Brooks Group

DECEMBER 20, 2023

In the dynamic world of sales, where every decision can make or break a deal, harnessing the power of data is critical. As a sales leader or sales manager, your ability to navigate the complex terrain of market trends, team performance, and individual contributions hinges on a crucial tool—sales metrics.

Sales 92

Sales Decision-making Sales Training Sales Management 92

Brooks Group

MARCH 21, 2024

A powerful lever to improve your team’s sales performance could be hiding in plain sight: sales discovery questions. Asking effective sales questions correlates with success, according to new research : 51% of successful sales teams are effective at sales discovery and questioning. Asking questions is good.

Sales 90

Sales Sales Training Decision-making Value Proposition 90

Brooks Group

SEPTEMBER 21, 2022

Upselling—or offering a more expensive version of a product your customers want to buy—should be a natural component of most sales jobs. Our propensity for buying products online through companies like Amazon have greatly impacted how we buy almost everything. . So why does upselling feel so risky in person?

Emotional Intelligence 72

Emotional Intelligence Negotiation Sales Training Decision-making 72

Brooks Group

NOVEMBER 14, 2023

What is a sales strategy? Every sales leader understands there are pitfalls to building a sales strategy. Many sales teams engage in activities that are working against them, without even realizing it. This post walks you through the four pitfalls of sales strategy and provides best practices to avoid them.

Supply Chain 52

Supply Chain Sales Sales Training Meetings 52

Brooks Group

DECEMBER 14, 2022

“The secret to selling is to be in front of qualified prospects when they’re ready to buy, not when you need to make a sale.”. Bill Brooks, Sales Techniques. For most companies, December scores a hat trick, as it represents the end of all three. Your CRM should be an easy-to-use tool that mirrors your sales process.

CRM 88

CRM Sales Sales Training Decision-making 88

Brooks Group

FEBRUARY 6, 2024

Does your team have a sales process? If not, you may see confusion, lackluster sales performance, and missed quotas. That’s because sticking with a sales process correlates with success—and lack of adherence is a problem at many organizations. What Is Sales Process Adherence? If yes, great. That’s an important first step.

Sales Training 52

Sales Training CRM Sales Meetings 52

Brooks Group

JULY 20, 2023

Warmer weather, long weekends, and kids out of school likely means vacation mode for your sales team and, unfortunately, your prospects. It’s no surprise that many sales professionals find it challenging to stay motivated in the summer. But lower productivity has a big downside—slowed sales growth for your company.

Sales Training 86

Sales Training Brainstorming Sales Negotiation 86

Brooks Group

MAY 17, 2023

At The Brooks Group, we asked over 100 salespeople to take our IMPACT Selling Skills Index ® (SSI) assessment before and after going through our flagship IMPACT Selling ® Sales Training, which focuses heavily on Probing and questioning techniques. But why is the scene funny? In reality, our data tells us otherwise.

Supply Chain 75

Supply Chain Sales Training Decision-making Sales 75

Brooks Group

MARCH 27, 2023

You’re making your first sales call. But if you don’t, why not do a little role-playing to find your rhythm and build your confidence? This comprehensive guide will provide everything you need to know about the mock sales call, from defining it to describing why it’s essential to tips on how to conduct it.

Sales 52

Sales Sales Training Decision-making Negotiation 52

Brooks Group

SEPTEMBER 15, 2022

Sales teams are the backbone of any company. They are responsible for bringing in new business and helping grow the company. This is often due to a lack of training in areas that sales professionals need to succeed. In this post, we will discuss three reasons why companies should invest in team sales training.

Sales Training 52

Sales Training Sales Negotiation Communication 52

Brooks Group

AUGUST 23, 2023

One personality test in particular has become the go-to for sales leaders: The Brooks Talent Index DISC assessment. Michelle Richardson , Vice President of Sales Performance Research at The Brooks Group, is an expert on personality and skills assessments and their impact on sales team dynamics.

Sales 52

Sales Sales Training Communication Sales Management 52

Brooks Group

JULY 6, 2022

Sales people may not know it, but they have a lot in common with recruiters working for the United States Air Force, Air Force Reserve, and Air National Guard. If customers don’t understand who you are, what you do, and why you do it, they’re not going to talk to you. Many of these companies offer tuition assistance or free education.

