Brooks Group

MARCH 6, 2023

There are no one-fits-all solutions for sales training. The best programs are the ones tailored to your organization and sales force. That is where role-specific sales training comes in. For a program to be effective, it must be tailored to the needs of your sales force; otherwise, it can be counterproductive.

Sales Training 52

Sales Training Sales Leadership Profitability 52

Brooks Group

APRIL 17, 2023

What Is the Best Enterprise Sales Training? Enterprise selling is sometimes overlooked in companies’ training because the sales process focuses more on other parts of the training deemed more important. However, enterprise selling is one of the most important parts of company sales training.

Sales Training 52

Sales Training Negotiation Sales Decision-making 52

Brooks Group

JUNE 26, 2023

More than ever, sales professionals need sales training programs that can help them keep pace with the demands of the modern sales process. Sales training pays off in many ways. A recent study by Accenture found that every dollar spent on training got a $4.53 What is Sales Training?

Sales Training 52

Sales Training Sales Onboarding Profitability 52

Brooks Group

APRIL 9, 2024

Finance, operations, and management, oh my! Bigger deals usually mean bigger committees, which present unique challenges compared to selling to an individual decision maker or even a small group. But with the right skills and tactics, sales leaders can equip their teams to overcome challenges and win these deals.

Value Proposition 93

Value Proposition Procurement Decision-making Stakeholders 93

Brooks Group

AUGUST 8, 2023

For sales teams, understanding each sales professional’s personality can help align strengths and weaknesses to create a high-performing sales force. Here are 12 recommendations for sales managers. Tailor Sales Training Tailor your sales training programs based on the DISC profiles of your team members.

Sales Management 72

Sales Management Management Sales Sales Training 72

Brooks Group

MARCH 25, 2024

The process culminates in negotiating a mutually beneficial close while laying the groundwork for future sales. The IMPACT sales training program begins with a sales assessment of each participant to understand their behavioral patterns, communication styles, and decision-making processes.

Negotiation 81

Negotiation Sales Training Decision-making Sales 81

Brooks Group

APRIL 23, 2024

As you consider whether a sales career is the right fit for you, it’s crucial to understand both the upsides and the downsides. This blog post takes a deep dive into the key benefits and drawbacks of the sales profession to help you make an informed decision.

Sales Training 68

Sales Training Sales Decision-making Negotiation 68

Brooks Group

OCTOBER 13, 2023

Sales training is essential to your company’s success. It’s a powerful tool for developing the full potential of every sales professional on your team. Part of our rigorous screening and training process includes making sure each of our sales trainers has the following skills and characteristics.

Facilitation 92

Facilitation Sales Training Sales Decision-making 92

Brooks Group

MARCH 6, 2023

Technical Sales Manager Skills The sales manager plays an important role in any organization. Besides having soft skills, communication skills, and other common skills to boost sales performance, some technical skills are required for consistent success. Customer Satisfaction 10.7%

Sales Management 52

Sales Management Management Suppliers Sales 52

Brooks Group

JULY 27, 2023

Getting hyper-focused on the characteristics of a qualified prospect, and understanding the characteristics of a legitimate sales opportunity, is at the core of everything we do at The Brooks Group. No one wants to hear, “I’ll have to run it by my manager” after they’ve spent time preparing and presenting.

Decision-making 87

Decision-making Sales Training Sales Meetings 87

Brooks Group

FEBRUARY 28, 2023

Sales team management software is being used widely by many companies to boost their revenues. What Is Sales Management? A sales management process involves working together towards a common goal to increase profit and revenue targets by implementing strategies to help the sales team hit set targets.

Software 52

Software Software Management Sales 52

Brooks Group

MAY 2, 2024

Emotional intelligence is the ability to be aware of one’s own emotions and the emotions of others and to manage them in a productive and empathetic manner. Self-aware sales professionals are better able to manage their time and energy around their emotional states. Look for self-management, ability to stay calm under pressure.)

Emotional Intelligence 83

Emotional Intelligence Sales Decision-making Sales Training 83

Brooks Group

MARCH 28, 2024

As buying processes grow more complex, it’s becoming increasingly important for sales professionals to gain access to senior executives and C-level decision makers. Gone are the days when you could simply sell to a mid-level manager. Senior decision maker titles also vary by industry. Your prospect lacks budget authority.

