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Driving Revenue Growth: The Role of Business Development in Sales Departments

The Center for Sales Strategy

LinkedIn defines business development as "the process of identifying and pursuing new opportunities to grow a business." Business development is essential for sales teams, as it helps to generate new leads, build relationships with potential customers, and close more deals.

Sales 82
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Rethinking Enablement for the Future: The Power of Commercial Effectiveness Integration

Mike Kunkle

Introduction In today’s fast-paced and challenging business landscape, maximizing organizational success hinges on seamless coordination across various functions. This unified effort propels businesses to new heights of success. Nowhere is this truer than with the commercial organization. So, why care, or why read it?

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Want to Accelerate Your SAM Journey? Create a Center of Excellence

Strategic Account Management Association

They are looking for business partners to help them return to growth. They are looking for business partners to help them return to growth. By Dominique Côté, Founder & CEO, Cosawi & Principal, The Summit Group. Disruption Leads to Innovation. Disruption, although most times unwelcome, gives way to innovation.

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Unleashing Growth: Overcoming 7 Common Barriers to Sales Transformation

Mike Kunkle

In the ever-evolving landscape of business, the role of Chief Revenue Officers (CROs) or senior-most sales leaders (by any title), has never been more critical. These architects of growth are tasked with navigating complex market dynamics, driving revenue streams, and fostering a culture of success.

Sales 188
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How to Measure the ROI of Your Sales Enablement Program

Mike Kunkle

In this post, I will offer advice about how to measure the ROI of your sales enablement program. I do have a video on this topic, from my newsletter, Sales Enablement Straight Talk , as an additional resource. I do have a video on this topic, from my newsletter, Sales Enablement Straight Talk , as an additional resource.

Sales 258
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Sales Enablement vs. Sales Operations: Key Differences

Arpedio

When it comes to improving sales performance, businesses rely on various functions such as sales enablement and sales operations. These two roles play a crucial part in driving revenue growth and achieving sales objectives, albeit with different focuses. Enter sales enablement.

Sales 52
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Sales Enablement: What it is and how to use it properly

Arpedio

What is Sales Enablement? In order to improve sales effectiveness and drive revenue growth, it is crucial to have a clear understanding of sales enablement. This strategic approach aligns marketing and sales efforts, enhances buyer interactions, and optimizes the sales process.