DemandFarm

MARCH 31, 2023

With the growing size of buying groups in the digital age, it is imperative to consider factors that play into the challenges and benefits of digital key account management. Challenges in Shifting to Digital Key Account Management Shifting to Digital Key Account Management also comes with its fair share of challenges.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

Arpedio

DECEMBER 19, 2023

The vital role of Customer Success in Account Management Explore ARPEDIO's Account Management Software ← Back to blog In recent times, companies have come to realize the significance of aligning their customer success and account management strategies. Let’s dive in!

Account Management 52

Account Management Communication Management Artificial Intelligence 52

Strategic Account Management Association

FEBRUARY 3, 2022

In mapping a rich understanding of how key players relate to one another, account managers can start to uncover the manner in which things happen in the organization—insights not visible to the untrained eye. It takes time to map the political structure hidden behind the organizational chart, but it’s time well spent. What’s in motion?

Account Planning 400

Account Planning Supply Chain Prioritization Digital Transformation 400

ProlifIQ

JUNE 12, 2024

Stakeholders: Understanding “who is who” and the footprint of an account. This will determine how you leverage your team for communication with different stakeholders across the organization. Planning in Key Account Management Grab our template on account planning! Also, areas for quick wins!

Key Account Management 52

Key Account Management Account Planning Stakeholders Account Management 52

Miller Heiman Group

APRIL 9, 2019

According to CSO Insights research , only 29 percent of organizations report being effective at using a formal process for account engagement and development of relationships with key stakeholders. When managing large accounts, many sales teams struggle to access diverse stakeholders. Develop a Situation Appraisal.

Stakeholders 92

Stakeholders Value Proposition Decision-making Account Management 92

Account Management Skills

AUGUST 24, 2021

In this episode, I talk to Alex Raymond from Kapta about everything to do with account management processes. Not project management systems, not CRM systems, but having a dedicated system to guide the agency account management team, when it comes to managing and delve developing existing client relationships.

Account Management 98

Account Management Management Account Planning Co-Creation 98

ProlifIQ

MARCH 30, 2023

The account planning process includes assessing an account’s business needs, goals, and structure and making sure your product or service delivery and value meet and exceed the expectations of your key accounts. An account plan should be interactive and a living, breathing document used as a framework for the account.

Account Planning 98

Account Planning Key Account Management Account Management Stakeholders 98

ProlifIQ

NOVEMBER 15, 2022

You need a comprehensive account management strategy. . With fewer large companies open to purchasing technology at this moment, it’s critical to understand these things when enterprise selling: Who are your top strategic accounts? . It’s time to do some research, align with marketing, and build out that account in your CRM.

Account Management 52

Account Management Stakeholders CRM Key Account Management 52

Arpedio

FEBRUARY 14, 2024

By implementing strategic account planning , businesses can gain a deeper understanding of their customers’ needs, set clear objectives, and develop effective strategies to meet those objectives. Voice of Customer (VOC) Listening to the voice of the customer is paramount in strategic account planning.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Arpedio

FEBRUARY 14, 2024

By implementing strategic account planning , businesses can gain a deeper understanding of their customers’ needs, set clear objectives, and develop effective strategies to meet those objectives. Voice of Customer (VOC) Listening to the voice of the customer is paramount in strategic account planning.

Account Planning 52

Account Planning Account Management Value Proposition Stakeholders 52

Account Management Skills

MAY 4, 2021

This episode is for you if you’re interested in the role of account management within an app development company. Tim Moore , account director at Sonin joined me. what he believes makes a successful account manager in his agency. So going back to the account manager role. Tim 04:05. Tim 04:35.

Account Management 52

Account Management Management Banking Insurance 52

Account Manager Tips

JUNE 29, 2021

Close any gaps in your solution, meet all commitments and ensure your client is satisfied. Create contact plans to keep in touch with key stakeholders in your company and your client's. Your job as a key account manager is to deliver the kind of value that convinces your clients to stay in the loop. Improve communication.

Suppliers 246

Suppliers Shareholders Stakeholders Decision-making 246

ProlifIQ

JUNE 21, 2023

Account planning is a fundamental practice in sales account management that involves creating a strategic roadmap to unlock the full potential of each customer account. Additionally, an effective account plan identifies key stakeholders within the account, including decision-makers and influencers.

