Red Star Kim
FEBRUARY 16, 2023
I am constantly looking out for new material and best practice to incorporate into my strategy workshops. Occasionally, I summarise the key ideas – so here are some items that caught my eye recently – Strategy case studies and more matrices. Dates for future strategy sessions at PM Forum.
The SAMA Podcast
FEBRUARY 15, 2023
The world has become a much smaller place, due in large part to the widespread digital shift that transformed just about every industry. What once felt global in scope now feels distilled at national, regional, and local levels. Everything feels seemingly in the palm of your hand.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Software Sales Guru
FEBRUARY 13, 2023
Money and Power: How to Get to the Decision Maker I have discussed previously why co-building the business case is important in its own right. In addition, it opens the door to power. Power = person who makes the financial decision and controls the purse strings.
Kainexus
FEBRUARY 14, 2023
Implementing a quality improvement strategy is a proactive way for organizations to gain an edge in a highly competitive landscape, especially during an uncertain economy.
Advertisement
Intent signal data comes in two types: either companies or individuals signaling interest in products like yours. Which kind of data delivers more advantages to B2B marketers? It depends. Get this infographic to learn about the advantages of intent-based leads and how you can most effectively use both types of data.
Strategic Planning and Management Insights
FEBRUARY 12, 2023
SME Strategy is a strategy consulting firm that specializes in helping organizations align their teams and operations around a shared vision, mission, values, goals, and action plans.
Upland
FEBRUARY 17, 2023
Buying groups have changed the world of B2B sales. In fact, there is almost double the number of buyers involved in a complex buying journey today than at any other point in history. While selling to a single buyer is a challenge, it’s nothing compared to the challenge of navigating buying groups.
Strategic Accounts Today brings together the best content for strategic account managers from the widest variety of industry thought leaders.
|
The Center for Sales Strategy
FEBRUARY 13, 2023
Are you tired of watching sales managers struggle and then resorting to a Performance Improvement Plan (PIP) only to see little to no improvement? It's time to break that cycle and set your sales leaders up for success with a Sales Leader Success Plan. leadership
Customer Think
FEBRUARY 14, 2023
Digital technology powers employee experience on the inside to deliver seamless, intuitive experience to customers on the outside. So, when you are creating Customer Experience Programs, you must plan and budget for the time and resources technology te.
Hubspot Sales
FEBRUARY 16, 2023
Networking is an important part of the prospecting process. It’s a great way to introduce yourself and your products to new audiences in a casual environment.
Revenue Storm
FEBRUARY 14, 2023
Growing up as a first-generation individual, I was exposed to language and culture differently than my schoolmates and neighbors. In my home, we spoke Spanish and English. I needed to figure out how not to say idioms or tell stories in English that I had heard or learned in Spanish and vice versa.
Advertisement
Intent signal data helps B2B marketers engage with buyers sooner in the sales cycle. But there are many confusing terms used to describe intent data. Read this infographic to better understand three common areas of confusion.
The Center for Sales Strategy
FEBRUARY 14, 2023
What could be more complicated than dating? Just look at the ever-growing array of dating apps and social media stories, not to mention the adventures recounted by our single friends, family members, and colleagues, if you need any confirmation.
Customer Think
FEBRUARY 13, 2023
Leverage customer data and learn from segments to GROW RELATIONSHIPS WITH CUSTOMERS through your DTC channel. If you’re a marketer, it’s important to focus on acquiring the right customers. Otherwise, you’ll spend all your time and energy trying to retain them – which can be costly.
Force Management
FEBRUARY 16, 2023
Many of today’s top sales organizations are starting to feel the effects of the economic downturn through increased selling criteria and buyer scrutiny. The new B2B customer is more focused on ROI than ever before, and they likely have multiple parties approving the deal through different criteria.
MDI Training
FEBRUARY 14, 2023
Being a servant leader “Servant Leadership” is a concept by Robert Greenleaf that describes the manager as a servant to their employees. What this model is specifically about and what its strengths are, you can read in this article.
Advertisement
Aggregage Intent Signal Service helps your sales team reach more active buyers sooner. You’ll get names and contact information of specific in-market buyers plus all companies and job titles signaling intent for your product or service. Get the overview to learn more!
The Center for Sales Strategy
FEBRUARY 16, 2023
You may not realize it, but you are setting expectations all the time. You set expectations in everything you do and in everything you don’t do. It’s an amazing power to have.
Customer Think
FEBRUARY 14, 2023
While many organizations do a pretty good job figuring out which actions to take in response to customer contacts, relatively few challenge the need for those contacts nor build the robust capability to maintain and improve these actions over time.
