article thumbnail

Be more strategic: Top-down or bottom-up, marketing and sales integration and property marketing

Red Star Kim

Align, integrate, focus, educate, champion (kimtasso.com) July 2018 Integrated marketing – Sector, KAM and CEM (kimtasso.com) August 2016 Property marketing Our delegates from the real estate sector raised some interesting questions. the bricks and mortar).

Marketing 130
article thumbnail

Campaigns, thought leadership and project management – Early engagement, scoping and risk management

Red Star Kim

41% Marketing 24% PR/Communications 24% Business development 6% Events 6% Content creation How confident are you about developing and implementing campaigns? 0% 6% 0% 6% 24% 47% 12% 0% 6% 0% Which aspect of the session is of most interest? 100% Yes – but we could do better Which research methods have you used?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The 5 Stages of Entrepreneurship

Hubspot Sales

Chanty is a communication and team collaboration app that went head-to-head with companies like Slack. A written business plan is even more essential if you’re seeking investors in your company. Potential investors want to see the extent to which you envisioned your business. A perfect example is Chanty.

article thumbnail

Scaling Your Business: 6 Stages You Need to Know

Hubspot Sales

David Skok, of Matrix Partners , argued at SaaStr Annual 2018 that businesses should connect the two by searching for repeatable, scalable, and profitable growth. Instead, when speaking to investors or board members, focus less on your valuation and more on how risk changes your valuation over time. Focus on risk reducers.

Investors 101
article thumbnail

Sales growth rate: Calculation + growth strategies

Zendesk

This rate is not only used by your company to look at internal successes and problems, it’s also analyzed by investors to see if you’re a company on the rise or a company starting to stagnate. Whatever happened in 2018 was catastrophic to the average annual sales growth rate. Increase communication in a personal sales market.

Sales 52
article thumbnail

These Shark Tank Winners Share Tips for Swimming with the Big Fish

Hubspot Sales

You’ve got to keep the lines of communication open,” something Paschall has mastered as she continues to run both businesses successfully. Early on, as they were seeking support from investors, Paschall would cold-call CEOs seeking advice. Speaking in front of investors. It takes a lot of trust. Mind the Gap.

article thumbnail

MiFID II: What It Means For Your Business And How To Be Compliant

Tenfold

Markets in Financial Instruments Direction II, or MiFID II, is an expansive set of regulations governing EU investment firms that goes into effect on 3 January 2018. This will ensure that all trades are conducted fairly and with an open process that protects the investor. Why MiFID II, and Why Now?