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How the Big Deal Review Will Rescue 2013

SBI Growth

41% of b2b sales organizations missed the Q1 revenue target. If you missed Q1, you need a monster Q2 to save 2013. A Special Offer for SBI Blog Subscribers. If you are a subscriber to this blog, we have an offer for you. This offer expires on April 30 th , 2013. CEOs and sales leaders don't know why big deals push.

B2B 127
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4 Buyer Trends That Will Shake Marketing in 2013

SBI Growth

Let us look at four buyer trends bound to shake up marketing in 2013: 1. Without one in place for 2013, the probability of standing apart from the din of clicks will be remote. Allocating marketing spends on content forms buyers do not want is a bigger risk in 2013. Turn off the fire hose please! Can you make it exciting please!

Marketing 132
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Maximize Your "B Player" Sales Talent in 2013

SBI Growth

Welcome to the final SBI blog post of the year! By now, HR and Sales leaders have solidified their common 2013 goals. Once the assessment is done, take the following actions: Nudge C players out of the organization. A future blog post will focus on ways to maximize their potential.). Time for Topgrading. The Oreo Factor.

Sales 113
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Operationalize Personas to Meet Your 2013 Goals

SBI Growth

Do you want to increase sales and meet your 2013 goals? Over the past year, many organizations have built buyer personas (Read more about buyer personas here and here ). Note: If your organization has already built personas skip to second key. Hey, Sales Operations leaders. Are you up for playing the role of Superman?

Meetings 115
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VP-Sales: Optimize AEs Time to Make Your 2013 Number

SBI Growth

At this point in the year, you are prepping for SKO 2013. The New 2013 sales strategies are presented. How do you Get your AEs to Stop Grumbling about 2013? Step 2 (to be covered more extensively in my next blog) will shift / remove the non-selling and no-value-add tasks off their plate. Compile this data for 4 weeks.

Sales 97
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6 Reasons Why Blogs Produce More Leads

SBI Growth

When I ask about inbound marketing and what they are doing about content marketing, things like publishing a blog , their eyes glaze over. Content marketing is a new muscle for most organizations. Let’s take a closer look at blogs and why they are so effective in producing leads. We're here to help.

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5 Traits You Need to Be an ‘A’ Player in 2013

SBI Growth

5 Traits You Need to Be an ‘A’ Player in 2013. This is not a blog on technology. The graphic below demonstrates the uplift sales organizations experience when a step-by-step sales process is implemented. As a sales rep, every so often you must ask yourself the question: Are you aiming for the bull’s-eye…or wearing it?