Strategic Account Management Association

APRIL 5, 2021

They make great paperweights, but if asked about specific details, most of us might offer an uneasy grin, knowing that we have companions-in-arms, equally guilty of shirking that responsibility to read altogether. Take a look at Ford Motor Company’s Proxy Statement for 2020 below. So what do you notice about the points above?

Manufacturing 520

Manufacturing Account Management Decision-making Meetings 520

Red Star Kim

SEPTEMBER 8, 2023

Context and curiosity drive commerciality and pricing By exploring key themes in commerciality and entrepreneurship, we saw why risk management and anticipating return on investment (ROI) is critical when making the business case for marketing investment. And the strategic need to align marketing objectives to a firm’s strategic intent.

Procurement 147

Procurement Value Proposition Finance Artificial Intelligence 147

Red Star Kim

SEPTEMBER 5, 2023

Neuroplasticity There’s a detailed section on brain basics (including explanations on neurons, neurotransmitters and brainwaves) for those who are unfamiliar with neuroscience which you’ll need to make sense of the later content of the book. And guidance on making best use of digital training technologies. Stories aid stickiness.

Facilitation 147

Facilitation e-Learning Emotional Intelligence Key Account Management 147

Account Manager Tips

APRIL 26, 2021

How much money does a key account manager make? Money can't buy happiness, but it sure makes misery easier to live with. Find out how much money key account managers REALLY make! How much money does a key account manager make? Develop influential relationships with decision-makers. Enough for champagne and caviar?

Key Account Management 242

Key Account Management Account Management Management Negotiation 242

Red Star Kim

DECEMBER 2, 2022

How can I make the time to be proactive? We discussed a variety of ways to free up time so that you can shift towards being more proactive, including: Time management – Deploy techniques to manage our time effectively – especially blocking regular time out to think. Plan my career as I plan a marketing project to make it happen.

Marketing 130

Marketing Communication Meetings Strategic Thinking 130

ClearPoint Strategy

MARCH 30, 2021

The three organizations each take a different approach, but there’s one thing that they all agree on – linking budget to strategy has made their organization more resilient and able to navigate the challenges of 2020. In the past, they used a base budgeting method , categorized by the strategic plan.

Government 52

Government Strategic Thinking Business Planning Decision-making 52

SBI

JULY 1, 2020

5 Ways to Uncover Strategic Account Revenue. Now, with the economic uncertainties of 2020, sales teams of all sizes are desperate for a more strategic approach to building dependable and ongoing opportunities to optimize customer revenue in their most strategic accounts. Identify and Develop Revenue Growth Ideas.

Account Planning 72

Account Planning Decision-making Stakeholders Leadership 72