Deep Insight

JULY 3, 2020

It was about the actions that account teams need to take with clients where there are very poor relationships. This blog is about the accounts with the best, strongest and deepest relationships. Typically, a third of most company’s B2B clients are Ambassadors. Typically, half of your B2B accounts fit into this category.

Co-Creation 52

Co-Creation B2B Innovation Account Management 52

Arpedio

JANUARY 26, 2022

White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. Find yourself in a position where you are no longer just a vendor, but a trusted partner that co-creates value with your customer.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Arpedio

JANUARY 26, 2022

White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. Find yourself in a position where you are no longer just a vendor, but a trusted partner that co-creates value with your customer.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Aepiphanni

JANUARY 26, 2021

These figures hold relevance for luxury goods as well.Tiffany & Co. And if you’re a B2B seller, then you must be seeing the conventional cold calling and email blasting no longer having the same results. Account management for repeat sales. Before I close, remember that what worked pre-COVID might not work now.

Co-Creation 40

Co-Creation Luxury Goods Account Management Virtual Selling 40

Arpedio

MARCH 27, 2023

SAMA 7-step Strategic Account Management Process 4. MEDDIC and MEDDPICC The MEDDIC/MEDDPICC sales qualification process is a B2B sales methodology. The Challenger Sales research revealed that every B2B sales rep falls into five different profiles: 1. Table of Contents 1. What is a Sales Methodology? MEDDIC and MEDDPICC 3.

Sales 52

Sales Account Management e-Learning Decision-making 52

Showpad

OCTOBER 9, 2020

Showpad Co-founder and President, Louis Jonckheere, spoke about creating an easy B2B customer experience. . In fact, 77% of B2B buyers feel that making a purchase is too complicated and time consuming. We’re making the course creation experience significantly easier. Customer obsession = a great customer experience.

Co-Creation 40

Co-Creation Healthcare B2B Customer Knowledge 40

Account Manager Tips

JULY 6, 2022

20 ways to encourage value co-creation with your customers Favourite collaboration app Listener tip In other news Quote of the week. And what if we take it one step further and ask what it means to "co-create value" with our customers? Which is why co-creation is so powerful. Don’t waste time on the wrong accounts.

Co-Creation 130

Co-Creation Value Proposition Account Planning Suppliers 130

DemandFarm

AUGUST 31, 2023

Success lies in a tailored, strategic approach to customer success management. One that leverages Key Account Management (KAM) principles to retain customers and transform them into brand advocates. Shockingly, just over 20% of B2B companies consistently measure and act on insights from customer experience.

Key Account Management 52

Key Account Management Account Management Customer Success Management 52

KAM With Passion

MARCH 17, 2022

Once this organisation will have progressed enough on complex sales and on basic account management, it be in a much stronger position to enhance and expand its KAM intiative. That, in order to well manage their customers, companies operating in a complex environment need to develop 3 types of commercial capabilities.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

SmartKarrot

MARCH 8, 2022

A star in the world of Customer Success, Amarachi Ogueji is known for her exceptional skills in retaining B2B and B2C SaaS clients. Anita leads a team that dives into the customer insights of B2B SaaS clients and extracts actionable information from it. Bhavika Kochhar is an Enterprise Customer Success Manager, Americas, at Algonomy.

Customer Success 21

Customer Success Co-Creation Customer Experience Leadership 21

Arpedio

NOVEMBER 17, 2021

On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Global B2B corporations are already creating significant results through the ARPEDIO solutions.?. Back to blog.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Arpedio

NOVEMBER 17, 2021

On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Global B2B corporations are already creating significant results through the ARPEDIO solutions.?. Back to blog.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Arpedio

NOVEMBER 17, 2021

On November 9 and 10, SAMA held their annual Global Summit: two half-days of virtual learning, sharing and networking on the future of Strategic Account Management, and we’re thrilled to have been part of it. Global B2B corporations are already creating significant results through the Arpedio solutions.?. Back to blog.

Digital Transformation 52

Digital Transformation Account Management Co-Creation B2B 52

Arpedio

APRIL 1, 2022

Account-Based Selling (ABS): Everything you need to know. Account-Based Selling (ABS): Everything you need to know. ? Account-Based Selling is a targeted approach to B2B sales. It requires investing your team’s resources to target multiple stakeholders within an account. What is Account-Based Selling?

Stakeholders 59

Stakeholders B2B Account Management Decision-making 59

Account Management Skills

DECEMBER 14, 2021

If you’re an agency account manager and you want to invest in your career, and upgrade your account management skills, my next Account Accelerator programme starts on 27th January 2022. They’re just like, well let’s make our employees co owners of this thing. I’ve asked a few.

Internet 52

Internet Digitalization Advertising Supply Chain 52

SBI

NOVEMBER 7, 2019

Doug Winter, Seismic co-founder and CEO. Seismic, the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. DiscoverOrg and ZoomInfo Merge Brands to Launch Innovative B2B Data Platform To Power Go-To-Market Success.

Acquisition 20

Acquisition Account Planning B2B Onboarding 20