Decision-making 70

Decision-making Logistics Supply Chain Suppliers 70

Brooks Group

APRIL 4, 2023

Sales Leadership: Qualities Of A Sales Leader To be an effective leader, you need to make appropriate strategic decisions that fit within your organization’s vision and goals. What Are The Qualities of Successful Sales Leaders? Sales leaders have to be able to make tough decisions quickly and effectively.

Sales Leadership 52

Sales Leadership Leadership Emotional Intelligence Sales 52

Brooks Group

JULY 13, 2023

There are hundreds (if not thousands) of blog posts about the most important sales manager skills. Others discuss how to coach and the need for data-driven decisions. Still more provide readers with tips and tricks for getting sales teams to take action toward desired outcomes. What causes your throat to clench?

Sales Management 52

Sales Management Management Sales Leadership 52

Brooks Group

OCTOBER 18, 2023

Unfortunately, many sales leaders may be aware that their managers need to spend more time coaching, but formal programs tend to be poorly executed or non-existent. Only 40% of sales professionals report a well-established coaching culture at their organization. Make sure they understand the benefits of meeting.

Sales Management 79

Sales Management Management Sales Meetings 79

Brooks Group

AUGUST 18, 2022

Retention is an issue, and so talent management really seems to be bubbling up in the sales world as an important issue, as well as just the general business world, I think. . I hope these things make sense. We talk about turnover; we hear about turnover. You need to understand really, what success looks like in the position.

Management 52

Management Onboarding Leadership Sales Training 52

Brooks Group

FEBRUARY 16, 2024

You need to stand out to make buyers want to do business with you. Many sales leaders think the way to do this is to help their sales team sell better value or overcome objections. These are both good strategies, but the true differentiator is the sales professional and their emotional intelligence.

Emotional Intelligence 82

Emotional Intelligence Sales Sales Training Decision-making 82

Brooks Group

MARCH 6, 2024

But these measurements alone don’t give sales leaders enough information to make good decisions that improve performance. Effective performance management requires establishing KPIs, metrics, and performance tracking systems to monitor individual and team performance, identify areas for improvement, and drive accountability.

Organization 84

Organization Account Management Sales Sales Training 84

Brooks Group

APRIL 19, 2023

The first key fundamental that IMPACT Selling ® teaches is how sales reps can make their first impression a good one. The Power of Positioning During the IMPACT Selling ® Training we cover the three P’s of the Investigate step: positioning, prospecting, and pre-call planning. Download the interactive pdf here.

Decision-making 83

Decision-making Sales Training Media Publishing 83

Brooks Group

MARCH 21, 2024

Needs & Buying Process = 2nd Most Effective In addition to understanding the buyer’s needs, this approach explores their buying process, decision-making criteria, and potential roadblocks or objections. Training should emphasize the importance of genuine curiosity and empathy in the sales process.

Sales 91

Sales Sales Training Decision-making Value Proposition 91

Brooks Group

JUNE 1, 2022

It’s safe to say that nearly every sales manager has regretted at least one of their new hires. Having worked with thousands of sales leaders and millions of salespeople, our 45 years of experience have shown that industry experience is not critical for success. Managers should instead look to hire from an aligned industry.

Decision-making 85

Decision-making Sales Training Manufacturing Account Management 85

Brooks Group

SEPTEMBER 22, 2023

Buyers have been tasked with making an important decision, and they want to be sure they get it right—and choose the product or solution that makes them look good. It’s your sales team’s job to bring value to a decision maker and help them make the decisions that are best for them and their company.

Decision-making 77

Decision-making Sales Suppliers Sales Training 77

Brooks Group

DECEMBER 20, 2023

In the dynamic world of sales, where every decision can make or break a deal, harnessing the power of data is critical. As a sales leader or sales manager, your ability to navigate the complex terrain of market trends, team performance, and individual contributions hinges on a crucial tool—sales metrics.

Sales 93

Sales Decision-making Sales Training Sales Management 93

Brooks Group

JANUARY 24, 2024

This is good news for B2B sales teams that have faced economic headwinds, shrinking customer budgets, and delayed or canceled purchasing decisions. But even throughout this tough period, some sales organizations have found a way to meet or exceed targets—and feel confident in their ability to do it again this year.

