Account Manager Tips

MARCH 23, 2021

You're sitting on a goldmine of existing customers that: can deliver an above-average revenue growth; want to invest in your partnership; will co-create value in ways that neither of you could do alone. You'll select your key accounts with 15 criteria which are grouped into three categories: Growth, Harmony and Value Creation.

Co-Creation 227

Co-Creation Key Account Management Account Management Suppliers 227

Red Star Kim

JANUARY 16, 2023

Higher salary demands will put further pressure on profits/margins unless firms raise prices significantly (which some are doing). Whether the economy continues to decline (as expected) or starts to improve, I would have expected firms to be investing in ensuring future streams of clients, revenue and profits. The figures were 2.3%

Marketing 130

Marketing Co-Creation Government Artificial Intelligence 130

QYMATIX

OCTOBER 19, 2021

The communication tools that became so self-evident in sales today did not exist 50 years ago: smartphone (circa 1994), email (crazy eighties), and the internet. To communicate with their customers, salespeople had to rely on the phone and the post office. Fifty years on, digital sales will be highly profitable.

Artificial Intelligence 98

Artificial Intelligence B2B Computers and Electronics Internet 98

QYMATIX

OCTOBER 19, 2021

The communication tools that became so self-evident in sales today did not exist 50 years ago: smartphone (circa 1994), email (crazy eighties), and the internet. To communicate with their customers, salespeople had to rely on the phone and the post office. Fifty years on, digital sales will be highly profitable.

Artificial Intelligence 72

Artificial Intelligence B2B Computers and Electronics Internet 72

Red Star Kim

MAY 11, 2023

Most M&BD professionals will have some involvement in brand work – whether through campaigns for brand awareness and activation or brand management (ensuring that all activities and communications are in line with agreed brand guidelines). There are references to multi-branding and co-branding/partnership marketing also.

Management 130

Management Co-Creation Publishing Leadership 130

Luminas Strategy

JULY 27, 2023

As far as their customers were concerned, because Owens Corning’s investments and go-to market strategy were so broad, they had become a transactional supplier. Get clear (quickly) on the value of their investments to this customer’s bottom line and validate what investments could be made to improve their profitability.

Manufacturing 52

Manufacturing Value Proposition Co-Creation Suppliers 52

Hubspot Sales

MAY 22, 2018

The business relationships would include accounting services, legal counsel, vendors and suppliers, maintenance providers, banking services, advertising and marketing services, and investment services. How will you communicate with your customers? The following table is the projected Profit and Loss statement for Markam.

Finance 145

Finance Business Planning Small Business Investors 145