Hubspot Sales
FEBRUARY 15, 2023
Strong networking skills are one of the most useful abilities you can have. Unfortunately, it’s usually not something we’re born with – you’ll have to practice to improve. Luckily, with some guidance, you’ll quickly master networking. In this piece, you’ll learn how to improve your networking skills.
Strategic Planning and Management Insights
FEBRUARY 17, 2023
On Thursday, March 9th, 2023 between 9:30am-3:30pm Pacific , SME Strategy and our Chief Client Officer & Senior Facilitator, Jenna Sedmak, are offering Complimentary In-Person Virtual "Strategy & Leadership Diagnostics" consultations at our KWENCH office site in Victoria, BC.
Advertiser: ZoomInfo
ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?
The Center for Sales Strategy
FEBRUARY 15, 2023
This season on Improving Sales Performance , we’re analyzing the findings from our latest Media Sales Report.
Customer Think
FEBRUARY 14, 2023
In the past, convenience has always been the ultimate goal for businesses. After all, making things easier for customers is a surefire way to keep them coming back for more. However, as the world of eCommerce has changed, consumer expectations have changed with it.
Apptivo
FEBRUARY 16, 2023
Go Automatic! Email automation: Gist 3. Importance of Email automation 4. Why is automation the smartest choice for email marketing? Summing it Up Go Automatic!
Strategic Planning and Management Insights
FEBRUARY 16, 2023
SME Strategy is a strategy consulting firm that specializes in helping organizations align their teams and operations around a shared vision, mission, values, goals, and action plans. Our strategic planning services offer guidance on how a strategic planning facilitator can provide support in constructing an effective strategic plan that ensures your strategy is communicated and implemented across your entire organization.
Speaker: Pam Didner - B2B and Tech Marketing Consultant
Content plays a vital role in creating a symbiotic –– and successful –– relationship and alignment between your sales and marketing teams. Join Pam Didner to learn how to create and curate great content to support your sales and revenue goals!
PandaDoc
FEBRUARY 13, 2023
A successfully functioning team requires a shared vision, mutual respect, and impeccable communication. However, departments often suffer from tunnel vision when it comes to day-to-day operations. It’s vital to recognize the importance of collaboration across your company.
Customer Think
FEBRUARY 16, 2023
The assessment is free and provides a breakdown of results across five key areas: Convenience, Understanding, Personalization, Intimacy and Data News
Nutshell
FEBRUARY 15, 2023
Are you a business-to-business (B2B) company looking to level up your sales with a customer relationship management (CRM) platform? You’re in luck because we’ve got the ultimate list of the best B2B CRM software options for 2023 on this page! Keep reading to see our top picks!
Strategic Planning and Management Insights
FEBRUARY 14, 2023
SME Strategy is a strategy consulting firm that specializes in helping organizations align their teams and operations around a shared vision, mission, values, goals, and action plans. Our strategic planning services offer guidance on how a strategic planning facilitator can provide support in constructing an effective strategic plan that ensures your strategy is communicated and implemented across your entire organization.
Speaker: Michelle Meyer, Founder and CEO of MatterProviders
Michelle Meyer is here to walk you through the future of supply chain strategy, and why your current approach is probably not working. In this exclusive webinar, she will explore ways to develop and perfect your new supply chain design in this post-pandemic era of economic uncertainty.
Sales Readiness Group
FEBRUARY 13, 2023
Sales training gives your team the right strategies and tools for a competitive edge. Investing in training is essential to improve the skills and techniques of your sales team, adapt to new market conditions and take advantage of emerging opportunities.
Customer Think
FEBRUARY 14, 2023
(The marketing world has been captivated by ChatGPT for the past several weeks. The generative AI-powered chatbot developed by OpenAI has been widely hailed by some members of the marketing community, and widely criticized by others. While the jury is. Blog Digital Marketing Enterprise Technology
Nutshell
FEBRUARY 15, 2023
What is data enrichment? Data enrichment is the process of collecting and analyzing information about your leads, sales processes, and marketing strategies to gather in-depth insights that enable you to make data-backed improvements to your operations that drive more revenue.
Strategic Planning and Management Insights
FEBRUARY 15, 2023
SME Strategy is a strategy consulting company that specializes in aligning teams around their vision, mission, values, goals, and action plans.
Advertiser: ZoomInfo
More than two years in, COVID-19 is far from over. Businesses are tasked with beating pre-COVID numbers, making marketing crucial. This is your time to create brand awareness, bring in the best leads, and play a vital role in new and existing profit.
Expert insights. Personalized for you.
130 
Let's personalize your content