Finance Leadership Profitability Value Proposition 
Red Star Kim
FEBRUARY 8, 2024
And to evaluate the relative attractiveness of different segments Malcolm McDonald on value propositions – How to develop them (kimtasso.com) In professional service firm (PSF) marketing there is the challenge that we often span both B2B and B2C markets , across multiple sectors and for sometimes hundreds of service lines in different territories.
The Chapman Group
DECEMBER 8, 2020
Provides a more Peer-to-Peer level role with senior leaders in their accounts when today’s lack of depth of internal senior leadership makes ongoing “peer-to-peer” exchanges more challenging. Economic Value Propositioning; creating, delivering and validating economic value. Revenue, profit and EBITDA comparisons.
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ClearPoint Strategy
JULY 28, 2021
The four perspectives for for-profit organizations include: Finance. The customer value proposition should be at the core of your strategy, which is why it comes directly after the financials (or mission). For-profit companies typically focus on achieving one of these three value propositions: Product leadership.
The Chapman Group
AUGUST 23, 2020
Provides a more Peer-to-Peer level role with senior leaders in their accounts when today’s lack of depth of internal senior leadership makes ongoing “peer-to-peer” exchanges more challenging. Economic Value Propositioning; creating, delivering and validating economic value. Revenue, profit and EBITDA comparisons.
Hubspot Sales
MARCH 18, 2019
Profits and revenue, meanwhile, can increase by 15%. A key account manager must have an intimate, sophisticated understanding of her account's strategy, market position, finances, products, and organizational structure. Leadership experience (bonus points if you have led a cross-functional team). Key Account Management Strategy.
Insightly
APRIL 15, 2022
One that understands your business and designs (and thoroughly tests) solutions, aimed at making your company more profitable? Do some digging to see if your CRM has a negative value proposition. Your finance team can help. Wouldn’t it be refreshing to have a CRM partner that actually cares about your success?
Red Star Kim
MAY 11, 2023
Towards the end of the post is a review of a classic brands book “ Brand Leadership” By David A Aaker and Erich Joachimsthaler which I published some time ago. Porter’s generic strategies (cost leadership, differentiation and focus) are relevant here. It’s interesting to see how brand management has developed.
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