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Customer acquisition cost (CAC): How to calculate and improve it

Zendesk

Customer acquisition cost (CAC) was on the rise for many companies prior to COVID-19. McKinsey & Company reports that the shift to digital sales led to 30 percent higher acquisition efficiency for businesses. What is customer acquisition cost (CAC)? How to calculate customer acquisition cost (CAC).

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How to use a virtual data room for M&A 

PandaDoc

Mergers and acquisitions require buyers and sellers alike to enter in a vast amount of confidential company data. This article focuses on the benefits of using a virtual data room for mergers and acquisitions, how VDRs are structured for this purpose, and tips on choosing the right one for your M&A deals.

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Inside sales vs. outside sales: What are the key differences?

Zendesk

This type of selling is sometimes referred to as remote sales, virtual sales, or social selling because of the digital focus. As communication channels evolve, inside sales reps embrace digital forms of communication like messaging apps, social media, video conferencing, and traditional channels like phone or email.

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Best PPC Management Software in 2023

Agile CRM

The evolution of PPC management software has largely been driven by advancements in technology and changes in the digital advertising landscape. Many of these tools now offer advanced features such as automated bidding, ad testing, and integration with other digital marketing platforms.

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Top CRM trends

Insightly

The history of customer relationship management spans over five decades and has spurred the continuous evolution of CRM technology. The global CRM market was valued at $47.79 To meet customer-centric goals, new CRM tools with greater precision are being developed. Every year, new trends come up in the CRM space.

CRM 52
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Top CRM trends

Insightly

The history of customer relationship management spans over five decades and has spurred the continuous evolution of CRM technology. The global CRM market was valued at $47.79 To meet customer-centric goals, new CRM tools with greater precision are being developed. Every year, new trends come up in the CRM space.

CRM 52
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Top CRM trends for 2021

Insightly

The history of customer relationship management spans over five decades and has spurred the continuous evolution of CRM technology. The global CRM market was valued at $47.79 To meet customer-centric goals, new CRM tools with greater precision are being developed. Every year, new trends come up in the CRM space.

CRM 98