Showpad 2021 Modern Selling Study: Enablement Drives B2B Selling Behaviors
Showpad
JUNE 29, 2021
**This post is part of a series based on Showpad’s 2021 Modern Selling Study. Showpad’s 2021 Modern Selling Study found that sales enablement has become more important since the start of the pandemic. Enablement for GTM teams becomes the engine to drive adaptive selling behaviors in a digital world. Survey demographics.
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