term multi-year contracts at scale in support of the revenue ambitions.

Customer Success 10

Customer Success Stakeholders Onboarding Account Growth 10

SmartKarrot

NOVEMBER 11, 2020

Role: Vice President of Customer Success Location: Englewood, CO, US Organization: WOW! Internet, Cable & Phone As a Vice President of Customer Success, you will define and optimize the customer lifecycle, applying customer journey mapping, and identifying standardized interventions for each point in the journey.

Customer Success 10

Customer Success Onboarding Key Account Management Government 10

SmartKarrot

DECEMBER 15, 2021

In the field of customer success and customer experience, augmented intelligence can be of special importance. They work hand in hand to improve success rates in their own unique abilities. SmartKarrot’s Augmented Intelligence for Effective Customer Success. Account Management.

Customer Success 10

Customer Success Artificial Intelligence Decision-making Prioritization 10

SBI

JULY 1, 2020

Gaining client insights is also a powerful advantage in the acquisition of new logos. Analyze industry trends and product gaps within your current customer base to target companies grappling with similar pain points. In too many organizations, account planning is treated as the exclusive domain of sales.

Account Planning 72

Account Planning Decision-making Stakeholders Leadership 72

SmartKarrot

DECEMBER 21, 2021

Role: Vice President, Customer Success Location: Columbus, GA, US (On-site) Organization: Global Payments Inc. As a Vice President of Customer Success, you will lead the team responsible for building and sustaining the strategic relationship with the customers and the revenue.

Customer Success 3

Customer Success Retail Stakeholders Account Management 3

ProlifIQ

AUGUST 17, 2023

One such strategy gaining popularity among sales and customer success leaders is the “land and expand” approach. This method focuses on acquiring new customers while simultaneously nurturing existing accounts to drive expansion and increase company revenue.

Acquisition 52

Acquisition Stakeholders Customer Success Profitability 52

SmartKarrot

OCTOBER 13, 2022

The primary objective of a CSM (Customer Success Manager) is to promote and demonstrate value to its clients continuously. However, many companies have different strategies and approaches when it comes to who should own/lead account expansion and how involved CSMs should be. Customer Success.

Account Management 10

Account Management Customer Success Management Negotiation 10

SmartKarrot

OCTOBER 26, 2022

For several reasons, both large and small customers can churn. Implementing a comprehensive account management program is the greatest approach to preventing an expensive breakup with your most valuable clients. Key account management is the tactical method businesses use to manage and expand their most crucial clients.

Account Management 11

Account Management B2B Management Advertising 11

ProlifIQ

JANUARY 27, 2022

mergers, acquisitions, downsizing, expansion). That means not only talking with your contacts regularly but paying close attention to the ebbs and flows within the account that they’re revealing to you (or hinting at). . Ideally, you have a pretty good idea of the inner workings of your current key accounts.

Account Planning 52

Account Planning Stakeholders B2B Key Account Management 52

Jermaine Edwards

MAY 6, 2020

They could make an acquisition, restructure their product so there is a DIY option with connected resources, buy in more specialised engineers to design a new product, get clarity on their key strategic customers, segment on priority and focus on co-creating something with a handful of key customers. Transformation.

Manufacturing 130

Manufacturing Key Account Management Decision-making Digitalization 130

SmartKarrot

JANUARY 27, 2022

Ever since the emergence of marketing automation, there was always a desire to integrate sales, marketing, and customer success with a level of personalization. . To date, the problem has been those sales reps, marketers, and CSMs (Customer Success Managers) could not decipher the target audience and what they wanted.

Customer Success 10

Customer Success Marketing Stakeholders Sales 10

SmartKarrot

OCTOBER 12, 2022

A close look at the B2B customer account journey in a multi-stakeholder organization. To map the client journey, you must first comprehend the B2B customer account journey. Also, in an enterprise with multiple stakeholders, the post-sales B2B customer journey commences with the onboarding stage.

B2B 10

B2B Onboarding Customer Success B2C 10

SalesGlobe

JULY 9, 2021

Account management and maintaining all business? This role has a greater technical acumen than the primary sales executive and account manager and can help problem solve with the sales organization to provide the best solutions for your customers. Customer Success Manager. Inside Sales.

Finance 52

Finance Value Proposition Sales Innovation 52

Insightly

JULY 25, 2023

Ideal customer profiles are crucial for account-based marketing (ABM) and targeting enterprise customers, but a strong ICP also helps you hone any type of marketing campaign and optimize its targeting and messaging. An ICP allows marketers and stakeholders to understand the institutional needs of their target market.

Manufacturing 52

Manufacturing B2C Decision-making B2B 52

Zendesk

JUNE 28, 2022

Enterprise sales tend to have an extended sales cycle, and they’ll involve many high-level people—on average, half a dozen stakeholders or company influencers will have a say. Enterprise processes often mean a higher cost of customer acquisition, a longer sales cycle, and a tougher audience for sales pitches.

Sales Training 52

Sales Training B2B Sales Profitability 52

SmartKarrot

SEPTEMBER 8, 2020

If you are into customer success, then you understand the need of demonstrating value to the client on a timely basis. The goal is not just retaining the customers but 90% retention rate. The goal is not just to reduce the cost of acquisition but to reduce it to 10% of existing cost by the end of 2020 last quarter.

Customer Success 10

Customer Success Meetings B2C Stakeholders 10

Hubspot Sales

JULY 1, 2019

An account-based model treats every account like a market of one. Instead of one salesperson targeting a single contact within a company, an entire team is dedicated to targeting multiple stakeholders at the prospective customer’s company. A successful account-based approach requires cross-department coordination.

Stakeholders 85

Stakeholders Finance Sales Decision-making 85

SBI

NOVEMBER 7, 2019

Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey. Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. About Seismic. Prospect Intelligence.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20