SBI Growth
DECEMBER 26, 2012
From my point of view, three big trends will affect marketing planning in 2013. As we head into 2013, it is taking on new meaning. An important step to take for 2013 is to bring these together into a comprehensive digital marketing strategy that best connects with your customers. Look for nurture marketing to expand in 2013.
SBI Growth
JANUARY 21, 2013
Here are the biggest threats to the CSO in 2013. Armed with Marketing Automation Software, CMOs are tracing new customers back to their campaigns. As their average customer acquisition cost drops, they can lower prices. Last month, I sat in on four software demonstrations for a client. 2013 is going to be tough year.
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Hubspot Sales
MAY 6, 2024
Your favorite graphic design software or AI tool may just be a unicorn startup dazzling in plain sight. Since the term‘s inception in 2013, they’ve attracted immense attention and praise; there's even a reality television show called Unicorn Hunters that capitalizes on this public fascination. Grammarly , a writing assistant software.
NG Data
JUNE 25, 2021
The customer data platform (CDP) space is pretty crowded with many acquisitions and vendors entering the market over the last few years. Basic CDPs align with the original definition of a CDP coined by David Raab back in 2013, that is “packaged software that builds a unified, persistent customer database which is.
QYMATIX
JANUARY 31, 2023
There is a reason for the term “technology jungle” As a B2B company, it is often difficult to decide which tools for marketing and sales it should include in the software portfolio. The three selected software tools complement each other and result in a comprehensive “marketing & sales software portfolio” 1.
Zendesk
JANUARY 24, 2022
Client acquisition and retention. August 2013 – April 2017. Customer acquisition proficiency. Implemented unique marketing strategies to boost client acquisition rate by 18%. Data is crucial for showing off your sales experience, but that information can be strenuous to track without the right software.
Zendesk
JUNE 3, 2022
With that experience and insight in his pocket, later in 2013, he closed his first enterprise deal for hundreds of thousands of dollars. Building a platform on top of that data application was the next step, putting the software in software-as-a-service. They weren’t even charging for the product in the early days of 2013.
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