Sat.Dec 18, 2021 - Fri.Dec 24, 2021

Utilizing a Customer Health Score to Identify Growth Opportunities


The biggest challenge most businesses face in today's market is maintaining and building customer relationships. It can be difficult to gauge the successes and failures of most customer relationships and respond appropriately if there isn't a solid system to inform strategies.

Building a B2B SalesTech Stack for Growth

SBI Growth

Commercial leaders have been introducing sales technology for years in an effort to boost seller productivity and efficiency.

B2B 104

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Trending Sources

Why asking “I am curious” is disingenuous

Software Sales Guru

Why asking “I am curious” is disingenuous I’ve talked before about the need for salespeople to be curious, so it may come as a surprise when I tell you not to say you’re curious. To be curious is a mind set.

Key Sales Statistics That'll Help You Sell Smarter in 2022

The Center for Sales Strategy

The past decade has radically changed the way consumers learn about, research, find, and buy a product. Now, more than 90% of consumers research online before buying a product. If your company is going to stay relevant, you have to understand the trends of sales data for 2022.

The 5 Stages of Account-Based Marketing — and How to Win Them All

Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.

12 ways AI and ML are revolutionizing marketing and sales

Crank Wheel

Artificial intelligence and machine learning are getting used for all sorts of purposes in business today. Some of the business aspects that rely on these technologies are marketing and sales. As a business, there’s a lot that you can leverage from the power of AI and ML

Making spirits bright: 5 ways to support your CX team during the holidays


It’s the holiday season, and this year is looking like one to remember. Thanks to supply-chain issues, popular items were out of stock or delayed before the shopping season even began. I bought a fancy scarf online in October, thinking I was going to beat the rush.

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A Year in Review with The Improving Sales Performance Livecast

The Center for Sales Strategy

In October of 2020, as live streaming media began to gain traction on platforms like LinkedIn and Facebook, we launched the Improving Sales Performance livecast.

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The Two Keys to Conflict Resolution

EcSell Institute

As a leadership coach, I have the pleasure of speaking regularly with hundreds of leaders in which we talk about any manner of topics: how to create a new compensation plan, how to achieve their board’s goal of 20% year-over-year growth, etc.

Five sales trends to watch for 2022


We’re well into the final quarter of 2021, and that means it’s time for the fiscal year to wrap up, year-end statistics to flood in, and 2022 strategizing to begin.

How to Beat Your Email Competition in 2022

Customer Think

Source: Freepik Email marketing is widespread. It’s in vogue with every kind of organization, from businesses to non-profits. That’s because emails have an ability to instantly communicate with a targeted audience.

The Definitive Guide to the Top 4 Sales Enablement Metrics

See what metrics matter to increase productivity and revenue and your organization. This guide will help you stay data-driven while avoiding data overload.

Our Top 10 Sales Management and Leadership Posts of 2021

Sales Readiness Group

It's been quite a year for sales leaders across the country. Before we gaze ahead to 2022, we want to take a quick look back at 2021, and remember how far we've come. We entered the year with so many challenges and opportunities and tried to share with you what we were learning along the way.

9 steps to choose the best CRM


A Customer Relationship Management (CRM) system is the nerve center of all your customer-facing operations. CRM systems facilitate frictionless transitions from leads to prospects to customers by mapping customer relationships.

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Sales script guide: Examples, benefits, and how to write one


We’ve all been the victim of a bad sales script. Whether in a cold call or a company follow-up, it’s painful to sit there while an uninformed sales rep fumbles their way through information you don’t need until you hang up out of mercy. Sales scripts have a bad reputation.

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2022 Will Change the Status Quo in Customer Experience. Here’s How

Customer Think

Almost two years into the COVID-19 pandemic, customer experience (CX) is more important than ever. In fact, 59% of consumers now care more about CX when they decide what company to support or buy from than they did pre-pandemic.

Organic Growth Strategy: How to Leverage Market Collateral Around Social Media

Speaker: Akilah Murrell, Sr. Director of Channel Marketing at Channel Maven

Join Akilah Murrell, Senior Director of Channel Marketing at Channel Maven, for this how-to session on engaging your buyer base through social media.

How to Improve Sales Across Your Hybrid Team

Sales Pop!

Your hybrid sales team performs well, but there is always room for improvement. With the right approach, you can help your hybrid sales team reach its full potential. Now, let’s look at five tips to improve sales across your hybrid sales team. Keep the Lines of Communication Open.

Customer Success Must Spend More Time with Product to Unleash its Full Potential


As digital transformation accelerated in 2020-2021, companies have invested heavily in their customer success (CS) teams.

