Strategic Account Management Association

AUGUST 24, 2021

She also works on sales effectiveness and has recently done some innovative work around omni-channel excellence. He’s a global thought leader around business-model innovation, market design and disruption. Offer broader interactions with customers. Prioritize learning development capabilities within your organization.

Stakeholders 520

Stakeholders Supply Chain Digitalization Shareholders 520

Strategic Account Management Association

JANUARY 25, 2022

Pfizer is the winner of the 2021 SAMA Excellence Award for “Innovative Value Co-Creation.” The customer in this case is a large, U.S. Past attempts by the customer to solve this challenge involved engaging both hospital staff and primary care leadership. Stakeholder management. health system. Command and control.

Healthcare 400

Healthcare Co-Creation Stakeholders Account Management 400

Flevy

MARCH 21, 2024

Adopting the BCG Transformation Framework for New CEOs offers several key advantages: Strategic Clarity : Provides a clear roadmap for transformation, helping leaders identify and prioritize key initiatives that align with the organization’s long-term strategic goals.

Energy and Utilities 52

Energy and Utilities Innovation Stakeholders Decision-making 52

Flevy

MARCH 26, 2024

Transforming CX into a sustainable, customer-centric model requires a comprehensive overhaul of business operations and employee behaviors, moving beyond mere front-end customer interactions to revamp underlying support processes. View the full presentation here: [link] 5.

Customer Experience 52

Customer Experience Digitalization Digital Transformation Organization 52

Upland

JANUARY 29, 2024

Account planning focuses on your customers first—and the sales numbers follow. By gaining a thorough understanding, sales professionals can tailor their offerings to align precisely with what the customer values most. Know your customers’ goals Too many sellers start with what their product can do and go from there.

Account Planning 195

Account Planning Sales Decision-making Shareholders 195

Arpedio

APRIL 3, 2024

By understanding the customer’s unique requirements, sales reps can tailor customized solutions that address their specific needs and deliver measurable value. The solution selling approach requires a deep understanding of the customer’s industry, business environment, and competitive landscape.

Value Proposition 40

Value Proposition Stakeholders Decision-making Organization 40

Arpedio

JUNE 1, 2023

This recognition underscored the need for account managers to prioritize customer value and gain insights into individualized customer interactions, emphasizing the significance of maintaining strong relationships, linking transactions, and ensuring a superior customer experience. 30% of customers actually agree.

Co-Creation 52

Co-Creation Account Management Account Planning B2B 52