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Design Thinking Driven Problem Solving and Innovation

Flevy

It is a user-centric approach that involves understanding the needs, wants, and behaviors of users to create innovative solutions that are both practical and feasible. Design thinking is not just limited to the field of design; it can be applied to any problem-solving situation where creativity and innovation are needed.

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6 Customer Experience Books Every Founder Should Read

Help Scout

Interestingly enough, this book was published almost a decade ago, yet the principles shared are still being discovered by company after company as if they were new. Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers”. First you need to brainstorm … or better yet … gamestorm. Start Reverse”.

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Implications for B2B Selling in the Age of Artificial Intelligence

Mike Kunkle

[This article was originally published as part of the Sales Education Foundation 2018 Annual Magazine , co-authored with Robert M. AI cannot yet perform a brainstorming session that mimics humans, so explosions of innovation are still needed from salespeople, and senior management. LinkedIn Publisher: [link].

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Book review: The Strategy Book by Max McKeown

Red Star Kim

Being easy to read, short and jargon-free The Strategy Book (FT Publishing, 2012) is a considerable achievement bearing in mind the subject matter. He mentions innovation expert Clayton Christensen who suggests that success from what you are doing stops you seeing what you should do next. He’s clearly an advocate for scenario planning.

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Switching CRMs: the No BS, No Headache Guide

Insightly

And, since the vendor doesn’t publish its pricing, you’ll get to sit through several more pitch presentations, only to learn that you can’t afford the features you need most. . Stagnant product development – When was the last time your CRM vendor released an innovative feature? Probably not.

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The Growth Hacking Playbook: Your Ultimate List of Growth Hack Resources

Hubspot Sales

Neil Patel does a pretty good job explaining the concept and talking about its origin, saying that a growth marketer is someone who uses " analytics, inexpensive, creative and innovative ways to exponentially grow their company’s customer base. " Creative, innovative, and low-cost strategies are used to achieve this growth.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Poor product-market fit can dampen a launch — even if the product is well-designed and innovative. Get your team together and brainstorm the various job titles that could be impacted by your solution. Content research: Brainstorm content topics that include that keyword. Take Apple, for example.