Account Planning 52

Account Planning Value Proposition Account Management Stakeholders 52

DemandFarm

NOVEMBER 3, 2023

Even before they interact with different stakeholders, your team must be armed with a unified plan and must have access to all relevant information. Members of your sales team can access and edit these documents that are available to anyone who might need them.

Management 52

Management Artificial Intelligence Stakeholders Decision-making 52

Arpedio

JUNE 2, 2023

The more successful your clients become, the more your account revenue goes up. An account plan isn’t some boring corporate document gathering dust on a shelf. An Account Plan is your secret weapon to make that a reality. Here’s the deal: Account Plans give you an edge in the competitive sales landscape.

Account Planning 52

Account Planning Account Management Client Relationships Stakeholders 52

ProlifIQ

FEBRUARY 23, 2023

This will give you insight into the other players you’ll want to connect with and primes them to understand your solution affects multiple functions/stakeholders. This puts you in a position to bring a distinct POV to those stakeholders you just uncovered. Should we invite Nancy to our next meeting to cover that?”

Stakeholders 52

Stakeholders Account Planning Decision-making Facilitation 52

Mike Kunkle

FEBRUARY 5, 2023

Yet, it’s still documentable; still a process. By the way, even Gartner isn’t saying that – they discerned it and documented it – they’re just saying it’s a long, hard slog sometimes.) The most commonly supported activities for commercial methodologies include prospecting and opportunity management.

B2B 198

B2B Sales Decision-making Negotiation 198

Account Manager Tips

SEPTEMBER 29, 2020

Are you doing key account management the hard way? Effective key account management requires you to increase profits, develop relationships, increase satisfaction, grow revenue, improve retention and reduce conflict. Let's take a look at 7 of my favourite key account management tools. Table of Contents. (1)

Key Account Management 130

Key Account Management Account Management Management Meetings 130

Account Manager Tips

JULY 28, 2020

How does your account management team keep up with the challenges and opportunities presented by growth? And how do you define account management objectives that deliver results? I'm excited to share my conversation with Calin Muresan , Existing Business Manager at Netguru. 07:27 Example of aligned KPIs.

Account Management 130

Account Management Management Account Planning Organization 130

Arpedio

DECEMBER 22, 2021

Ned has over 12 years of professional sales experience, 10 of which he has spent in healthcare sales, strategic account management and sales leadership working for Medtronic, the largest medical device company in the world. Chris has previously worked 40+ years for DHL, latest as Global Sales Director. Harvey Dunham.

Supply Chain 52

Supply Chain Account Management B2B Stakeholders 52

Arpedio

DECEMBER 22, 2021

Ned has over 12 years of professional sales experience, 10 of which he has spent in healthcare sales, strategic account management and sales leadership working for Medtronic, the largest medical device company in the world. Chris has previously worked 40+ years for DHL, latest as Global Sales Director. Harvey Dunham.

Supply Chain 52

Supply Chain Account Management B2B Stakeholders 52

Gordian Business

AUGUST 27, 2019

Value with your strategic accounts means focusing on the concept of joint value creation between a strategic supplier and a key account. The greatest opportunity in your major accounts is your quarterly meetings with executives from your team and key executives from your key account.

Digitalization 52

Digitalization Suppliers Government Healthcare 52

SBI

JULY 15, 2021

Your account team needs to have a common understand of an account or opportunity – the key stakeholders, their goals, and company objectives. This requires collaboration and a well-documented account plan. . Account Visibility = Agility. This also provides a better customer experience.

Procurement 57

Procurement Account Planning Sales Stakeholders 57

Account Manager Tips

JULY 9, 2020

Your first 90 days in a new job as an account manager are the most challenging.and with the most at stake. Some hiring managers move fast and you may not have the time to do your plan justice if you haven't at least got a draft completed. Are you moving to account management from a different profession?

