Sat.Feb 11, 2023 - Fri.Feb 17, 2023

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Strategy case studies and more matrices

Red Star Kim

I am constantly looking out for new material and best practice to incorporate into my strategy workshops. Occasionally, I summarise the key ideas – so here are some items that caught my eye recently – Strategy case studies and more matrices. Dates for future strategy sessions at PM Forum. Renewing business strategy – Case study at Fox Williams Jane Biddell shared the strategy review journey for Fox William (law firm) in PM magazine in Jan/Feb 2023.

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Global SAM Execution

The SAMA Podcast

The world has become a much smaller place, due in large part to the widespread digital shift that transformed just about every industry. What once felt global in scope now feels distilled at national, regional, and local levels. Everything feels seemingly in the palm of your hand. But the more things change, the more they stay the same, especially in strategic account management.

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Money and Power: How to Get to the Decision Maker

Software Sales Guru

Money and Power: How to Get to the Decision Maker I have discussed previously why co-building the business case is important in its own right. In addition, it opens the door to power. Power = person who makes the financial decision and controls the purse strings. Junior and/or technical people are often uncomfortable or unable to talk about money. You can use this to your.

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Where Continuous Quality Improvement Strategies Go Wrong

Kainexus

Implementing a quality improvement strategy is a proactive way for organizations to gain an edge in a highly competitive landscape, especially during an uncertain economy. Most organizations begin the transformation by taking an unflinching look at operations and identifying which processes are in the most urgent need of improvement. From there, they set to the task of experimenting with better approaches.

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2024, The Year of the Customer

2023's struggles fueled a shift: companies are ditching wasteful strategies in favor of data and AI-powered growth. Enter 2024, the year GTC takes center stage. Discover 5 ways a customer-centric approach unlocks new revenue and delivers lasting success.

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High Performing Teams Vs High Functioning Teams: What's the difference?

Strategic Planning and Management Insights

SME Strategy is a strategy consulting firm that specializes in helping organizations align their teams and operations around a shared vision, mission, values, goals, and action plans. Our strategic planning services offer guidance on how a strategic planning facilitator can provide support in constructing an effective strategic plan that ensures your strategy is communicated and implemented across your entire organization.

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Coaching and Consulting skills – Limiting beliefs, approaches to helping and marketing consultancy

Red Star Kim

At the start of February it was a full house of delegates from accountancy, law and consultancy firms (including from Hong Kong) at the PM Forum ’s “Coaching and Consulting skills for marketing and business development professionals”. Delegate views and poll results are shown below. Some key insights from the session: Coaching and Consulting skills – Limiting beliefs, different approaches to helping and marketing consultancy.

More Trending

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The Blueprint for Success: Creating a Sales Leader Success Plan

The Center for Sales Strategy

Are you tired of watching sales managers struggle and then resorting to a Performance Improvement Plan (PIP) only to see little to no improvement? It's time to break that cycle and set your sales leaders up for success with a Sales Leader Success Plan.

Sales 115
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7 Expert Tips to Improve Your Networking Skills

Hubspot Sales

Strong networking skills are one of the most useful abilities you can have. Unfortunately, it’s usually not something we’re born with – you’ll have to practice to improve. Luckily, with some guidance, you’ll quickly master networking. In this piece, you’ll learn how to improve your networking skills. How to Improve Your Networking Skills 1. Give more than you take.

Meetings 114
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Barron Fujimoto Adds an Artist’s Touch to Planview’s Brand

Planview

Every Planview employee plays a crucial role in creating amazing products and delivering high-quality service. One employee whose work is seen across the company is Barron Fujimoto, Planview’s graphic designer. In his nearly 20 years with the company, Barron has worked with numerous departments and seen Planview’s incredible growth firsthand. Based in Cedar Park, Texas, Barron creates a wide variety of creative assets and works with Planview’s team of contract designers.

