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Integrating Your CRM With Social Media and Advertising Platforms

Nutshell

Does your company use a customer relationship management (CRM) platform ? It can also integrate with different tools, including social media and advertising platforms. How to integrate a CRM with social media platforms With Nutshell, integrating with different platforms, be it social media or advertising, is easy.

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Selecting Platforms and Systems

SalesPop

How deeply do you evaluate your company’s preferences when selecting a platform or system? Not Done Overnight For a company, selecting a platform or system takes time and effort. Selection of a system or platform requires digging deeper, and many don’t seem to want to do that anymore. What are the routes for the leads coming in?

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The Evolution of Customer Data Platforms: Data Pipelines

Customer Think

Customer Data Platforms: The Evolution I recently wrote an article on Customer Data Platforms (CDPs) which summarized the capabilities, solutions and the realities of building or implementing a CDP.

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Demystifying the Customer Data Platform

Customer Think

Customer Data Platform: The Definition The term Customer Data Platform (CDP) started to gain strength in the mid-2010’s. A CDP is a platform which consolidates all customer and touchpoint data, creates profiles, models and insights, and then uses those insights in targeting and optimization efforts on all available channels.

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How to Stay Competitive in the Evolving State of Martech

The growing demand among buyers for open marketing platforms that can support “BYOD” (bring your own data). How AI-powered analytics are leading to more intriguing and satisfying customer interactions.

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How To Social Sell Across These Different Platforms

The Center for Sales Strategy

The most important thing to remember when doing social selling is that each platform is different. What works on one platform may not work on another. It’s important to understand how each platform works before trying to sell on it. In fact, 78% of social sellers outsell competitors who don't use social media.

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2022 Ecommerce Platform Guide: WooCommerce vs BigCommerce

Groove HQ

Comparing WooCommerce and BigCommerce means comparing two of the larger ecomm platforms around -- if you're on WordPress, it's an easier choice, otherwise - we'll help you sort through the options. The post 2022 Ecommerce Platform Guide: WooCommerce vs BigCommerce appeared first on Groove Blog.

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Drive GTM Efficiency with Tech Stack Consolidation

With a cohesive, integrated tech stack, your revenue teams can deliver an excellent customer experience that sets you up to win faster than your competitors.

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3 Sizzling Ways to Warm up Cold Calls

Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction. Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals.

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How Zoom Uses AI to Ramp up Sales Certification and Proficiency

Zoom––a leading video and communications platform company––was finding it increasingly challenging to train their global salespeople on their multiple product lines and 1000’s of different conversations. The company is the first to offer a platform for immersive sales simulations in natural language. About Second Nature.