Cross-Selling and Upselling: The Ultimate Guide


A customer's revenue potential doesn't immediately end at the point of sale. There's a wealth of opportunity for more business beyond each initial purchase — and practices known as cross-selling and upselling can help you tap into it.

2022 Marketing Predictions

Customer Think

This guide was designed to share predictions for 2022 and has been broken into 3 sections: Digital Marketing, Customer Experience, and Marketing Research 2022 Digital Marketing Predictions In this section I will detail our predictions and marketing forecasts for 2022.

The Ultimate Guide to Executive Recruiting

Sourcing the right executive candidates and filling key managerial roles in an organization can be difficult, even in the best of times. Download this eBook to level up your discovery process, talent sourcing, and strategies for reaching your best-fit candidates.

5 Ways Coaching Elevates Team Performance


Coaching others is one of the most important skills a leader can possess but is often undervalued or approached in the wrong way. Rather than viewing coaching solely as a tool for delivering difficult feedback, the most effective coaches use this skill as a complete performance-management tool.

Banking on Customer Success to Drive Investor Attention


It’s only recently that customer success has emerged from being a “nice-to-have.” Today, companies realize that a robust customer success function can help preempt churn and grow revenues without acquiring customers at an exponential pace.

LinkedIn Live: 2021 SAMA highlights and what to expect for 2022


December 22, 2021. LinkedIn Live: 2021 SAMA highlights and what to expect for 2022. December 22, 2021. LinkedIn Live: 2021 SAMA highlights and what to expect for 2022. ? Back to blog.

Why responsible marketing makes commercial sense for charities

Customer Think

The charity sector is often reluctant to talk about commerciality, but that doesn’t mean it’s not important.

The Business Case and Playbook for Data-Driven Sales Coaching

Sales coaching & learning is a wise investment, but also requires you to do it right. This eBook will serve as a springboard for your business case, playbook, and implementation plan as you consider an investment to improve data-driven sales coaching.

Predictive Analytics Blog – The Best of 2021


It’s that time again. The year is coming to an end and we know you’re all eagerly awaiting our “Best of 2021” blog articles. Every year we come up with a theme under which we decorate the five most successful blog articles.

Why Customer Success Now Demands a Seat at the Table


Customer Success (CS) roles and dedicated CS teams have risen in these last few years. In 2019, there were 40,000 CS job vacancies available in the UK alone, and the number is constantly growing with increasing competition in the SaaS market.

LinkedIn Live: 2021 SAMA highlights and what to expect for 2022


December 22, 2021. LinkedIn Live: 2021 SAMA highlights and what to expect for 2022. December 22, 2021. LinkedIn Live: 2021 SAMA highlights and what to expect for 2022. ? Back to blog.

B2B sales enablement trends 2022 – Becoming future fit

Customer Think

With the changes that organizations and markets have been subjected to in the past couple of years, it comes as no surprise that B2B buyers’ expectations continue to change too.

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12 Plays to Kickstart Your Recruitment Process

To stay ahead in this race, every recruiter needs a good playbook. In this eBook, we lay out 12 recruiting plays that can automate key steps in your recruitment process, helping you reduce both the cost and the time it takes to hire the best candidates.

Use these KPIs to optimize your customer service efforts


It’s not easy being in customer service. .

Why companies migrate help desk software and how to do it right


For many businesses, migrating support operations to new help desk software can be intimidating. That hesitancy can be rooted in fears that the process will be too challenging, expensive, and time-consuming. And when using old help desk platforms, companies often ignore the flaws and limitations.

Choosing the Right Contract Value For Your Sales Incentive Plan


As companies move to XaaS sales models with multi-year contracts, their sales incentive plan decisions must also account for choosing the best contract value calculation to incent sellers on. With transactional sales, there is no future sales value to consider.

6 B2B Demand Generation Trends to Watch

Customer Think

TweetLinkedInShareEmail What trends will dominate the demand generation landscape in 2022? We asked the experts at Spear Marketing Group to chime in: “Digital fatigue is real. B2B marketers need to rethink digital-first strategies to better. Blog Digital Marketing

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Increase Revenue with Faster Sales Onboarding

Quotas need to be hit. Revenue goals need to be met. This reality makes shortening sales onboarding time a top priority. This exclusive eBook, Increase Revenue with Faster Sales Onboarding, provides details on how to: • Achieve your sales organization's goals • Increase revenue • Avoid turnover • Give reps a path to success Download the eBook today!