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Acquire the right customers or suffer in customer retention

Customer Think

Leverage customer data and learn from segments to GROW RELATIONSHIPS WITH CUSTOMERS through your DTC channel. If you’re a marketer, it’s important to focus on acquiring the right customers. Otherwise, you’ll spend all your time and energy trying to retain them – which can be costly.

Marketing 128
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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How to Set the Right Expectations When Coaching Salespeople

The Center for Sales Strategy

You may not realize it, but you are setting expectations all the time. You set expectations in everything you do and in everything you don’t do. It’s an amazing power to have. As a leader, you can have a positive impact on the lives of each person you manage based on the expectations you set for them.

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Being a servant leader – Servant Leadership

MDI Training

Being a servant leader “Servant Leadership” is a concept by Robert Greenleaf that describes the manager as a servant to their employees. What this model is specifically about and what its strengths are, you can read in this article. The origin of the approach In Hermann Hesse’s “Morgenlandfahrt”, a spiritual seeker experiences how the disappearing servant turn s out to be a true leader in retrospect.

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Invitation: Strategy & Leadership Diagnostics Sessions in Victoria, BC

Strategic Planning and Management Insights

On Thursday, March 9th, 2023 between 9:30am-3:30pm Pacific , SME Strategy and our Chief Client Officer & Senior Facilitator, Jenna Sedmak, are offering Complimentary In-Person Virtual "Strategy & Leadership Diagnostics" consultations at our KWENCH office site in Victoria, BC. During the 30-minute consultations, we will discuss and analyze up to three strategic questions or concerns for your organization to help get to the bottom of and address core issues that may be preventing your orga

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Closing the Gap to Become Frictionless: 3 Examples Using the “Learn” Action

Customer Think

While many organizations do a pretty good job figuring out which actions to take in response to customer contacts, relatively few challenge the need for those contacts nor build the robust capability to maintain and improve these actions over time.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Media Sales Report – Sales Enablement with Dani Buckley & Emily Hartzell

The Center for Sales Strategy

This season on Improving Sales Performance , we’re analyzing the findings from our latest Media Sales Report. With data collected from surveys conducted in Q4 of last year, the responses from sales managers and salespeople alike will help us chart a solid path forward through the media sales landscape. In each episode , Matt will be joined by a rolling roster of outstanding experts from our team here at The Center for Sales Strategy.

Media 92
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Why is automation the smartest choice for Email Marketing?

Apptivo

1. Go Automatic! 2. Email automation: Gist 3. Importance of Email automation 4. Why is automation the smartest choice for email marketing? 5. Summing it Up Go Automatic! Automation technologies, along with artificial intelligence (AI), are not just emerging technologies, but they have received a lot of attention in the past few years since all kinds of businesses are trying to leverage them to be more efficient, and accurate.

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How To Build A Resilient Sales Identity

Strategic Account Management Association

A step-by-step approach to help you disconnect from uncontrollable outcomes at work and build a healthy work identity in sales. The post How To Build A Resilient Sales Identity appeared first on Strategic Account Management Association.

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Convenience vs personalisation – why the latter wins every time

Customer Think

In the past, convenience has always been the ultimate goal for businesses. After all, making things easier for customers is a surefire way to keep them coming back for more. However, as the world of eCommerce has changed, consumer expectations have changed with it.

eCommerce 111
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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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How Culture and Language Impact Selling

Revenue Storm

Growing up as a first-generation individual, I was exposed to language and culture differently than my schoolmates and neighbors. In my home, we spoke Spanish and English. I needed to figure out how not to say idioms or tell stories in English that I had heard or learned in Spanish and vice versa. I witnessed salespeople speaking fast and in a louder voice to my father due to his heavy accent.

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Fostering Effective Team Communication Through Management Training

Strategic Planning and Management Insights

SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals, and action plans. Learn more about how we can help you and your team create a strategic plan with our strategic planning facilitator and ensure your strategy gets cascaded throughout your organization with our strategy consulting services.

