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How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

Sales case study takeaway : Whether you’re B2B, or B2C, the fact remains that you’re still B2H—Business to Human. After identifying her ideal customer profile, which was mainly procurement managers at heavy engineering companies, Oakley and his team attended exhibitions to build a list of leads.

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The History and Downfall of a German Wholesale Company “Wollschläger” – Part 2

QYMATIX

In the same year, Haberstock left Hamburg for the headquarters in Bochum to work in controlling and in the e-procurement business area, under the name of fuxx4trade. The growth of e-commerce in the German B2C sector reached saturation after 2010, as the last record growth of almost 30% was recorded in that year.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

And to evaluate the relative attractiveness of different segments Malcolm McDonald on value propositions – How to develop them (kimtasso.com) In professional service firm (PSF) marketing there is the challenge that we often span both B2B and B2C markets , across multiple sectors and for sometimes hundreds of service lines in different territories.

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Cooperation Between Sales and Telemarketing

QYMATIX

The B2C area is so severely restricted that it is no longer possible to cold call. Address Procurement. Dedicated telemarketing departments or inside sales staff within internal departments can perform structural setup telemarketing and sales for a few hours every day. Here too, an AI system can help you to avoid unnecessary costs.

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How sales order automation helps boost customer loyalty, satisfaction, and your bottom line

PandaDoc

By integrating SOA, B2B organizations can streamline both the procurement and delivery process, ensuring that bulk orders are processed efficiently with all the necessary approvals and documentation in place. Customer’s shopping woes turned into wins Let’s pivot to a B2C example with a regular online shopper we’ll call Mia.

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How to lead your clients into the future, with Kathryn Strachan

Account Management Skills

Particularly where big enterprise level clients have procurement departments, and perhaps you had to deal with procurement, where they are now looking for ways that agencies can bring value. I think long gone are the days of a really super clear divide between B2C and B2B. It’s bit more complicated. cycles are longer.

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The Art of Client Service, with Robert Solomon

Account Management Skills

With the consumer being defined broadly, the consumer can be a B2B entity, or it can be a B2C entity, and it can be highly specialised, or can be very general, but the planners are the voice of the consumer, they are the ones who mirror back to the agency; this is what our marketplace is telling us. They’ve risen to the top.