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Managing Partners’ Forum Strategy Summit

Red Star Kim

My takeaways from the insightful facilitators and panellists were: Recruitment of lawyers is down on previous years whereas business support is up Increase in tax hires in law firms Increase in marketing roles (exceeding 2019 numbers) Whilst training/learning roles shrunk compared to 2019 there was an increase in employee relations roles Legal sector (..)

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Short and Long-Term Recruiting Challenges in 2023

Chally

There will be many existing and new recruiting challenges 2023 that recruiters will face. Changes in the economy, a decrease in workers, and the demand of candidates for remote work are forcing recruiters to adjust their strategy to adapt in the current job market. What are the recruitment challenges 2023 may bring?

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Vetting Freelance Talent in 2023

Strategic Communications

You need someone who can not only produce high-quality work, but also communicate effectively and understand your brand’s unique voice,” says Marcus Clarke, founder and head of SEO at Searchant. Note: This article first appeared in the May 2023 issue of Information Today.)

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Top 2023 SMB technology predictions that business owners want to know

ACT

It’s probably no surprise that this last year came and went in a blur, and now we’re talking about the smart strategies we want to implement in 2023 to be more efficient and productive than ever before. What new SMB trends will be popular in 2023? Artificial Intelligence (AI) will continue to be popular in 2023. Automation.

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Update on marketing and business development (M&BD) team structures

Red Star Kim

Process integration – Some firms separate out marketing, communications and sales functions – usually the larger firms where more specialisation is required. They then brief and manage the operations team for implementation support on communications, events, design, content production and email campaigns.

Marketing 130
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How Marketing and Business Development (M&BD) Assistants can shine – Develop knowledge and skills, build personal brand and increase visibility

Red Star Kim

The session comprises three elements: marketing and business development fundamentals, practical marketing communication and business development skills and growing your career. There were breakout sessions where assistants from different sectors and firms worked together to compare and share their thoughts.

Marketing 130
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Preparing M&BD professionals for the future – learning, skills and knowledge transfer

Red Star Kim

(Video) (kimtasso.com) Essential soft skills for lawyers (kimtasso.com) Insights included: Process Clarity of learning aims Processes to capture new learning and training needs Methods to measure satisfaction, effectiveness and impact Technology harnessed with online learning platforms that provide both suggestions and standard content Allow people (..)