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The Complete Guide to Business Networking [+8 Key Tips You Should Leverage]

Hubspot Sales

Whether you're trying to grow your business or climb the career ladder, developing personal relationships with other business professionals is crucial. Business networking can open up doors. You’ll find new job opportunities, industry knowledge, recruitment leads, and prospective clients you might not have had access to otherwise. In this guide, you'll learn what business networking is, the benefits of business networking, and some tips from real-life experts on how to build a strong business ne

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[Research Round-Up] The State of Artificial Intelligence in Marketing

Customer Think

(The marketing world has been captivated by ChatGPT for the past several weeks. The generative AI-powered chatbot developed by OpenAI has been widely hailed by some members of the marketing community, and widely criticized by others. While the jury is.

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Negotiate Larger Deals More Quickly

What if there was a better method of changing the conversation with your customer from delivering pricing to delivering value solutions? A method that would help keep you in control, manage the uncertainty, and close larger deals more quickly for you and your company? There is.

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3 Ways to Help Sellers Chart the Buyer Landscape

Force Management

Many of today’s top sales organizations are starting to feel the effects of the economic downturn through increased selling criteria and buyer scrutiny. The new B2B customer is more focused on ROI than ever before, and they likely have multiple parties approving the deal through different criteria. What does this mean for sales leaders?

B2B 78
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Management Development Training: A Guide to Strategic Goal Setting & Action Planning

Strategic Planning and Management Insights

SME Strategy is a strategy consulting firm that specializes in helping organizations align their teams and operations around a shared vision, mission, values, goals, and action plans. Our strategic planning services offer guidance on how a strategic planning facilitator can provide support in constructing an effective strategic plan that ensures your strategy is communicated and implemented across your entire organization.

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The 15 Best Credit Card Processors for Small Businesses

Hubspot Sales

Consumers are going cashless. In fact, shoppers use credit, debit, and mobile app payments for a majority of their transactions, accounting for 60% of total payments in 2021. To grow, businesses must keep up with the trends. That means selecting a credit card processor that supports your business effectively. To help you make the right choice, we gather fifteen credit card processors for small businesses and their key features.

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Getting CX Right: Discount Tire

Customer Think

This is part of a series of articles about brands that are getting it right. Often we see plenty of examples of brands dropping the ball and failing to live up to their promise, but here’s a chance to highlight those who seem to have gotten it fi.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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What Is Data Enrichment and Why Is It Crucial for Your Team?

Nutshell

What is data enrichment? Data enrichment is the process of collecting and analyzing information about your leads, sales processes, and marketing strategies to gather in-depth insights that enable you to make data-backed improvements to your operations that drive more revenue. To grow your business, you must constantly improve your sales processes and marketing strategies to help you drive more leads and conversions.

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How To Execute A Strategy Plan (2 Things You Need to know To Avoid a Shelf Plan).

Strategic Planning and Management Insights

SME Strategy is a strategy consulting firm that specializes in helping organizations align their teams and operations around a shared vision, mission, values, goals, and action plans. Our strategic planning services offer guidance on how a strategic planning facilitator can provide support in constructing an effective strategic plan that ensures your strategy is communicated and implemented across your entire organization.

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5 Factors for Buying the Best Sales Training for Your Team

Sales Readiness Group

Sales training gives your team the right strategies and tools for a competitive edge. Investing in training is essential to improve the skills and techniques of your sales team, adapt to new market conditions and take advantage of emerging opportunities. But with so many training programs available, it can be difficult to determine which one is right for your organization.

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SALESmanago launches ‘CUPID Score’ to redefine the way marketers measure customer engagement

Customer Think

The assessment is free and provides a breakdown of results across five key areas: Convenience, Understanding, Personalization, Intimacy and Data

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Contact vs. Company Intent Signal Data

Contact and company intent data both have their advantages. Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. This infographic unpacks the advantages of both contact and company data and gives details about how B2B marketers can benefit from both.