Sales 87

Sales Sales Training Retail Advertising 87

Brooks Group

JULY 21, 2022

As you may know, The Brooks Group is a sales training company. What you may not know is that our two largest clients use us for recruiter training. This is the innovative training we need as it directly addresses the current challenges we’re facing in a rapidly changing recruiting environment.” .

Manufacturing 52

Manufacturing Onboarding Sales Training Innovation 52

Brooks Group

APRIL 14, 2022

The Brooks Group was recognized by Investopedia as having the best virtual sales training in the country. So it may come as a surprise to learn that we actually recommend live training, at this moment in time. Virtual training is effective, convenient, and has been a necessity for many through the pandemic.

Sales Training 79

Sales Training Meetings Management Sales 79

Brooks Group

OCTOBER 19, 2022

What’s the Difference Between Role-specific and General Training? Sales training typically accomplishes one of two things. . The training will either provide learning around a specific skill, or the training is focused on improving the learner’s ability to succeed in their entire role. Sales Manager.

Sales Training 84

Sales Training Sales Account Management B2C 84

Brooks Group

MAY 17, 2022

Any one of these events would be difficult to manage on its own, but since they’re all happening simultaneously, sales leaders are feeling like they were two years ago: isolated, unsure of what to do and how to direct their teams. Like many businesses, The Brooks Group had a serious problem when the lockdowns began.

Supply Chain 87

Supply Chain Co-Creation Facilitation Sales 87

Brooks Group

APRIL 5, 2023

This can happen to salespeople and sales leaders in a tumultuous selling environment just as easily as it can happen to a pilot during a mid-flight emergency. Imagine your sales team is having trouble closing deals in late stages. They offer you a myriad of reasons why customers simply aren’t buying. What do you do?

Sales Training 86

Sales Training Decision-making Sales Environment Onboarding 86

Brooks Group

MARCH 27, 2023

The dreaded sales slump. The stats aren’t particularly encouraging either, with nearly 55% of all sales reps reporting they don’t feel they have the skills to succeed. The stats aren’t particularly encouraging either, with nearly 55% of all sales reps reporting they don’t feel they have the skills to succeed.

Sales Training 52

Sales Training Sales Brainstorming Prioritization 52

Brooks Group

MARCH 6, 2023

There are no one-fits-all solutions for sales training. The best programs are the ones tailored to your organization and sales force. That is where role-specific sales training comes in. For a program to be effective, it must be tailored to the needs of your sales force; otherwise, it can be counterproductive.

Sales Training 52

Sales Training Sales Leadership Profitability 52

Brooks Group

OCTOBER 13, 2022

Sales team training is an essential investment for any organization. When individuals and teams undergo sales training, they learn the skills and techniques needed to be successful in sales. However, not everyone knows how to make the most of their team sales training.

Sales Training 52

Sales Training Energy and Utilities Sales Negotiation 52

Brooks Group

FEBRUARY 28, 2023

Virtual training provides an easy way for companies to deliver high-quality instruction. By leveraging virtual technologies such as webinars or e-Learning platforms, companies can ensure that their employees receive consistent instruction regardless of physical location. Is virtual learning the best fit for your company?

Sales Training 52

Sales Training e-Learning Sales Digitalization 52

Brooks Group

NOVEMBER 29, 2023

This is especially true when your job is to be a visible ambassador for a company and its products or services. Today, you’ll see far more transactors of products and services adopt terms like account, client, partner, and relationship manager for their job title than the overt “sales representative.”

Sales Training 52

Sales Training Account Growth Client Relationships Account Management 52

Brooks Group

MAY 19, 2021

We are of course talking about sales and marketing, two very critical business units to any organization that would rather fling their toys at each other than play nicely. Indeed, sales and marketing have a history of what I’ll call non-cooperation. With so much competition, and so much at stake, the name of the game is harmony.

Marketing 98

Marketing Sales Value Proposition Sales Training 98

Brooks Group

MARCH 6, 2023

What Is Sales Coaching? Sales coaching is the practice of evaluating and instructing salespeople one-on-one to improve productivity and ensure strong success through coaching sessions. Why Is Sales Coaching Important For The Growth Of Business? Strategic Coaching Deals made by your sales reps contain hazards.

Sales 52

Sales Sales Training Sales Management Facilitation 52

Brooks Group

JULY 13, 2022

The Brooks Group defines value as: You’ll notice right away that when it comes to providing value, perception is everything — which will serve as the first (and arguably most important) tip for salespeople to understand. What would it mean for the company or to themself personally if you could help them overcome that challenge?

