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Book review: The Management Shift – How to harness the power of people and transform your organization for sustainable success by Vlatka Hlupic

Red Star Kim

So here’s a book review: The Management Shift – How to harness the power of people and transform your organization for sustainable success by Vlatka Hlupic. It focuses on people, purpose, collaboration and innovation. Organizations today are surfing on the edge of chaos”. In a nutshell.

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Book review: The Strategy Book by Max McKeown

Red Star Kim

Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. What does success look like for your organization? I deliver and facilitate strategy workshops and it’s always good to be able to recommend strategy books to delegates.

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6 Customer Experience Books Every Founder Should Read

Help Scout

Interestingly enough, this book was published almost a decade ago, yet the principles shared are still being discovered by company after company as if they were new. Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers”. First you need to brainstorm … or better yet … gamestorm. Start Reverse”.

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Implications for B2B Selling in the Age of Artificial Intelligence

Mike Kunkle

[This article was originally published as part of the Sales Education Foundation 2018 Annual Magazine , co-authored with Robert M. AI cannot yet perform a brainstorming session that mimics humans, so explosions of innovation are still needed from salespeople, and senior management. LinkedIn Publisher: [link].

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Switching CRMs: the No BS, No Headache Guide

Insightly

Despite the compelling reasons to switch, organizations continually find themselves settling for what’s familiar. And, since the vendor doesn’t publish its pricing, you’ll get to sit through several more pitch presentations, only to learn that you can’t afford the features you need most. . Before Switching. Probably not.

CRM 98
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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Poor product-market fit can dampen a launch — even if the product is well-designed and innovative. HubSpot offers a free go-to-market kit that features an assortment of templates that help you organize each aspect of your strategy and keep key stakeholders informed on who is responsible for which task. Take Apple, for example.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot Sales

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Creative, innovative, and low-cost strategies are used to achieve this growth.