Account Manager Tips

SEPTEMBER 5, 2023

Transform chaotic customer communication management through strategies to streamline workflows, improve response times, and strengthen B2B client relationships.

Communication 189

Communication Management Client Relationships B2B 189

Red Star Kim

SEPTEMBER 5, 2023

The 2019 second edition of this book (subtitled “How to apply neuroscience and psychology for improved learning and training” ) provides fascinating insight and practical ideas to incorporate neuroscience into learning and development initiatives. It’s published by CIPD (Chartered Institute of Personnel and Development) and Kogan Page. It should be essential reading for anyone in a L&D, HR, training or coaching role.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Customer Think

SEPTEMBER 5, 2023

Customer Data Platforms: The Evolution I recently wrote an article on Customer Data Platforms (CDPs) which summarized the capabilities, solutions and the realities of building or implementing a CDP.

Digitalization 83

Digitalization Marketing 83

Nutshell

SEPTEMBER 5, 2023

As an IT company, you know the importance of software and the necessity of having the right tools at your side to keep a business, project, or device running smoothly. That’s where a technology stack , or tech stack for short, comes in. It’s a collection of software for IT companies that covers all the major areas of running your company efficiently.

Software 62

Software Software CRM Communication 62

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

Customer Think

SEPTEMBER 5, 2023

In the realm of Software-as-a-Service (SaaS), where innovation and customer engagement are paramount, a revolutionary tool has emerged that promises to redefine how sales and marketing strategies are crafted – intent data. Imagine having the ability to anticipate your target audience’s needs and engage them precisely when their interest is at its peak.

Marketing 59

Marketing Innovation Software Software 59

Insightly

SEPTEMBER 5, 2023

The technology available to businesses today allows them to easily capture and analyze a host of business intelligence (BI) metrics. The days of using intuition over data to make business decisions are mostly gone. With the availability and affordability of tools like the modern CRM , the measurement of many metrics is automated. Plus, these tools provide dashboards that compile the metrics you need to see in one easy-to-access location.

Decision-making 52

Decision-making Acquisition Publishing CRM 52

Insightly

SEPTEMBER 5, 2023

The technology available to businesses today allows them to easily capture and analyze a host of business intelligence (BI) metrics. The days of using intuition over data to make business decisions are mostly gone. With the availability and affordability of tools like the modern CRM , the measurement of many metrics is automated. Plus, these tools provide dashboards that compile the metrics you need to see in one easy-to-access location.

Decision-making 52

Decision-making Acquisition Publishing CRM 52

Customer Think

SEPTEMBER 5, 2023

Instagram is one of the most incredible and consistent social media platforms offering opportunities to connect with people globally, not only for individuals but also for brands and companies to grow their potential customers by applying proven marketing strategies.

Small Business 59

Small Business Media Marketing Sales 59

Envisio

SEPTEMBER 5, 2023

Fall is coming, and you know what that means … kids are going back to school, temperatures are going to drop, and that means there are going to be surges of COVID-19, the flu, the cold, and all manner of other public health risks. A community health strategic plan is a proactive measure to mitigate the effects of these surges; by having a plan in place, your local government and/or your public health department can be sure that you have the measures necessary to keep your community healthy and h

Transportation 52

Transportation Healthcare Government Decision-making 52

Customer Think

SEPTEMBER 5, 2023

(A Never Stop Learning! Article) What’s in this article for you? A small investment in time yields surprisingly valuable sales-ready information. An example! The enormous gap between what is typically captured and what is possible. The surprising utility of Informal Success Stories. Two types of use cases. Three sources for stories.

Customer Success 80

Customer Success Sales 80

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

B2B

Zendesk

SEPTEMBER 5, 2023

Earning and maintaining the trust of your customers is critical to the success of your business. Demonstrating a commitment to protecting customer data is key to developing this trust. With compliance regulations evolving and security incidents steadily increasing, it’s more important than ever to remain vigilant about your data access controls, especially when it comes to credit card information.

Banking 52

Banking Digitalization Organization Software 52

Customer Think

SEPTEMBER 5, 2023

Consumers are finding themselves grappling with limited purchasing power as inflation slowly erodes the value of their dollars. As prices continue to be a concern, many shoppers are compelled to be more cautious with their spending, making each purchase decision a carefully weighed choice.

