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THE 10-K FILING: THE MOST IMPORTANT DOCUMENT THAT SAMS NEVER READ

Strategic Account Management Association

Despite security measures, we are at risk for interruptions, outages and compromises of …operational systems and manufacturing processes.”. Align your value proposition with concerns divulged in the 10-K, and don’t mention “the money.” Present yourself as the solution!

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Diagnosing Barriers to Commercial Excellence

Blue Canyon Partners

Build the Case – Does our offering have a clear value proposition targeting priority segments that economically benefit customers ? A manufacturer of specialized computer parts was having difficulty acquiring new customers. Set the Strategy – Is our go-to-market approach guaranteed to deliver profitable growth? Implementation.

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Boost Your ROI: Tie Product Management to Growth Goals

Blue Canyon Partners

Our business model has always been based on a product strategy; whatever the salesperson sold, we would then tell manufacturing to make it. This cluttered up our manufacturing systems. – B2B Manufacturing Executive. What is our differentiating value proposition? . – B2B Head of Product Programs.

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Boost Your ROI: Tie Product Management to Growth Goals

Blue Canyon Partners

Our business model has always been based on a product strategy; whatever the salesperson sold, we would then tell manufacturing to make it. This cluttered up our manufacturing systems. – B2B Manufacturing Executive. What is our differentiating value proposition? . – B2B Head of Product Programs.

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How Enterprises Can Collaborate Effectively with Startups

Planview

Siemens, the largest industrial manufacturing company in Europe and a longstanding Spigit customer, is one company in particular that all enterprises should keep an eye on when it comes to collaborating with startups. Partner with startups to transform manufacturing. Startup collaboration fueled by external ideation.

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How to Align Your Sales Pitch with C-Suite Buyers

Openview

James Hackett , Ford Motor Company’s relatively new President and CEO, explained to Fortune that he wants the company to be “fitter,” and is slashing costs by $14 billion over five years by investing less in manufacturing and more in electric vehicles, trucks, and SUVs. Grow organically or through acquisition?

Banking 74
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Land and Expand: Strategy for Sustained Growth

Arpedio

By speaking their language, both figuratively and literally, businesses can effectively convey their value proposition and build strong customer relationships. Customer Acquisition Cost (CAC): Calculate how much it costs your business to acquire a new customer in the new market.