Supply Chain 97

Supply Chain Negotiation Sales CRM 97

Brooks Group

DECEMBER 14, 2022

“The secret to selling is to be in front of qualified prospects when they’re ready to buy, not when you need to make a sale.”. Bill Brooks, Sales Techniques. That makes right now the perfect time for managers to evaluate their sales funnel. Does Your CRM Simplify Pipeline Management?

CRM 89

CRM Sales Sales Training Decision-making 89

Brooks Group

FEBRUARY 8, 2023

View this week's video The Key to Sales The key to sales is simply being in front of prospects when they’re ready to buy, not when you need to make a sale. Sales is one profession that is riddled with rejection. Some prospects, however, will instead make an excuse that they think the salesperson will believe.

Sales Training 72

Sales Training Decision-making Meetings Sales 72

Brooks Group

JUNE 1, 2022

It’s safe to say that nearly every sales manager has regretted at least one of their new hires. It makes sense that a manager would want to hire someone with industry experience, familiarity with their customers, and maybe even an existing book of a competitor’s business that could be tapped into. But be warned!

Decision-making 67

Decision-making Sales Training Manufacturing Account Management 67

Brooks Group

MARCH 8, 2023

Not everybody is in the market for what you sell, and even if they are, not everybody is willing to pay the price you need to sell at to make enough margin. Make sure your team doesn’t assume they know what a buyer perceives as valuable. Who else, other than you, of course, will be involved in the buying decision? Check it out!

Sales Training 82

Sales Training Decision-making Marketing Leadership 82

Arpedio

FEBRUARY 14, 2024

To stay ahead of the competition, it is essential to have a well-defined sales strategy , optimized sales tactics , and a sales team that is aligned with the business goals. On the other hand, sales effectiveness focuses on the strategies and tactics employed to maximize sales performance and optimize the sales process.

Business Growth 52

Business Growth Sales Sales Training Decision-making 52

Brooks Group

JULY 14, 2023

In fact, high-performing sales leaders reported an overall average annual quota attainment of 105% compared to 54% for underperforming leaders, according to Harvard Business Review. An effective sales leader has the professional and personal qualities needed to guide their sales professionals through uncharted waters.

Sales Training 52

Sales Training Virtual Selling Sales Decision-making 52

Brooks Group

SEPTEMBER 21, 2022

The best sales leaders invest in their teams by providing a standardized, clearly defined selling system. Everyone from customer service to sales managers, and sometimes even the C-suite, understand what the sales team is doing in the field and how they can best support them, given their respective roles.

Emotional Intelligence 73

Emotional Intelligence Negotiation Sales Training Decision-making 73

Brooks Group

MAY 2, 2023

That will hurt trust, increase the buyer’s reluctance to engage with your seller, and make it difficult for the buyer to see your sales professional as a strategic resource. They may be able to go through the rest of the steps of IMPACT, but challenges during the Meet step usually culminate when it’s time to close the sale.

Negotiation 81

Negotiation Sales Training Meetings Decision-making 81

Brooks Group

MAY 17, 2023

But knowing these things does not make someone skilled at discovery. At The Brooks Group, we asked over 100 salespeople to take our IMPACT Selling Skills Index ® (SSI) assessment before and after going through our flagship IMPACT Selling ® Sales Training, which focuses heavily on Probing and questioning techniques.

Supply Chain 76

Supply Chain Sales Training Decision-making Sales 76

Brooks Group

MAY 18, 2022

So how do you as a hiring manager or sales leader know that you’ve got the right people in the right roles? They buy new and unique products and make decisions quickly. They buy traditional products and are slow decision-makers. They are slow decision-makers who buy proven products. Personality vs. behavior.

Decision-making 89

Decision-making Sales Training Communication Organization 89

Brooks Group

APRIL 5, 2023

Despite the computer’s logic, it simply didn’t make sense to transfer fuel out of a fully functional engine into one that was leaking. Models help us choose where to direct our attention, so we can make decisions, rather than just react.” As a manager, you need a strong mental model of what good sales behavior looks like.

Sales Training 86

Sales Training Decision-making Sales Environment Onboarding 86

Brooks Group

APRIL 17, 2023

This person is one of the top people in the company as they are in charge of the sales departments and all the other directors under them. They also need to lead all the activities regarding sales. Salespeople will need to do training when their products change. Customer relationship management is also essential in this role.

Interpersonal Skills 52

Interpersonal Skills Sales Sales Training Stakeholders 52