Account Management 130

Account Management Management Key Account Management Stakeholders 130

Arpedio

NOVEMBER 7, 2022

The MEDDIC sales methodology is well-suited for enterprise sales organizations as enterprise sales (almost always) require 1) engagement from numerous stakeholders, and 2) a complex solution to meet their needs. And don’t forget to document your sales conversations. Identify Pain. What is the pain the company is trying to solve?

e-Learning 52

e-Learning Decision-making B2B Sales 52

Arpedio

NOVEMBER 7, 2022

The MEDDIC sales methodology is well-suited for enterprise sales organizations as enterprise sales (almost always) require 1) engagement from numerous stakeholders, and 2) a complex solution to meet their needs. And don’t forget to document your sales conversations. Identify Pain. What is the pain the company is trying to solve?

e-Learning 52

e-Learning Decision-making B2B Sales 52

Arpedio

JANUARY 26, 2022

White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. By performing White Space Analysis on your key accounts, you’ll be able to: Spot opportunities for cross- and upselling.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

Arpedio

JANUARY 26, 2022

White Space Analysis for Key Account Management. There’s no denying that White Space is intriguing for all stakeholders in the SAM (Strategic Account Management) ecosystem. By performing White Space Analysis on your key accounts, you’ll be able to: Spot opportunities for cross- and upselling.

Account Management 52

Account Management B2B Key Account Management Co-Creation 52

SmartKarrot

MARCH 25, 2022

Apply here: [link] Role: Senior Customer Success Manager Location: Remote, United States Organization: Splash (SplashThat.com) As a Senior Customer Success Manager, you will own an assigned book of Enterprise accounts, guiding each customer towards value and growth. Apply here: [link].

Customer Success 19

Customer Success Account Planning Stakeholders Finance 19

SmartKarrot

DECEMBER 1, 2022

Attend regular internal meetings and provide project status updates and follow up on client requests. Attend client meetings as needed. Review functional scope documents (for enhancements with the system) with internal organization to ensure full details of new functionality have been captured. Apply here: [link].

Customer Success 19

Customer Success Client Onboarding Onboarding Key Account Management 19

SmartKarrot

JANUARY 10, 2023

Refining and adding to the initial strategy laid out in sales for key accounts through collaboration with all key internal and external stakeholders. Implementing a defined strategy to aid and hold clients accountable to their overall video goals from the timing of production to using the videos to gain ROI. Apply here: [link].

Customer Success 19

Customer Success Supply Chain Co-Creation Stakeholders 19

SmartKarrot

APRIL 12, 2023

Consistently meet monthly and quarterly revenue targets and proactively spot chances for an account’s expansion and growth. Create enduring connections with important client stakeholders at all levels, from the ground up to the C-suite, by engaging in regular, proactive communication with them.

Customer Success 19

Customer Success Onboarding Stakeholders Communication 19

Account Management Skills

MARCH 9, 2021

Differences between the role of the account manager and project manager and how they can work together efficiently. * The downsides of the hybrid role where the project management and account management function are in a combined role. And change control management.

Digitalization 40

Digitalization Management Account Management Communication 40

SmartKarrot

MAY 11, 2022

Be the named contact for specific strategic accounts and own senior customer stakeholder relationships. Act as the first line of escalation for your team’s account portfolio with ultimate responsibility for the customer health and their revenue. Drive Front product adoption to achieve the best-in-class retention goals.

Customer Success 19

Customer Success Value Proposition Stakeholders Onboarding 19

SBI

JULY 1, 2020

Account managers are able to make intentional connections by using relationship mapping tools that map key stakeholders and their influence on the buying decisions at their organization. While this is the most critical phase of the account planning process, it is also the most overlooked and under-measured.

Account Planning 72

Account Planning Decision-making Stakeholders Leadership 72

Account Management Skills

AUGUST 7, 2023

We also ran an AI for Account Managers webinar recently together with Roy Murphy and the recording has been asked for several times. We help them protect their assets, monetize them, develop strong contracts with their clients and other stakeholders and navigate marketing regulations. 10:02 Jenny Plant Okay, good advice.

Energy and Utilities 52

Energy and Utilities Negotiation Account Management Marketing 52

SmartKarrot

SEPTEMBER 17, 2021

Role: VP, Customer Success Location: Atlanta, GA, US Organization: CMSPI As a VP of Customer Success, you will oversee the management, growth, and increased engagement of existing merchant accounts. Ongoing management and development of overall Customer Success team/function. Identify and document expansion opportunities.

Customer Success 17

Customer Success Account Management Negotiation Customer Experience 17