Decision-making 58

Decision-making 58

Zendesk

SEPTEMBER 5, 2023

While going through your first round of funding after seed money can be exciting, many founders claim it’s a stressful experience—it’s fairly common for startups to go through numerous rejections before securing funds from an investor. “We had about 60 to 70 rejections, we started running out of cash, [and] we were down to three or four paychecks,” says Vishal Sunak, founder and CEO of LinkSquares , one of the top legal software startups.

Investors 52

Investors Software Software Marketing 52

Customer Think

SEPTEMBER 5, 2023

Life is full of ‘no’s, especially when you’re selling something. But how we react to these ‘no’s can make a big difference. This guide will show you how to turn rejection into a chance to learn and get better. Being turned down by a customer isn’t always the end of the story.

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Advertisement

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Meetings

Strategic Planning and Management Insights

SEPTEMBER 5, 2023

Peter Mann shares how he started his entrepreneurship journey by mistake and is now making huge waves in the air purifier manufacturing space.

Manufacturing 52

Manufacturing Advertising 52

Customer Think

SEPTEMBER 5, 2023

A customer’s overall interaction with a company or brand during their journey is what the customer experience (CX) is.

Customer Experience 80

Customer Experience 80

Help Scout

SEPTEMBER 5, 2023

If you’re looking to learn more about the best issue tracking tools available today, this article will highlight the many different types of issue trackers and some of the best tools for each use case.

Software 45

Software Software 45

Customer Think

SEPTEMBER 5, 2023

Decades ago I had an idea that questions could be vehicles to facilitate change in addition to eliciting answers. Convention went against me: the accepted use of questions (information gathering devices, biased by the Asker’s need to know) is built into our culture.

Facilitation 59

Facilitation 59

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Marketing

Help Scout

SEPTEMBER 5, 2023

Here's why creating more positive first impressions will improve the experience for your customers and the quality of work life for your service staff.

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Customer Think

SEPTEMBER 5, 2023

When it comes to multi-location reputation management, online reviews are imperative to growing a business, driving ROI, and building consumer trust. A June 2023 survey revealed a staggering 93% of respondents use online reviews to evaluate product and service quality.

Management 45

Management Digitalization Marketing 45

Zendesk

SEPTEMBER 5, 2023

Customers expect seamless and personalized interactions that can keep up with the fast-paced, interconnected landscape of today’s digital world. Businesses are delivering on these expectations by embracing omnichannel technology—the integration of communication channels into a single interface. Discover the significance of delivering exceptional customer experiences , and learn how to leverage this approach to stay ahead in competitive markets.

Software 52

Software Software Communication Customer Experience 52

Nutshell

SEPTEMBER 5, 2023

A sales pipeline is a multi-stage journey your leads take to become customers. It’s also a key tool in helping your landscaping business grow. So, why is a landscaping sales pipeline so important? Besides being the journey your leads take, sales pipelines help businesses track how their leads turn into customers. From website behavior to company interactions, sales pipelines give businesses an inside look at how their sales and marketing efforts are making an impact on customers (and sales).

Management 62

Management CRM Sales Prioritization 62

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

Sales

Zendesk

SEPTEMBER 5, 2023

Auctane is a world leader in shipping and fulfillment software solutions, enabling hundreds of thousands of merchants to annually deliver more than $200 billion worth of products to customers around the world. Auctane serves a wide range of businesses that rely on quick and seamless shipping to reach their customers. Everyone from small artists on Etsy to international corporations use Auctane’s software to meet their shipping and fulfillment needs.

Supply Chain 52

Supply Chain Artificial Intelligence Customer Experience Leadership 52

LinkedFusion

SEPTEMBER 5, 2023

It’s not always enough to stand out on LinkedIn just by having a beautiful CV. Therefore, one of the best ways to stand out on this professional social network is to add a LinkedIn portfolio to your profile. At the same time, it’s also crucial to have a LinkedIn profile that is thoroughly optimized as well! The portfolio of your works should be presented in a way that is visually appealing so that upon first glance of your LinkedIn profile, potential clients or employers will unders

Marketing 52

Marketing Media CRM Digitalization 52