Arpedio

SEPTEMBER 25, 2023

Key account management vs. traditional sales ← Back to blog The game of sales and customer relations has changed – staying competitive is no longer just about making the sale; it’s about nurturing valuable, long-lasting relationships with your top-tier clients. Table of Contents What is Key Account Management?

Key Account Management 52

Key Account Management Account Management Management Sales 52

ProlifIQ

FEBRUARY 27, 2023

If you want to run a successful B2B business, it should be focused on acquiring large customers and growing the number of users or products inside those key accounts. This is typically done through something called key account management. What is Key Account Management (KAM)?

Key Account Management 52

Key Account Management Account Management Management Prioritization 52

Hubspot Sales

MARCH 18, 2019

The answer: Key account management. In this comprehensive guide to key account management, you'll learn: The definition of key account management. How to know whether your company needs a key account management strategy. The difference between key account management and selling.

Key Account Management 127

Key Account Management Account Management Management Account Strategy 127

Account Manager Tips

JULY 27, 2020

Which means as an account manager, you’ve got to rely on instincts (and maybe a little prayer). You can’t run an account management team like that, let alone a business. I’m excited to share my conversation with Calin Muresan , Existing Business Manager, at Netguru. 03:34 The best thing about account management.

Account Management 130

Account Management Business Growth Management Account Planning 130

Account Manager Tips

JUNE 23, 2020

Phil is an account management and sales professional professional with a wealth of experience and wisdom he's distilled into The Tenets of Account Management. These guiding principles have served Phil well and I know they will help you find success as a key account manager. The Tenets of Account Management.

Key Account Management 182

Key Account Management Account Management Management Suppliers 182

DemandFarm

MARCH 31, 2023

With the growing size of buying groups in the digital age, it is imperative to consider factors that play into the challenges and benefits of digital key account management. Challenges in Shifting to Digital Key Account Management Shifting to Digital Key Account Management also comes with its fair share of challenges.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

Arpedio

APRIL 13, 2023

Stakeholder Management: A Must Read Guide ← Back to blog Stakeholder management refers to the process of identifying, understanding, and engaging with individuals or groups who have a stake or interest in a project, initiative, or organization. What is Stakeholder Management? What is a stakeholder?

Stakeholders 52

Stakeholders Management Shareholders Suppliers 52

DemandFarm

APRIL 11, 2023

Digital Key Account Management is the process of managing and growing a company’s most important customers using digital tools and technologies. It is essential for Sales Enablement , as it enables businesses to manage their key accounts more efficiently and effectively.

Key Account Management 52

Key Account Management Account Management Digitalization Management 52

Arpedio

OCTOBER 20, 2023

Understanding the power of a stakeholder matrix – A comprehensive guide Relationship Mapping Software ← Back to blog In the dynamic landscape of account management, understanding your clients’ needs, expectations, and concerns is paramount to building lasting and mutually beneficial relationships.

Stakeholders 52

Stakeholders Account Management Client Relationships Decision-making 52

DemandFarm

APRIL 26, 2023

Key Account Management (KAM) focuses on building long-term relationships, and aims to improve customer satisfaction – especially in a B2B scenario. A key account manager’s primary responsibility is ensuring that the needs of key clients are met, and that they remain satisfied with the company’s products and services.

Key Account Management 52

Key Account Management Account Management Interpersonal Skills Management 52

Arpedio

FEBRUARY 3, 2022

Are you ARPEDIO’s new Account Manager within the Nordics? Are you ARPEDIO’s new Account Manager within the Nordics? Are you ARPEDIO’s new Account Manager within the Nordics? ? Are you an aspiring future Account Executive and have a passion for sales and leadership? Back to careers.

Account Management 52

Account Management Management B2B Healthcare 52

Arpedio

FEBRUARY 3, 2022

Are you Arpedio’s new Account Manager within the Nordics? Are you Arpedio’s new Account Manager within the Nordics? Are you Arpedio’s new Account Manager within the Nordics? ? Are you an aspiring future Account Executive and have a passion for sales and leadership? Back to careers.

Account Management 52

Account Management Management B2B Healthcare 52

Account Management Skills

APRIL 22, 2024

This helps any new client taking over see we’ve been consistently adding value – it also helps you prove your value to other (possibly more senior) client stakeholders in the client’s business. We need to be documenting the outcomes so we keep a record of how we’ve achieved outcomes over time.

