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KPI Management: Open Innovation KPIs

Flevy

Open Innovation Programs represent a paradigm shift in how organizations approach innovation, moving beyond the confines of internal R&D to leverage the collective creativity and expertise of external partners. Here are the top 10 KPIs vital for assessing the effectiveness and impact of Open Innovation.

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How FAQ Software Can Help Your Small Business

Help Scout

FAQ software, also commonly referred to as knowledge base software, is a tool that makes it easy to create, organize, manage, and publish self-service content. With it, companies are able to publish collections of articles that feature tutorials, answers to frequently asked questions, how-to guides, and more. .

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Account Based Marketing interview by Pfizer COE

Cosawi

We talk to Dominque Côté about the central role of marketing in Key Account Management (KAM). Along with the Key Account Manager, marketing is the co-orchestrator of KAM – they are intrinsically linked. Ability to navigate the internal organization and secure the support needed from across functions to deliver AVPs .

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5 measures for an integrative corporate culture

MDI Training

This is the reason why I decided to publish my latest white paper – in order to provide room for action, to give concrete recommendations, which 5 measures have proven to be effective in order to create a healthy, performing and inclusive company culture. And are these different from the challenges that leaders themselves face?

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Implications for B2B Selling in the Age of Artificial Intelligence

Mike Kunkle

[This article was originally published as part of the Sales Education Foundation 2018 Annual Magazine , co-authored with Robert M. Progressive salespeople and their managers will be able to leverage AI to gain efficiency and increase sales effectiveness, by automating tasks that they perform manually today. Peterson, Ph.D.,

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The Importance of Aligning Marketing and Sales

Strategic Communications

There is often tension between marketing and sales in many organizations. Shouldn’t these two functions be closely aligned to most effectively achieve the revenue and ROI goals of the organization? As a result, it’s critical to get support from the most upper levels of your organization,” Feinberg says.

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Transformation through Agile Leadership

Cosawi

In our organization’s work, we see much confusion and lack of clarity on executive sponsorship, even when it is in place. Strategic account management is a team sport and requires cross-functional, vertical level engagement and strong accountability. FROM EXECUTIVE SPONSORSHIP TO EXECUTIVE ENGAGEMENT. Dominique Côté.