Energy and Utilities 73

Energy and Utilities Decision-making Sales Training Profitability 73

Brooks Group

MARCH 27, 2023

Sales conversations can be tough, but with a little practice, you’ll be closing deals in no time. Sales conversation strategies are absolutely essential for closing more deals and achieving success in sales. The last thing you want to do is accidentally give your well-crafted sales pitch to the wrong person.

Sales 52

Sales Sales Training Communication Decision-making 52

Brooks Group

JULY 11, 2022

Sales is all about relationships. In order to be successful in virtual sales, you need to be good at relationship building and have other skills. In order to be successful in virtual sales, you need to be good at relationship building and have other skills. Virtual sales is all about communication. Be a good listener.

Virtual Selling 52

Virtual Selling e-Learning Sales Training Sales 52

Brooks Group

FEBRUARY 27, 2023

The hiring process is tricky, especially if you are looking for someone who meets your company’s qualifications. Why is the position open? Did someone depart from the company? Your group should gather and create a strategy as you determine the best possible route for bringing someone new on board.

Sales Training 52

Sales Training Advertising Decision-making Meetings 52

Brooks Group

FEBRUARY 28, 2023

Sales team management software is being used widely by many companies to boost their revenues. What Is Sales Management? A sales management process involves working together towards a common goal to increase profit and revenue targets by implementing strategies to help the sales team hit set targets.

Software 52

Software Software Management Sales 52

Brooks Group

JULY 14, 2021

A recent survey of B2B enterprises with channel operations showed that: 91% of companies plan to increase revenue directly attributed to their partner network. Yet, only 20% of these companies say their sales program through these channels are effective. Product training is the key to success. How do they earn funds?

Manufacturing 52

Manufacturing Logistics Sales Training Sales 52

Brooks Group

JULY 27, 2022

As we pass the half-way point of the year, sales managers may start to hear a few grumblings that quotas are too high. While it’s wise to reassess sales targets to make sure they are realistic, assuming they are too high might be a mistake. Forbes reported that in 2017 that 57% of sales reps failed to meet quota.

Supply Chain 75

Supply Chain Sales Sales Training Negotiation 75

Brooks Group

JUNE 27, 2022

Sales negotiation is a critical skill for any sales professional. However, with the proper negotiation training, you can learn how to be a better negotiator and close more deals. We will discuss everything you need to know about sales negotiation, providing valuable tips that can help you improve your negotiation skills.

Negotiation 84

Negotiation Emotional Intelligence Sales Profitability 84

Brooks Group

APRIL 17, 2023

What Is the Best Enterprise Sales Training? Enterprise selling is sometimes overlooked in companies’ training because the sales process focuses more on other parts of the training deemed more important. However, enterprise selling is one of the most important parts of company sales training.

Sales Training 52

Sales Training Negotiation Sales Decision-making 52

Brooks Group

MARCH 29, 2023

If you’ve ever conducted a sales call, you know how anxiety-inducing it can be. For this reason, doing pre-sales call research is crucial. Before making a sales call, pre-sales call research involves gathering information about potential customers, their company, and their needs.

Decision-making 52

Decision-making Sales Sales Training Facilitation 52

Brooks Group

JULY 14, 2023

Now, instead of focusing on transactional sales, salespeople must be capable of building long-term relationships beyond the initial sale and maintain their standing as trusted business advisors to your customers. A consultative sales approach is the skill they need in order to do that. What Is a Consultative Sales Approach?

Sales 71

Sales Sales Training Brainstorming Communication 71

Brooks Group

JANUARY 10, 2023

One of the most common requests we receive at The Brooks Group is for sales negotiation training on closing techniques. Too many sales managers think their team has a closing problem, when in reality, they have a prospecting problem. Treat prospecting as the lifeblood of your sales career. Check it out!

Negotiation 77

Negotiation Sales Training Profitability Construction 77

Brooks Group

MARCH 6, 2023

The objective of sales negotiations is to have a strategic conversation with your client that ultimately results in an agreement’s approval. Sales professionals will likely utilize this skill often during their careers because it is crucial for both customers and sellers. Is Negotiation Important For Salespeople?

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Negotiation Sales Sales Training Decision-making 52