Account Management 52

Account Management Suppliers Management Stakeholders 52

Red Star Kim

OCTOBER 25, 2023

CogniClick is a nifty system (backed by an expert team) to enable you to conduct fast, quick polls and pulse surveys amongst your clients and stakeholders and to also develop maturity assessments and similar thought leadership content. Another valuable AI-powered tool for the MarTech armoury. White Papers) for lead generation.

Banking 130

Banking Artificial Intelligence Cybersecurity Key Account Management 130

Arpedio

APRIL 29, 2024

(SAMA = Strategic Account Management Association. Explore actionable strategies, best practices, and innovative approaches that promise to revolutionize the way you approach Strategic Account Management. ARPEDIO is one of the Global Technology Partners of SAMA).

Key Account Management 52

Key Account Management Account Management Ecosystem Leadership Global Accounts 52

Hubspot Sales

MARCH 14, 2022

Sales orgs stand to gain a lot from incorporating project management principles into their operations. While sales project management is loosely defined and often overlooked, sales leadership should at least consider folding the core tenets behind it into their broader objectives and sales reps' day-to-days.

Management 89

Management Stakeholders Facilitation Sales Leadership 89

Red Star Kim

SEPTEMBER 26, 2023

increasingly M&BD professionals play a part on the front line of client contact for example, as account managers) Client concentration? In this case, account managers liaise with the fee-earners. The growth of MarTech in professional services – an overview (kimtasso.com) Account management or project support?

Marketing 130

Marketing Key Account Management Account Management Artificial Intelligence 130

Red Star Kim

JUNE 16, 2022

The MBL workshop on Referrer and Intermediary Management earlier this week combined those in front-line fee-earning roles (e.g. employment and family solicitors) with those from marketing and business development in legal, tax, wealth management and property firms. content management, events etc) in which they should do so.

Management 130

Management Key Account Management Digitalization Communication 130

KAM With Passion

MARCH 17, 2022

Once this organisation will have progressed enough on complex sales and on basic account management, it be in a much stronger position to enhance and expand its KAM intiative. Managing customers well requires 3 complementary capabilities. Account Management & Delivery. Key Account Management.

Key Account Management 130

Key Account Management Account Management Co-Creation Global Accounts 130

Account Management Skills

APRIL 13, 2021

I think there are loads of tips here for account managers who are dealing with their clients. Before I ask you to fill in a few of the gaps, listening is the most important skill for any account manager and I’ve been wanting to get an expert in the field of listening. So this is a good topic to kind of understand.

Account Management 52

Account Management Management Communication Brainstorming 52

Account Manager Tips

OCTOBER 28, 2022

Every month I share a selection of popular titles to help with your professional development as a key account manager. Conversation is at the heart of key account management. We need to be skilled at communicating to uncover unmet needs, persuade clients to take action and manage difficult situations with diplomacy.

B2B 130

B2B Key Account Management Account Management Leadership 130

DemandFarm

NOVEMBER 3, 2023

Several companies are adopting strategies such as opportunity management to manage the sales pipeline at every stage which involves identifying, tracking, and managing potential sales opportunities. Relationship intelligence expedites and automates many key but repetitive tasks for sales teams and customer managers.

Management 52

Management Artificial Intelligence Stakeholders Decision-making 52

CMOE

OCTOBER 24, 2022

The terms supervisor and manager are often used interchangeably. Understanding the distinctions between the supervisor vs. managers role and their nuances is crucial in identifying ways to coordinate your organization’s responsibilities and tasks to achieve results. Similarities Between a Supervisor and Manager. Authority Level.

Interpersonal Skills 52

Interpersonal Skills Management Strategic Thinking Leadership 52

Arpedio

DECEMBER 22, 2022

Salesforce Opportunity Management: Track and Manage Your Sales Opportunities. In a nutshell, opportunity management is the process of tracking and managing your sales opportunities as they move down the sales funnel. Keep reading as we cover all the essential bits and pieces surrounding opportunity management.

Management 52

Management Sales CRM Stakeholders 52

SmartKarrot

MAY 12, 2023

Key Account Management (KAM) is a strategic approach that focuses on fostering long-term, value-driven relationships with a select group of high-potential customers. This article will discuss the top 6 Key Account Management skillsets that are crucial for driving business success.

