Remove why-now-is-the-time-to-incorporate-analytics-into-your-sales-coaching-process
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Achieve more engagement and buy-in: Relationships, Plan, Expectations, Benefits, Persuasion and Training

Red Star Kim

The session used the 7P model of buy-in to explore rational and emotional tools to achieve buy-in: Plan, Process, People, Psychology, Persuasion, Pressure and Patience. This is challenging as everyone is time poor and most communications are digital. And we can ask questions Why are questions so important? Everyone is different.

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Sales Targeting Toolbox for Professional Services Firms

Red Star Kim

At the recent Business Development for Professionals – 2024 Virtual Conference – MBL Seminars I presented a session entitled “Supporting Fee-Earners in Sales Targeting”. Here is a summary of the sales targeting toolbox for professional services firms.

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How Sales Enablement & Sales Managers Can Partner to Drive Results

Mike Kunkle

There’s still a lot of talk these days in the sales enablement community and the market at large about the need for sales and marketing alignment. If it sounds as if I’m ignoring the need for top-down support for enablement from company executives and especially sales leadership – trust me, I’m not. Insert ominous music here.].

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There are Limits to What Sales Enablement Can Fix

Mike Kunkle

Senior sales leaders and C-suite execs, this one’s for you. In an expanding number of vertical industries (but not yet everywhere), the concept of “enabling the sales force” has exploded. Way back in 2003, I worked in a department called Performance Development and led the Sales Performance Development team.

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5 Hybrid Sales Strategies to Leverage in 2022, According to Dropbox's VP of Sales

Hubspot Sales

For one, it provides your employees with flexibility and autonomy to work where they'd prefer. It also has major economic benefits from a cost of sales perspective — for instance, rather than paying for each sales rep to travel to meet in-person with buyers, plenty of selling can now be done virtually. Let's dive in.

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Mastering the Go-to-Market Strategy: The Ultimate Guide

Arpedio

But what exactly is a Go-to-Market strategy, and why is it so crucial? It encompasses various elements, including market research, product positioning, sales channels, marketing tactics, and distribution methods. Importance of a Well-Crafted GTM Strategy The importance of a well-crafted GTM strategy cannot be overstated.

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How to build a sales enablement strategy

PandaDoc

You’re probably here because you want to build a successful sales enablement strategy for your business. Read on to discover how to create effective sales strategies through the power of enablement and turn your team into an all-star performance machine. What is a sales enablement strategy?

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