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Should I Use a Consulting-Specific CRM? Find the Right CRM for Your Consultancy

Nutshell

When you’re running a consulting services business, a good CRM is a must to streamline your client acquisition process and keep a good balance between landing clients and delivering services. But should you use a consulting-specific CRM or a general-purpose CRM? However, CRM is a helpful tool for businesses of all sizes.

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Customer acquisition cost (CAC): How to calculate and improve it

Zendesk

Customer acquisition cost (CAC) was on the rise for many companies prior to COVID-19. McKinsey & Company reports that the shift to digital sales led to 30 percent higher acquisition efficiency for businesses. What is customer acquisition cost (CAC)? How to calculate customer acquisition cost (CAC).

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A guide to your customer acquisition strategy

ACT

The best way to do this is through a repeatable, sustainable process that will predictably generate new revenue over time — a customer acquisition strategy. What is customer acquisition? In simple terms, customer acquisition is the process of acquiring new customers. What is a customer acquisition strategy?

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A guide to your customer acquisition strategy

ACT

The best way to do this is through a repeatable, sustainable process that will predictably generate new revenue over time — a customer acquisition strategy. What is customer acquisition? In simple terms, customer acquisition is the process of acquiring new customers. What is a customer acquisition strategy?

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Why CRM in Project Management Is Important for Business Growth

Nutshell

Using a CRM in project management could be the answer you need for ultimate inter-departmental cohesion. Bringing sales, marketing, customer success, and project management teams together with a solid CRM software integration improves company-wide success and growth. What is CRM in project management?

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Customer lifecycle & CRM: How CRMs impact marketing, sales, and customer service teams

Nutshell

Customer relationship management (CRM) brings multifaceted benefits to your company and its various departments. Especially when it comes to the customer lifecycle and CRM, the possibilities are endless. But CRM does more than just support your customer service team. What is CRM in relation to the customer lifecycle?

CRM 48
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Customizing user experiences: How your CRM adapts to every role in your organization

Insightly

You’ll also hear almost any professional is willing to share what CRM or customer relationship management software they are using, since the CRM is a must-have, and is typically the lifeblood of a business. Although research shows that around 79% of people have some dissatisfaction with their CRM.)

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