Key Account Management 10

Key Account Management Account Management Management Interpersonal Skills 10

Account Management Skills

NOVEMBER 21, 2022

If you’d like some training for you or a member of your client-facing team in how to manage your client relationships, so you’ll be seen more as a proficient proactive advisor, rather than a reactive audit taker, check out the details of my Account Accelerator programme. And I just thought I’d jump for it.

Digitalization 104

Digitalization Account Management Marketing Leadership 104

Gordian Business

JULY 23, 2019

Everything written about managing major accounts strategically has one theme: it’s not a marketing or sales campaign, it’s a leadership initiative driven by the C-Suite. The overarching key to long-term success is how well the organisation changes to manage strategic accounts differently.

Management 52

Management Account Management Leadership Account Planning 52

ProlifIQ

NOVEMBER 15, 2022

You need a comprehensive account management strategy. . With fewer large companies open to purchasing technology at this moment, it’s critical to understand these things when enterprise selling: Who are your top strategic accounts? . Did recent economic news negatively impact that account? Don’t know?

Account Management 52

Account Management Stakeholders CRM Key Account Management 52

ProlifIQ

MARCH 30, 2023

Account planning efforts should also cover the specific KPIs that your product or service is meant to move the most. Account managers will play a major role in driving quick wins and a good experience. Don’t skip this part of the account template. Key account managers should drive this.

Account Planning 98

Account Planning Key Account Management Account Management Stakeholders 98

SmartKarrot

OCTOBER 6, 2022

The key responsibility of an account manager is to retain customers and work as an intermediary for the organization’s sales team. As an enterprise operating in the SaaS (Software As A Service) environment, we understand the importance of having a strong account manager for the company’s overall growth.

Account Management 10

Account Management Management Negotiation Stakeholders 10

SmartKarrot

SEPTEMBER 12, 2022

Every company hires an account manager, especially in SaaS. The account manager is one who needs to be responsible for the everyday management of the customer’s account and business with the company. Since we know an account manager is a vital role, how relevant and important is the role in 2023?

Account Management 10

Account Management Management Stakeholders Negotiation 10

Arpedio

MARCH 18, 2024

Among these strategies, account mapping has emerged as a cornerstone methodology that fosters sales process optimization and drives sustainable growth. The Basics of Account Mapping At its core, account mapping facilitates a detailed understanding of a client’s organizational structure.

B2B 52

B2B Stakeholders Sales Decision-making 52

SmartKarrot

NOVEMBER 2, 2022

Strategic account management is a business practice involving activities like providing customers with the best support and services, thus increasing their consumption of products and services offered by the business. Challenges are inevitable in growing customer accounts. This is certainly not an easy task.

Account Management 10

Account Management Management Key Account Management Stakeholders 10

Arpedio

MARCH 20, 2024

Leveraging data analytics, predictive modeling, and market segmentation techniques can help pinpoint accounts with the highest potential for revenue growth and long-term value. Securing buy-in from key stakeholders , including sales, marketing, and leadership teams, is crucial for the success of ABS initiatives.

Government 52

Government Innovation Prioritization Facilitation 52

Louise Collins Associates

NOVEMBER 24, 2017

So when organisations have tried, and failed, to introduce Key Account Management (KAM) it is no different. My observation across multiple organisations is that KAM often lacks the leadership required to make it work. Effective Key Account Management (KAM) requires organisational leadership and specific coaching.

Leadership 52

Leadership Sales Leadership Key Account Management Account Management 52

Upland

JANUARY 29, 2024

Sales productivity involves how efficiently and effectively a sales team can generate revenue—while managing costs and resources, building customer relationships, and staying competitive in the market. Greater team collaboration: Account planning often involves multiple departments, such as marketing, customer success, and technical support.

Account Planning 195

Account Planning Sales Decision-making Shareholders 195

Arpedio

OCTOBER 30, 2023

In this episode, Lee interviews Ulrik Monberg , Founder and CEO of ARPEDIO, to explore the keys to success in Account-Based Selling. From CRM to Strategic Account Planning The role of Customer Relationship Management (CRM) tools has witnessed a significant transformation over the past decade. Listen to the podcast here.

Co-Creation 52

Co-Creation Account Planning Artificial Intelligence Leadership 52